Senior Vice President, Consumer Shows & Marketing Communications
Chicago, Il
Jennifer has experience leading some of the largest grand opening events and festivities during her 2 decades long Mart tenure. She was part of the Senior Team that developed the US Launch of the One of a Kind Show, handled all marketing communications/media and PR for events including NeoCon, the launch of Art Chicago at the Mart, The Armory Show in NYC and grand opening of The High Point Furniture Market, in North Carolina.Prior to leading the consumer shows,. Jennifer developed MMPI’s award winning in-house ad agency of 50 account executives, copywriters, design and web managers, along with the Media Relations and Corporate Affairs/ Cause Marketing teams.Jennifer directed the agency’s high service performance during acquisitions and new show launches within Merchandise Mart Properties 12 buildings: including The LUXEHOME Luxury Kitchen & Bath Center in Chicago, Pier 92/94 in New York, The High Point Furniture Market, and Showroom buildings in Chicago, New York, Washington D.C , Los Angeles and Boston as well 30 annual trade and consumer events.