• Ensure efficiency in decision-making processes • Implement appropriate models and processes to measure success• Support progress to achieve global strategic objectives• Drive and track the delivery of the different business units' strategy

• Full go-to-market audit at a global and regional level• Coordinate the go-to-market analysis and implement strategy• Provide input from the market to NPD and regulatory teams • Drive sales and commercial support in France

• Regional Marketing plan development in conjunction with the sales and technical team• Media relations across EMEA, including events• Market research and competition analysis • Regional budget management and tracking

• Budget tracking and reporting• Development of marketing plan in conjunction with the sales and technical team• Media relations across MENA, including events• Market research and competitors analysis

• Coordination of international pitches and tenders• Clients events and communications activities• Coordination of campaign and artwork design, production, and distribution• Market research and cross-selling actions

• Managed media relations in Spain and Latin America• Social media and web traffic analytics• SEO strategy, online brand reputation and awareness• Clients and promotional actions for the Middle East office

• Competitors' intelligence and market trend reports• Assessment of company’s branding consistency • Clients activities and their post event KPIs

• Development of products' description and claims• Analysis of products' brand positioning • Strategic marketing communications plans• Build forecast and sales reports

• Market share and competitors' activity• Focus groups and interview moderation• Metrics and benchmarking • Strategic communications plans

• Case studies and Due Diligence preparation• Merger and Acquisitions and strategic analysis • Cases tracking and follow-up for the litigation department