• Managed all global trade shows, annual conferences, and strategic events operations• Oversaw data metrics in Marketo and Salesforce including lead uploads, lead targets, and revenue projections• Centralized global logistics, resupply, and inventory operations across internal departments• Improved KPI tracking by incorporating qualitative data alongside quantitative data for post event analysis• Developed scalable project management trackers for all event kits across the North America, Europe, and Asia• Worked cross functionally with sales, engineering and marketing teams to create a strategic event program that aligned with global expansion• Redesigned trade show booth layout for optimal traffic flow and ideal product placement

- Event manager responsible for domestic and international event planning and design- Channel owner responsible for managing team of event coordinators, independent contractors, and 300+ event staff for front of house of events- Manages all procurement and logistics for event infrastructure- Primary stakeholder in implementing new systems and processes for maximum operational efficiency- Main point of contact for negotiating all talent contracts, vendor agreements, and local marketing initiatives- Manages budget of event suite - has demonstrated operational success within budget

- Outbound and prospect for finance and CPG companies generating quality opportunities for sales executive team- Qualify content needs and budget for inbound and outbound leads, for companies ranging from start ups to enterprise level- Conduct interactive platform demonstrations for customers throughout sales cycle- Research innovations and trends in content marketing within the tech/B2B/CPG space- Involved with planning and executing marketing events for Contently; including Contently Summit, Ladies@ Conference, and Salons

- Travel to student housing properties that need assistance with leasing and marketing- Provide motivation and support system for the leasing team- Assist in transitions and takeovers of new assets- Build relationships with campus departments, student organizations, and local businesses- In charge of hiring community assistants and resident directors, and training new leasing managers- Implement weekly training sessions with site staff on leasing strategies- Analyze current market trends and develop a strategic marketing plan

- Provide creative design, style, and themes for weddings, corporate and social events- Organize the overall plan and execution for each event such as calls with vendors, day of coordination, and walk through for preparation for ceremony and reception- Set up all bridal meetings and attend networking events for business exposure- Create marketing brochures, web content, and blog entries for distribution to prospective clients- Connected with vendors to develop event timeline