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Jenny Bach is listed as Business Develoment Manager at AKP Ltd at AKP Limited, a with 118 employees, based in Greater Norwich Area, United Kingdom. AeroLeads shows a work email signal at googlemail.com and a matched LinkedIn profile for Jenny Bach.
Jenny Bach previously worked as Business Development Manager at Akp Limited and Marketing Manager at Coplus. Jenny Bach holds Post-Graduate Diploma In Marketing (December 1998), Marketing, Post-Graduate from Chartered Institute Of Marketing.
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Post-Graduate in strategic marketing (Chartered Institute of Marketing Post-Graduate Diploma). Highly analytical with 20 years’ experience working with some amazing national brands delivering integrated cross-channel campaigns and communications. Developing cross-sector best practices and creative solutions, I collaboratively lead brand and marketing strategies and develop new opportunities to develop an organisation’s position. Specialising in the promotion of services and intangibles, managing relationships and generating brand loyalty. Skilled in all aspects of management, leadership, IT and finance. Proven ability of leading consistently high performing teams and achieving commercial success with a customer-centric approach. Highly experienced in complex and demanding stakeholder environments and in building strong collaborative partnerships.
Listed skills include Html, Copywriting, Social Media, Marketing Strategy, and 11 others.
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A career timeline built from the work history available for this profile.
United Kingdom
Responsible for driving business growth, expanding market presence and identifying new opportunities. Fostering long-term relationships with clients and partners, creating development plans and growth projections. Identifying new market segments and customer profiling. Managing market research and competitive analysis and benchmarketing and improving communications.
Norwich, England, United Kingdom
Responsible for developing the Coplus brand and reputation within new and existing markets, managing all marketing communications and activities on behalf of Coplus, managing insurer and key client CRM, broker mar-coms and strategic communications planning and delivery. Also, managing social media, website, market research and co-ordinating tender activity, as part of the bids team.
Norwich, United Kingdom
Norwich Business School
Norwich, United Kingdom
Leading the Industry Placement programme for City College Norwich, reporting to the Director of Strategic Development and Implementation, I manage long-term industry placements for Business, Engineering and IT students and help to co-ordinate the cross-college project.
Norwich Norfolk
Marketing consultancy, management and services.Freelance marketing involving strategic marketing & planning, digital strategies, knowledge transfer, customer loyalty & retention schemes, websites & SEO, press, PR, html coding, e-marketing, social media management.Clients – Norwich Market Traders, Moco, The English Experience, Creative Training, Dr Stump, Make Some Noise, EBS, Linusoft, Pampered Pooch, Norfolk PA Hire, Feeling Good, HA Engineering, SlowGin and Blue Cat Initiative. Launch of national festival in Norwich for CAMRA and year-on-year increase in visitor numbers. Norwich Beer Festival (18,000 visitors), Great British Beer Festival Winter (7,500 visitors 2017, 10,000 visitors 2018), including social media & digital strategies, press releases, cross-sell campaign, radio and TV coverage, live interviews, banners, brochures, Fringe Festival organisation, website development, copywriting, charity liaison and Judge on the Champion Winter Beer of Britain panel.
Norwich, United Kingdom
- Reporting to the Managing Director – GNSS software, T/O privateMarketing Manager for Private Limited Company - CRM, strategic planning & communications, PR, press & communications, online marketing, website development, digital demos, direct marketing campaigns, managing distributors, market research, identification of new markets, tendering, exhibitions, research & understanding client needs. Company specialises in development of software for global navigational satellite positioning systems and DMS for marine and offshore. Set up new CRM database and managed sales meetings. Compilation of successful tender submissions and sole responsibility for identification and successful grant applications.
Norfolk & London
Temporary assignments for: Britannia Fire (Successful trade launch of the new Kevlar fire extinguisher) Maier Executive Leadership (Client Management of Chief Exec Teams of blue chip clients inc Money Supermarket & Support Facilitation)WEETU - Women’s Employment, Training & Enterprise Unit - (Website Development, Digital Strategies & Strategic & Tactical Mar-Coms Planning)Buy Local (Strategic Marketing Planning).
East Anglia & London
(300 employees, T/O £78m) – Car Dealership GroupAssignment to improve effectiveness of marketing department- Head of marketing department and responsible for all marketing of new and used cars and vans, vehicle parts and car rental divisions across East Anglia and London- Introduced measurability to £1m+ marketing budget to report ROI to dramatically increase effectiveness of advertising spend & increase sales- Introducing incentivised schemes and training to improve effectiveness of marketing team - Management of £1m marketing budget, media schedules and media relations- Improved measurability has allowed Desira to test and learn from new advertising platforms which led to investment in new digital channels such as Fish4Cars- Prepared company to take centralised control of its marketing - Introduction of new E-Marketing and Online Marketing programmes- Manage the Marketing Team and Management of Mar-Coms for 7 Sites in East Anglia and London
Norwich
- AVIVA / ASDA Insurance Partnership - management, delivery & performance of all marketing BTL activity- Halved cost-per-acquisition for direct mail for home insurance for the partnership, through reacting to feedback and negotiation- Layering of the marketing mix, to create omnipresent feeling for consumers of Aviva / ASDA insurance products, as managed all below the line BTL creatives - including petrol pump advertising, door drops, in-store leaflets, POS, van screens and £400k annual directory advertising- Improved quarterly timings of DM to ensure on-time delivery which also improved CPA for Aviva / ASDA
Norwich, London, Manchester, Portsmouth, Chichester, Isle Of Wight, Berkhamsted
(140 employees, T/O £7.5m – General Insurance & IFA) - Group position-Norwich, London, Manchester, Portsmouth, Chichester, Isle of Wight, Berkhamsted - Achieved multi £million cross-sell between GI & FS following introduction of group initiatives - Successful tiered loyalty scheme packages introduced, for platinum/gold/silver client groups inc complete database overhaul to introduce eCRM – branch managers pleased with results, ‘leaky bucket’ reduced significantly, so could achieve year-on-year sales targets- Roll out of compliance procedures to ensure adherence to new regulations for financial services and ‘flagship’ best practice for general insurance- Introduced group brand image to a company which had grown rapidly through acquisition- Press releases, direct mail, new website design, seminars, entertainment, e-marketing, client newsletter
Norwich-Based Covering Worldwide Sales & Marketing
Client relationship management with major operators, ie Shell, BP, Texaco, Marathan etc. Awarded first vessel-based subsea well abandonment programme in North Sea. Awarded first ever rigless platform well abandonment in North Sea. Analysis of market share by forecast revenue, thus drastically changing company direction. Consortium / JV agreements project communication and reports, tender compilation, subcontract and contract negotiations. New market opportunities, market size and share analysis – North Sea & Gulf of Mexico.
Other employees you can reach at ltd.co.uk. View company contacts for 118 employees →
Quick answers generated from the profile data available on this page.
Jenny Bach works for AKP Limited.
Jenny Bach is listed as Business Develoment Manager at AKP Ltd at AKP Limited.
AeroLeads has found 1 work email signal at @googlemail.com for Jenny Bach at AKP Limited.
Jenny Bach is based in Greater Norwich Area, United Kingdom while working with AKP Limited.
Jenny Bach has worked for Akp Limited, Coplus, University Of East Anglia, City College Norwich, and Jb Marketing.
Jenny Bach's colleagues at AKP Limited include Ami Kumar, Tonita Smith, and Biju Mohapatra.
You can use AeroLeads to view verified contact signals for Jenny Bach at AKP Limited, including work email, phone, and LinkedIn data when available.
Jenny Bach holds Post-Graduate Diploma In Marketing (December 1998), Marketing, Post-Graduate from Chartered Institute Of Marketing.
Jenny Bach is listed with skills including Html, Copywriting, Social Media, Marketing Strategy, Advertising, Marketing, Crm, and Business Planning.
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