(Rooms 404) ----Pre-opening

Huazhu Group’s high-end brand hotel - Joya Hotel Shanghai Lujiazui, 868 Puming RoadReport to: Huazhu Corporate office, Huazhu high-end brand CEO & the company founderFrom October 2019 until May 2021, I managed one operating hotel and one hotel during pre-opening - the Joya Hotel Shanghai, Xujiahui (197 rooms) and the Joya Hotel Shanghai Gubei (173 rooms).I lead the team and helped successfully position the Joya Hotel Gubei to be competitive with other luxury hotels in the Gubei area. Joya Hotel Gubei’s room rates were the highest in the area, higher than Marriott, Hilton and Hyatt Group Hotels. Successfully raised occupancy to 74% within 3 months. Comprehensive Revpar 79RMB higher than our competitors (all international brands), and raised average ratings on Ctrip to 4.8 points out of a maximum of 5 points.Joya Hotel Shanghai Lujiazui has the second most expensive room rates in our area and achieved higher than average ratings on Ctrip of 4.9 points out of a maximum of 5 points, indicating that our quality and service standards were excellent.

Delta Hotels by Marriott Shanghai Baoshan (Rooms 339) ----Pre-openingBuilding No.1, Lane 888 Haijing RoadReport to: GM & the ownerIn charge of Sales & Marketing Department(Revenue), Human Resources Department, Rooms Department, Food & Beverage Department, IT DepartmentFrom February until November, I was in charge of the hotel pre-opening. In November, my team successfully held the 2nd Asia-Pacific Cruise Conference without full facilities and equipment as the hotel was still in pre-opening.The hotel officially opened on December 31, 2017. The first full occupancy was achieved within the first month, and the hotel began to be profitable that month.

No.1550 Xingfu middle roadReported to: General Manager, Shanghai Corporation office, Vice-President of Sales & Marketing for China, Singapore Headquarters and the owner representativesIn charge of Sales & Marketing Dept. and Revenue. In June 2016, during pre-opening and when the hotel had only been open for 50 days, I led the sales and marketing team to full occupancy. During this time, the hotel was not officially open and the equipment and facilities were not finished. The hotel became profitable after just 3 months and the hotel had full occupancy for 5 consecutive days in November, 2016.

Rooms 400 rooms 5* Hotel in Nanchang DistrictReported to: General Manager, Beijing Corporation office, Vice-President of Sales & Marketing for China, Geneva Headquarters and the ownerIn charge of the Sales Department, the Reservation Department, the Catering Department, the Marketing Department, the VIP card center, the Revenue Department and other department’s Operations such as Food & Beverage & Front Office departments.Worked as replacement General Manager for six months, as a bridge to actively communicate with the Corporation office and the Owner company. Lead the hotel smoothly during that difficult period.

Rooms 420 rooms 4* Hotel in Jinan DistrictReported to: General Manager & Corporation OfficeIn charge of the Sales Department, Reservation Department, Catering Department, Marketing DepartmentResponsible for brand communications and customer development for the entire hotel including: rooms, events, food and beverage outlets, and maximizing total hotel revenue market shareHotel room occupancy increased steadily from 62.5% to 86.5% under my two-year management. In the first year it increased by 5% to 69.5%. In 2013 it increased to 72.2%. In 2014 it increased by 14% to reach 86.5%.The total revenue increased 8-9% annually for three consecutive years. 2011 revenue: 44.96 million RMB, 2012 revenue: 49.02 million RMB, and 2013 revenue: 53.29 million RMBSupported the Global Office for brand promotions, customer relations and new customer identification

442 rooms 5* Hotel in the Putuo districtReported to: Director of Sales and Marketing, General Manager, Headquarters Director of Sales and Marketing (UK) and owner representativesParticipated in hotel pre-opening, responsible for building up the Sales team and recruitmentSet up the PMS system, reorganized the Sales Department's filing system and proceduresConducted market research and prepared SWOT analysis and marketing plansConducted sales training including understanding of our hotel’s products, market positioning, analysis of competitor’s strengths and weaknesses to help the sales team to achieve sales targetsCooperated with local & overseas travel agencies, international wholesalers, global top 500 companies, exhibition centers, exhibition venders, local government departments, consulates, Chambers of Commerce, airlines and local media. Worked closely with online travel platforms like Ctrip, Elong, Qunar, Expedia, Agoda, Hotels.com, Bookings.com, Tabimodo, HRS and others.

432 rooms 5* Hotel in the Changning DirectReported to: General Manager, Owner representatives, Greenland Group and Corporation office For consecutive years lead the Sales & Marketing team to achieve revenue above annual targets, and the hotel occupancy ranked first among all Howard Johnson hotels in Shanghai. Hotel room occupancy increased by 17.5% to 57.5% occupancy in my first year. In 2007 it reached 62.8%. In 2008 we achieved 73.1% occupancy which was highest in the Greenland Hotel Group and the No.1 occupancy in this area (awarded by IBHS in the 2008 IBHS report). In 2009 average occupancy remained at the very high level of 69.8%.Under my three year management, total revenue increased more than 400%. 2005 revenue: 22.6 million RMB, 2006: 70.7 million RMB, 2007 revenue: 81.5 million RMB, 2008 revenue: 90.9 million RMB.Reorganized the Sales & Marketing Department's filing system and set up proceduresDesigned a new customer data base system, developed e-commerce and increased branding and reputation in the domestic marketBuilt up and managed an outstanding sales team. Maintained good relationships with the owners and other departmentsWorked closely with different segments like corporate customers, travel agencies, wholesalers, government departments, consulates, MICE and leasing agencies among others