DIGITAL MARKETING • Manage the brand’s architecture and messaging across various channels: paid advertising campaigns, website, social media, events, and email marketing • Strategic content creation to position the brand, increase sales, get leads, & promote recruitment• Measure & optimize campaigns elements/lead generation/analysis & reporting • Content creation/ post scheduling/reputation management / paid ads management /blog content/copywriting/hashtag performance analysis /A/B testing campaigns• Brand Ambassador Program • Development of sales force’s promotional materials (eBooks/training/flyers, brochures, banners, posts, customized presentations, specials promotionsCRM - Hubspot• Campaigns: Strategy /Development/ Design / Execution / Analytic / Reporting - Customer Retention - Preferred Customers - Contacts & Lead Management - Prospect Emails Acquisition - Residual Program / Add-on management/Optimization/ Distribution - Email Marketing – Automatization• Inbound Marketing • Sales Force trainingPROJECT MANAGEMENT• Support business growth through company branding strategies, social media, & product advertising efforts• Management of internal & external communication channels for the sales force and company (Retail & Wholesale) • Weekly - Monthly - Annual Sales Reports / Presentation & Analysis• Set up promotional events to put the line of products in front of the correct consumer demographic• Update sales teams on key industry insights, trends, & news • Planning and execution of conventions & incentive trips• Coordination of international weekly meetings & trainings / Mass Mailing/ Planning

• Identify business opportunities to market & sell Cox Media Group products/services • Manage Client’s digital advertising campaigns, SEO, SEM, social media, programmatic, and CRM - Salesforce • Develop new business, negotiate pricing, products, & promotions with prospective partners • Meet and exceed sales goals and overall objectives • Develop & maintain sales execution plans, forecast data, & customer database • Set budgets, targets, timelines, and reports to oversee the advertising campaign’s execution.• Identify key decision-makers, develop & conduct effective presentations• Attend trade shows, industry, and business events to maximize advertisement opportunities• Plan and manage new products & services launches • Present and offer print and digital solutions to clients • Manage budgets and reporting campaigns.’ • Collaborate with team members, determining solutions to meet & exceed customers’ needs

• Coordination and development of marketing strategies & campaigns• Execution of print & digital campaigns • Managing clients’ social media accounts • Budget management • New product launching and promotional campaigns• Managing clients’ websites content • Competitors’ campaigns analysis • Staffing projects coordination• Events management • Media kits & presentations development for potential clients

• Advertising Account Management• Planning Marketing and Advertising Campaigns• Identify Business Trends & Opportunities• Identify Target Markets and Possible Sponsors• E-mail Marketing and Direct Mail Campaigns• Customer Service• Develop Social Media Campaigns / Content• Events Planner (To Clients, Suppliers, and Media)• Budget Management & Monitoring Campaigns Effectiveness• Track Of Advertising Campaigns, Customers, Prospects, & Leads• Quoting, Budgets, Purchase Orders, Reports, & Billings Development

• Marketing strategies development• Project management• Promotion and product positioning in the market• Acquisition of current and prospective customers• Design institutional material for internal and external use