Jenny Buchwald Email and Phone Number
Jenny Buchwald work email
- Valid
Jenny Buchwald personal email
I am a marketing and advertising professional with over 19 years of experience. I successfully connect consumers and brands through engaging multichannel media campaigns, while cultivating trust and meaningful business relationships with internal, agency, client and vendor teams.I have robust client and agency experience across a variety of industries spanning retail, beverage, quick-service restaurants (QSR), jewelry, healthcare, consumer-packaged goods (CPG) and entertainment. Brands include: Nothing Bundt Cakes, Pier 1 Imports, Pepsi, McDonald’s, Pizza Hut, KFC, William Goldberg, UT Southwestern, Del Monte and Rave Motion Pictures.Skills include strategic media planning, brand strategy, client relations, project management, market research and insight development, budget accountability, contract negotiations, performance analytics, resource optimization and cross-functional team collaboration.
Nothing Bundt Cakes
View- Website:
- nothingbundtcakes.com
- Employees:
- 4930
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Nothing Bundt CakesDallas/Fort Worth Area
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Lead Media StrategistHighmark Health 2023 - PresentPittsburgh, Pennsylvania, Us -
Senior Media Marketing ManagerNothing Bundt Cakes 2020 - 2023Addison, Texas, Us
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Account ExecutiveKrause Advertising 2019 - 2019Dallas, Texas, UsBrief internal team on strategic initiatives and oversee development and production of creative assets to achieve business goals. Develop strategy and content calendars for owned digital media channels to create a cohesive brand voice and increase awareness.Accounts: UT Southwestern and William Goldberg -
Media ManagerPier 1 Imports 2016 - 2019Fort Worth, Texas, UsLed all traditional media channel planning, execution and analysis for US and Canada. Managed and maximized $25MM+ budget and negotiated agency contracts. Launched partnership with Amex which generated $1.6MM in sales (63% were new customers). Secured added value, media integrations, sweepstakes and giveaways with relevant content partners. Monitored and analyzed brand health, creative performance metrics and media mix modeling insights to optimize content and communication plans. Implemented media channel testing to measure sales lift and influence media mix budget allocation. Orchestrated quarterly planning summits with cross-functional agency partners to gain brand alignment and create seamless integrated marketing plans. Collaborated with key internal digital stakeholders to optimize holistic media budget. -
Media SpecialistPier 1 Imports 2015 - 2016Fort Worth, Texas, Us
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Associate Media Planning DirectorMoroch Partners 2012 - 2015Dallas, Texas, UsCollaborated across disciplines to provide innovative and turnkey communication plans to strengthen brand equity. Managed $20MM+ in media placements across multiple channels to drive consideration and purchase intent. Negotiated and evaluated multi-year sports contracts and agreements with the NFL, NBA, MLS and NCAA. Customized media plans based on multicultural insights via nuanced targeting to expand customer base. Developed and presented introductory media training to internal team, regional and local marketing clients. Accounts included McDonald’s and Rave Motion Pictures -
Senior Media Planner SupervisorMoroch Partners 2012 - 2012Dallas, Texas, Us
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Media Planner SupervisorMoroch Partners 2010 - 2012Dallas, Texas, Us
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Media Planning SupervisorTracylocke 2008 - 2010Irving, Texas, UsLed media planning process and execution to increase brand awareness and loyalty, while ensuring a high ROI. Drove client revenue goals by generating sales and transactions through strategic media placements in 80 markets and evaluated performance through comprehensive analysis to improve efficiencies. Managed account teams and provided growth opportunities for junior level media planners.Accounts included Pepsi, Pizza Hut, KFC, Applebee’s and Del Monte -
Media PlannerTracylocke 2005 - 2008Irving, Texas, Us
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Assistant Media PlannerTracylocke 2005 - 2005Irving, Texas, Us
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Assistant Broadcast NegotiatorThe Loomis Agency 2004 - 2005Dallas, Tx, UsAccounts: Texas Dairy Queen, Pro Cuts, Pro Staff, Palm Beach Tan, Stanley Steemer and Pier 1 Kids -
InternThe Company Of Others (Formerly Fkm) 2003 - 2003Houston, Texas, UsAccounts: Kroger, Daisy Brand Sour Cream, Mission Tortillas, VHA, Manwich, Banquet Dessert and Homestyle Bakes
Jenny Buchwald Skills
Jenny Buchwald Education Details
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Texas Tech University - Rawls College Of BusinessMarketing
Frequently Asked Questions about Jenny Buchwald
What company does Jenny Buchwald work for?
Jenny Buchwald works for Nothing Bundt Cakes
What is Jenny Buchwald's role at the current company?
Jenny Buchwald's current role is Lead Media Strategist at Highmark Health.
What is Jenny Buchwald's email address?
Jenny Buchwald's email address is je****@****kes.com
What schools did Jenny Buchwald attend?
Jenny Buchwald attended Texas Tech University - Rawls College Of Business.
What skills is Jenny Buchwald known for?
Jenny Buchwald has skills like Media Strategy, Media Buying, Social Media, Multicultural Marketing, Outdoor Advertising, Event Planning, Data Analysis, Digital Media, Market Research, Print Advertising, Sponsorship Negotiations, Budget Reconciliation.
Who are Jenny Buchwald's colleagues?
Jenny Buchwald's colleagues are Mayra Vazquez, Suman Das, Sam Le, Myiracale Samuelbutts, Kelli Farhat, Kerri Cooper, Kaeli Haselhuhn.
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