Digital Marketing Strategist
Current-Provide thought leadership in digital marketing as a component of the integrated marketing programs offered by Infinity-Work with ownership/leadership to plan and oversee digital marketing strategies and tactical execution for the agency as well as agency clients-Marketing and social media content strategy, copywriting and publishing-Marketing automation platform administration & campaign execution-Subject matter expert at email service provider (ESP) account configuration, authentication, deliverability & inbox placement -Sales enablement marketing automation strategy, copywriting, workflow execution & training for the agency as well as agency clients-Sales enablement print and digital marketing collateral content strategy, copywriting & production-Client marketing eLearning video producer: scriptwriter, voiceover artist, recording, editing, screencapture, video production, video editing & video hosting-Develop organizational blueprints/processes for laws, regulations, and guidelines within the digital marketing industry to ensure compliance with regulatory agencies and organizations.-Product developer & owner for Infinity's WebID+ and Multichannel Direct products-Develop marketing knowledge base for new staff onboarding & client education