Jenny Vanpelt Email & Phone Number

Miamisburg, OH, US

As Director of Project Delivery, I lead the Project Management team and organizational delivery operations.

As a Project & Resource Manager, I play the dual role of delivering website solutions to clients and managing organizational resource processes.

Dayton, Ohio Area

• As Director of Operations, I managed the team that implemented strategies for publishing, promoting, and selling more than 500 new products every year from the company’s school and church music divisions: Lorenz.
• Collaborated to create and execute publishing and advertising strategies.
• Assessed and allocated resources needed to accomplish strategic goals.
• Hired, trained, and managed the team responsible for executing publishing and advertising strategies, including data entry and management, project scheduling, vendor coordination, marketing content creation, email.
• Implemented a project management system to increase visibility among team members and streamline communication.
• Created and implemented Microsoft Access training program for reporting needs.

Dayton, Ohio Area

• As Director of Sales and Marketing, I was responsible for developing and leading strategies to promote and sell more than 500 new products each year from the company’s school and church music publishing divisions..
• Managed the content and budget for all print, web, email, and social media advertising.
• Oversaw the creation and launch of a new e-commerce website in December 2015.
• Designed and measured strategic promotional tests to increase advertising effectiveness.
• Created and expanded cooperative relationships with resellers in the U.S. and Canada.
• Worked closely with other department heads to align strategic projects with corporate goals.

Dayton, Ohio Area

• As a Marketing Associate, I was responsible for creation, implementation, and analysis of print and digital campaigns to advertise more than 500 new music publications per year. During my tenure in this position, I:
• Implemented the company’s first email marketing initiative.
• Launched the company’s first Facebook page, leading to an expanded social media strategy.
• Managed promotional project design, creation, and logistics.
• Wrote and proofread advertising copy for new music products.
• Used database software and queries for project tracking, mailing list creation, and profitability analysis.

Ma, Musicology

School of Music Society of Alumni and Friends Award for Outstanding Graduate Teaching Associates, 2007 Graduate Fellowship, 2002–2003

Business

I completed 10 MBA courses as part of a continuing-education initiative for Lorenz employees.

Bfa, Music Performance

Graduated summa cum laude with University Honors Minors in History, Sociology, and Spanish Stewart Smith Scholarship for outstanding Music.