Create and update the written content, media and layouts on the organization’s websites. Research ways to improve user experience on the websites and implement these methods. Monitor our web presence through analytics and make changes where needed to increase user engagement and decrease bounce rate. Collaborate with our communications and marketing departments to engage consumers across all points of contact. Manage our Google Ads account promoting our websites and track progress.

Monitored, planned, managed and executed the organization’s social media marketing program including Facebook, Twitter, Instagram, LinkedIn and Pinterest. Updated content on the organization’s websites through a content management system. Created and cross-promoted marketing campaigns across websites and social media platforms.

Served as the primary support staff to the President/CEO, Executive Vice President and the Chief Financial Officer. Responsibilities included a variety of services such as handling correspondence, organizing administrative calendars and managing events, as well as providing support to the marketing, information technology and design departments as needed.

Designed and laid out advertising and pages for the newspaper.