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Dr. Jens Paschmann Email & Phone Number
Assistant Professor
at
Universität zu Köln
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✓ Verified May 2026
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Current company
Role
Assistant Professor
Location
Cologne, North Rhine-Westphalia, Germany
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Who is Dr. Jens Paschmann? Overview
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Quick answer
Dr. Jens Paschmann is listed as Assistant Professor at Universität zu Köln, a company with 5517 employees, based in Cologne, North Rhine-Westphalia, Germany. AeroLeads shows a matched LinkedIn profile for Dr. Jens Paschmann.
Dr. Jens Paschmann previously worked as Academic Consultant at Edocation.Org and Doctoral Researcher (Faculty of Management, Economics and Social Sciences) at Wirtschafts- Und Sozialwissenschaftliche Fakultät Der Universität Zu Köln. Dr. Jens Paschmann holds Doctor (Ph.D.), Business Administration, Business Administration, Marketing And Brand Management, Summa Cum Laude (Mit Auszeichnung; Gpa: 4.0) from Universität Zu Köln.
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Universität zu Köln
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Profile bio
About Dr. Jens Paschmann
Psychologist turned marketing scholar to study the drivers of consumer engagement with new technologies (AI, IoT, Apps,...)—mixed-method approach, focusing on Bayesian modeling and causality.
Current workplace
Dr. Jens Paschmann's current company
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Universität Zu Köln
10 roles
Dr. Jens Paschmann work experience
A career timeline built from the work history available for this profile.
Assistant Professor
Current- Using advanced data science methods (Machine Learning, Bayesian Statistics) to predict and evaluate the impact of business decisions related to new technologies, and to add causality to marketing analytics. Research.
- Customer engagement with new-age technologies
- Psychological processes behind customer-technology interactions
- Digital loyalty strategies (e.g., gamification)
- Privacy concerns in technology-driven environmentsTeaching business administration students at the bachelor and master level, courses include:
- Digital brand and customer analytics (master level: lecture)
Sep 2022 - Present
Academic Consultant
CurrentConsulting companies based on academic insights:Keynote | New Technologies in Marketing - Opportunities and ChallengesKeynote | Causality in Marketing ModelsKeynote | Using Brand and Customer Analytics to Drive Value CreationKeynote | Customer Loyalty in the Digital Age - Approaches and Effectiveness
Sep 2022 - Present
Doctoral Researcher (Faculty Of Management, Economics And Social Sciences)
Apr 2018 - Aug 2022
Visiting Researcher
Hosted by Professor Harald van Heerde (ranked in the top 10 of marketing scholars worldwide based on the volume of his publications in the leading marketing journals) to study how mobile app gamification drives user engagement and adds business value.
Feb 2020 - Mar 2020
Programming And Sale Of Websites
Self-Employed
Developing and selling professional websites with CMS during my bachelor and master studies.
Oct 2012 - Dec 2017
Intern (Hr Business Partner - Board Areas Finance And Hr)
Implementation of strategic HR topics in management circles.
Sep 2016 - Dec 2016
Working Student
Executive Development & Management Diagnostics
Sep 2014 - Dec 2014
Aug 2014 - Sep 2014
Intern
Executive Development, Health Protection and occupational safety, Sports Psychological Consulting
Aug 2013 - Sep 2013
4 education records
Dr. Jens Paschmann education
Doctor (Ph.D.), Business Administration, Business Administration, Marketing And Brand Management, Summa Cum Laude (Mit Auszeichnung; Gpa: 4.0)
Master Of Science, Psychology (Majoring In Economic Psychology), 1.0 (Gpa: 4.0)
Bachelor Of Science, Psychology, 1.5 (Gpa: 3.7)
Abitur, 1.1 (Gpa: 3.9)
Collegium Augustinianum Gaesdonck
FAQ
Frequently asked questions about Dr. Jens Paschmann
Quick answers generated from the profile data available on this page.
What company does Dr. Jens Paschmann work for?
Dr. Jens Paschmann works for Universität zu Köln.
What is Dr. Jens Paschmann's role at Universität zu Köln?
Dr. Jens Paschmann is listed as Assistant Professor at Universität zu Köln.
Where is Dr. Jens Paschmann based?
Dr. Jens Paschmann is based in Cologne, North Rhine-Westphalia, Germany while working with Universität zu Köln.
What companies has Dr. Jens Paschmann worked for?
Dr. Jens Paschmann has worked for Universität Zu Köln, Edocation.Org, Wirtschafts- Und Sozialwissenschaftliche Fakultät Der Universität Zu Köln, Unsw Business School, and Self-Employed.
How can I contact Dr. Jens Paschmann?
You can use AeroLeads to view verified contact signals for Dr. Jens Paschmann at Universität zu Köln, including work email, phone, and LinkedIn data when available.
What schools did Dr. Jens Paschmann attend?
Dr. Jens Paschmann holds Doctor (Ph.D.), Business Administration, Business Administration, Marketing And Brand Management, Summa Cum Laude (Mit Auszeichnung; Gpa: 4.0) from Universität Zu Köln.
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