Jens Tinapp Email and Phone Number
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Creating a new coffee blend starts with the right customer insight, carefully selecting the right beans and finding the perfect roasting profile. This is almost like creating marketing strategy in the digital age. I love leading creative, motivated and dedicated teams towards a common goal and to achieve great results. Orchestrating complex projects like product launches gives me great challenge and satisfaction. As a Marketing Leader I helped grow consumer, B2B and service brands in their Digital Transformation, across the Enterprise, SMB and consumer segments. During my 25 years of international Marketing experience across different industries (FMCG, Entertainment, Gaming, IT, Telecom, SaaS and IoT) people in my teams always told me they appreciate the open learning culture, the freedom to be creative while being challenged, coached and developed by me as their manager.On a personal note I love coffee and I have launched a coffee roasting startup - 255 Coffee Roasters.
Diehl Metering
View- Website:
- diehl.com/metering
- Employees:
- 770
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Vice President Marketing And CommunicationDiehl MeteringDachau, By, De
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Vice President Marketing & CommunicationDiehl Metering Dec 2022 - PresentNürnberg, Bayern, DeutschlandLeading marketing & communications at Diehl Metering.
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Owner255 Coffee Roasters Sep 2018 - PresentMünchen Und Umgebung, DeutschlandFounded my own speciality coffee roasting startup. 255 Coffee Roasters selects the best green coffee from Latin America and India thru direct trade. We roast our coffee carefully in our small drum roaster for the best taste in your cup.
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Marketing DirectorA1 Digital Mar 2019 - Nov 2022München, Bayern, DeutschlandLead the amazing marketing & customer experience team. Orchestrated B2B lead generation thru inbound marketing, SEO, paid media, organic & paid social media, fairs & events and PR. Rebuilt the marketing tech stack and launched a great new website. -
Windows & Office 365 Marketing LeadMicrosoft Mar 2016 - Feb 2019München Und Umgebung, DeutschlandLead the Windows & Office 365 business across 15 countries in CEE, driving device and cloud marketing activities towards consumer, small business and enterprise customers. Worked closely with technical sellers and account teams to drive product deployment and cloud consumption. -
Windows Smb & Consumer Lead Western EuropeMicrosoft Sep 2011 - Feb 2016München, BayernLead consumer and SMB marketing across 12 Western Europe markets, responsible for marketing & sales strategy, execution, revenue and scorecard results.• Windows 8 & Surface launch lead for Western Europe• Windows 10 launch lead for Western Europe
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Head Of Marketing Windows ConsumerMicrosoft Germany Jan 2010 - Aug 2011München Und Umgebung, DeutschlandLead team of 8 people, responsible for marketing & sales strategy, execution, revenue and scorecard. Best global Windows scorecard FY11.
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Head Of Xbox MarketingMicrosoft Feb 2007 - Dec 2009München Und Umgebung, DeutschlandLead marketing team, responsible for all marketing activities of Xbox 360, Xbox Live, Microsoft Hardware range (Keyboards, Mice, Webcams) and Office Mac. Improved Xbox 360 console market share, achieved Xbox Live subscription, attach rate and revenue growth. Orchestrated Microsoft presence at Gamescom Fairs.
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Marketing DirectorDanone Waters Germany Jun 2005 - Jan 2007Wiesbaden, HessenLead marketing team of 15 people, responsible for brands EVIAN, VOLVIC & BADOIT.Orchestrated relaunch of VOLVIC with team by developing new positioning, brand architecture, advertising copy as well as range packaging. -
Marketing DirectorBacardi May 2000 - May 2005Amsterdam Und Umgebung, NiederlandeMarketing Director Netherlands. Team lead for 15 brand, marketing and trade marketing managers. Drove marketing activities of brands BACARDI, MARTINI, JACK DANIEL´S, OSBORNE, DEWARS, BOMBAY SAPPHIRE, FINLANDIA, GREY GOOSE,.Initiated and lead re-invention of media strategy for BACARDI Rum by pitching media agency and implementing new media mix.Member of global committee to relaunch worldwide innovation process. New product introduction tool implemented globally.Lead development of new global TV advertising campaign for BACARDI BREEZER used in all major European markets.Initiated and led relaunch of BACARDI Breezer resulting in sales increase by more than 500% over a period of 3 years. -
Global Marketing ManagerBacardi Jan 1999 - Apr 2000London, England, Vereinigtes KönigreichOrchestrated Marketing Strategy & Execution (Media, advertising, promotion, innovation, PR, Online) across all European markets. Lead and coordinated European launch of BACARDI Reserva. Lead development of global advertising & PR for BACARDI LIMÓN.
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Group Brand Manager MartiniBacardi Mar 1998 - Dec 1998Hamburg, DeutschlandDeveloped and launched brand extension: Prosecco di MARTINI, first branded Prosecco, gained 22% market share in German Prosecco market, brand now available in many European markets, USA and Asia.
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Product ManagerBacardi Dec 1996 - Feb 1998Hamburg Und Umgebung, DeutschlandProduct Manager for innovation portfolio under Bacardi brand umbrella. Launched BACARDI LIMÓN, first flavored rum in Germany. Developed & launched BACARDI & Cola mix in convenience channel as well as BACARDI Daiquiri Mix for on-trade / HoReCa channel.
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Trade Marketing ManagerBacardi Jul 1994 - Nov 1996Hamburg, GermanyImplemented Category Management program at BACARDI Germany. Worked across many category / space management projects as category captain with leading German retailers (e.g. EDEKA, Metro, Rewe). Strongly involved and supported yearly negotiations with major key accounts to overachieve yearly sales targets.
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Market Research ManagerGfk May 1993 - Jun 1994Nürnberg Und Umgebung, DeutschlandProduct marketing and account management for market research software and category management / space management software.
Jens Tinapp Skills
Jens Tinapp Education Details
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Business Administration -
Marketing -
Deutsche Schule Den HaagAbitur
Frequently Asked Questions about Jens Tinapp
What company does Jens Tinapp work for?
Jens Tinapp works for Diehl Metering
What is Jens Tinapp's role at the current company?
Jens Tinapp's current role is Vice President Marketing and Communication.
What is Jens Tinapp's email address?
Jens Tinapp's email address is je****@****app.com
What schools did Jens Tinapp attend?
Jens Tinapp attended University Of Virginia Darden School Of Business, Fau Erlangen-Nürnberg, Deutsche Schule Den Haag.
What skills is Jens Tinapp known for?
Jens Tinapp has skills like Integrated Marketing, Social Media Marketing, Online Marketing, Digital Marketing, Market Research, Marketing Strategy, Relationship Marketing, Marketing, Business Strategy, Product Management, Marketing Management, Strategic Partnerships.
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