Life-cycle management of CPU product lines, work closely with Sales/FAE/Marketing team and take the lead of market analysis, product definition, business planning & strategy to market. Work closely with licensee/OEMs to understand the market trend and emerging application scenarios. Convert the market requirements to technical features as concept of product Make feasible business plan, identify the resources requirement, risks, lead time and potential business return. Cross-function cooperation between departments to move progress forward and meet original plan Engage in business development with lead partners and key accounts to promote products and build up eco-systems around.

Pre/post-sale technical support in CEVA-DSP, focus on Telecommunication and Software system;Job responsibility include (but not limited):Technical promotion on all of CEVA's communication product line;Performance analysis of own and competitive products including evaluation reports;Build trustable customer relationship with effective training and excellent application support;Use proven trouble shooting and resolving ability to make sure the succeed of customer;Customer engineering project management to ensure the engineering support is timely and effective.

Software system engineer of Multi-Mode L1/PHY modem.

DSP(VLIW/SIMD) Engineer of L1/PHY layer for UMTS/LTE cellular modem.Technical board member of EVP (Embedded Vector Processor)