Jen Spencer's Location
Greater Phoenix Area, United States, United States
Jen Spencer's Contact Details
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About Jen Spencer
I am a strategic and forward-thinking executive with a proven track record of accelerating revenue growth, scaling businesses, and implementing transformative strategies across diverse organizations. I believe that collaboration and a relentless focus on customer experience drive sustainable success. Whether guiding businesses through transformative growth or coaching leaders to unlock their full potential, my mission is to help deliver meaningful, lasting experiences for every customer along the way.I am passionate about creating pathways for women to earn more, stand stronger, and lead with purpose. My dedication lies in empowering women to unlock their potential by gaining financial independence, stepping into leadership roles, and influencing strategic business decisions. I’m committed to moving the needle on representation, empowerment, and financial freedom—because when women succeed, we all win.With extensive experience in achieving multi-million-dollar revenue targets through strategic planning, innovative sales initiatives, and effective market expansion, I have led organizations through rapid growth, strategic acquisitions, and operational transformations. I am adept at establishing sustainable businesses that consistently outperform their strategic plans.I have a proven track record of directing cross-functional teams, fostering collaboration, and driving innovation to keep organizations at the forefront of their industries. My expertise spans guiding high-growth companies, managing complex go-to-market strategies, and leveraging emerging trends to secure competitive advantages.Previously, I directed operations for the most successful and profitable HubSpot Solutions Partner, utilizing a robust channel ecosystem to enhance growth, improve partner engagement, and extend market presence.
Jen Spencer Work Experience Details
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Chief Growth OfficerBoothPhoenix, Az, Us -
Founder & Chief StrategistJen Spencer Strategy Llc Aug 2024 - PresentI believe that collaboration and a relentless focus on customer experience drive sustainable success. Whether guiding businesses through transformative growth or coaching leaders to unlock their full potential, my mission is to help you deliver meaningful, lasting experiences for every customer along the way. -
Co-ChairWomen In Tech For Harris Aug 2024 - Nov 2024Everytown, UsIn my role as Co-Chair for Women in Tech for Harris, I helped spearhead the organization and rapid mobilization of a large volunteer base, advocating for women in technology and supporting political initiatives. Through dynamic leadership and effective communication, I worked with a small team to lead the creation of strategic frameworks that ensured alignment and consistency among volunteers while driving key campaign efforts.➥ Rallied a group of 100 volunteers within a four-week period, building an organized coalition without a formal hierarchy.➥ Participated in the creation of 8 core committees, including a “flexible support” team to address resource planning and optimize volunteer engagement.➥ Helped optimize a member intake process, continuously iterating based on feedback, to streamline onboarding for hundreds of women in tech.➥ Established a unified messaging framework and brand guidelines to ensure consistent representation across various platforms.➥ Expanded the campaign’s digital presence, growing social media followers to over 6,000 across platforms including LinkedIn, Instagram, Threads, TikTok, and Facebook.➥ Curated a comprehensive knowledge base and resource library, offering grassroots organizing guidance and campaign-specific talking points.➥ Hosted and emceed a 2-hour virtual event on Sequel.io, securing 14 high-profile speakers and drawing nearly 600 live attendees from a pool of over 1,200 registrants. -
Chief Executive Officer, UsSmartbug Media Feb 2022 - Jul 2024Newport Beach, California, UsHere, I held a critical C-Suite position, steering the company’s market expansion and evolution of its service platform through strategic partnerships with HubSpot and Klaviyo. I led the execution of actionable strategies that boosted organizational performance and delivered substantial results. Additionally, I directed efforts to meet revenue growth and EBITDA margin targets while integrating two significant acquisitions.➥ Managed a diverse team of 300 indirect and 8 direct reports, cultivating a culture of innovation and operational excellence.➥ Led the acquisition and integration of Globalia, Inc., and Chair 10 Marketing, strengthening SmartBug’s standing as the largest HubSpot partner in terms of software sales, management, and retention, while solidifying a robust North American footprint and expanding into mid-market and technical healthcare sectors.➥ Adapted the company’s services, branding, and sales strategies to respond to shifting market conditions, outperforming competitors by over 30% in key markets.➥ Collaborated with the board on strategic acquisitions, aligning with business objectives to extend market reach.➥ Represented SmartBug at high-profile industry events including HubSpot INBOUND 2023, HubSpot Partner Day 2023, Pavilion’s CMO Summit 2024, and B2B Marketing Exchange 2024.➥ Contributed to securing SmartBug’s place on the Inc. 5000 list for six consecutive years and received Comparably Awards for Best CEOs for Diversity, Best Leadership Team, and Best Career Growth. -
PresidentSmartbug Media Oct 2021 - Feb 2022Newport Beach, California, UsI played a pivotal role during a key transitional phase, successfully managing the handoff of responsibilities in preparation for the new CEO’s appointment. I focused on ensuring organizational stability and sustained growth while broadening oversight to encompass finance, human resources, development, engineering, and creative departments. ➥ Led 5 direct and 150 indirect reports, fostering a collaborative and high-performing culture.➥ Reinforced SmartBug’s award-winning culture, contributing to recognition through Comparably Awards for Best Company Culture and Best Work-Life Balance, driving high levels of employee satisfaction and engagement.➥ Sustained the company’s growth trajectory, securing its spot on Adweek’s Fastest Growing Agencies list for the fourth consecutive year.➥ Spearheaded the company to win the 2021 HubSpot Partner of the Year award for North America, outperforming all other North American partners in partner-sourced software MRR, solidifying SmartBug’s position as a leading digital agency.
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Chief Revenue Officer (Cro)Smartbug Media Feb 2021 - Oct 2021Newport Beach, California, UsI was appointed by the founder and board chairman as the inaugural Chief Revenue Officer (CRO), tasked with leading the go-to-market (GTM) strategy by aligning sales, marketing, and client services to accelerate growth. Additionally, I built a resilient framework for sustained client acquisition and retention amid rapid expansion.➥ Managed 4 direct reports and 100 indirect reports, scaling the organization while executing key strategic initiatives.➥ Guided the company through the challenges of post-pandemic growth and “The Great Resignation,” implementing retention strategies, including an internal mentorship program and salary adjustments for key personnel, stabilizing talent without compromising EBITDA margins.➥ Played a critical role in scaling service offerings through the acquisition of Worth eCommerce, opening new revenue streams and expanding the company’s ability to support direct-to-consumer e-commerce clients.➥ Transformed growth potential by expanding market reach and establishing a long-term framework for client acquisition and retention. ➥ Achieved the company’s highest-ever ranking at No. 141 on the Inc. 5000 Regionals list for California and earned 15th place on Comparably’s Best Marketing Teams list, alongside industry leaders like Adobe, Microsoft, and Chipotle, solidifying SmartBug’s position as a market leader.
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Vice President Of Sales And MarketingSmartbug Media Aug 2017 - Feb 2021Newport Beach, California, UsI was onboarded as the 28th employee in a newly created role, responsible for building and implementing a scalable sales and marketing infrastructure from the ground up. I led 5 direct reports and 8 indirect reports, transforming the company into a recognized market leader and driving exponential growth.➥ Built a high-performing sales and marketing engine, resulting in a 70% year-over-year revenue increase and establishing a foundation for sustained long-term growth.➥ Enhanced market positioning by aligning sales and marketing efforts to target higher-value clients, boosting average monthly recurring revenue (MRR) from $5K to $14K through a strategic realignment.➥ Elevated SmartBug Media into a global leader in digital marketing, driving substantial revenue growth and earning widespread recognition within the HubSpot ecosystem.➥ Spearheaded the company to become one of the first six HubSpot Elite Partners globally and secured the prestigious title of HubSpot’s Global Partner of the Year in 2018, surpassing all global competitors in sales performance.
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Vice President Of Sales And MarketingAllbound, Inc. Jul 2015 - Aug 2017Atlanta, Georgia, UsI led the transformation of a concept into a high-growth start-up, securing $2M in annual recurring revenue (ARR) within the first two years through an effective sales and inbound marketing strategy. I capitalized on relationships with previous investors who contributed to the new venture, further accelerating its growth. Managed a team of 2 direct and 8 indirect reports.➥Utilized in-depth knowledge of the target audience to effectively communicate the company’s value proposition, creating demand within IT budgets for the first time. ➥Positioned Allbound as a disruptive force in the SaaS and channel sales markets, successfully winning business against industry giants like Salesforce. -
Director Of MarketingNettime Solutions Sep 2013 - Jul 2015Scottsdale, Az, UsI drove the growth of nettime solutions by developing and executing a comprehensive inbound lead generation and content marketing strategy, resulting in significant year-over-year performance improvements. These efforts led to a 415% increase in SQLs, a 92% boost in closed units, and an 89% revenue increase.➥ Introduced HubSpot Marketing Hub, integrated with Salesforce CRM, to streamline marketing and sales efforts, improving operational efficiency.➥ Led the rebranding of nettime solutions, including the development of a new logo, which enhanced the company’s market positioning.In 2014, my efforts contributed to making nettime solutions an attractive acquisition target, ultimately leading to the company’s acquisition by Paychex. This acquisition significantly expanded Paychex’s portfolio into the mid-market. -
Head Of MarketingTti Success Insights Aug 2012 - Sep 2013Scottsdale, Arizona, UsI played a key role in driving global brand consistency and enhancing organizational performance by designing and executing comprehensive marketing campaigns for both corporate branding and a vast network of independent consultants. These efforts empowered TTI Success Insights to expand its global reach and solidify its leadership in the assessment-based talent management space.➥ Led the creation of a unified global brand voice, ensuring consistency across corporate communications, marketing campaigns, and all written content including blogs, press releases, and articles.➥ Leveraged Netsuite ERP and CRM systems alongside ExactTarget for email marketing, streamlining marketing operations and enhancing campaign performance.By aligning hundreds of distributors worldwide under one cohesive brand, I enabled TTI Success Insights to serve Fortune 1000 companies and clients in over 90 countries. Additionally, I developed a robust content marketing program and partner enablement content, empowering the global consultant network with the tools and knowledge needed to succeed. My strategic marketing leadership had a lasting impact on the organization’s global presence and growth. -
Director Of Sales And MarketingArizona Theatre Company Jul 2010 - Aug 2012I spearheaded the planning and execution of comprehensive annual marketing campaigns for ATC’s productions, special events, and education programs, contributing to the theatre’s growth and visibility across its Tucson and Phoenix operations. ATC, renowned for its diverse programming and community outreach, serves over 130,000 attendees annually.➥ Led a cross-functional team of marketing, public relations, box office, group sales, telemarketing, and graphic design professionals, achieving annual revenue goals of $4.4 million while managing a $2 million operating budget.➥ Partnered with Ticketmaster to implement the Archtics CRM system, improving ticketing, reporting, and database management processes, which enhanced both customer experience and operational efficiency.During my tenure, I played a key role in ensuring ATC maintained its standing as Arizona’s leading professional theatre, with the largest seasonal subscriber base in the state’s performing arts. My leadership and strategic vision fostered a deep connection with the community, ensuring that each season delivered a rich variety of productions and educational opportunities, further solidifying ATC’s reputation for excellence.
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Associate Marketing DirectorArizona Theatre Company Jul 2007 - Jul 2010
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Public Relations ManagerArizona Theatre Company Jan 2005 - Jul 2007
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Education CoordinatorArizona Theatre Company May 2004 - Jan 2005
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Language Arts TeacherMountain Ridge High School Aug 2000 - May 2003I earned recognition early in my teaching career, receiving the DVUSD and Deer Valley Education Foundation Rookie of the Year award in 2001, following my selection as the University of Arizona’s College of Education Student Teacher of the Year in 2000. My tenure was defined by a commitment to educational excellence and community engagement.➥ Midway through my first year, I took on additional responsibilities, teaching both Honors Sophomore English and Junior-level American Literature, while also advising the Junior Class, Grammar Awareness Club, and National Honor Society.➥ Directed the Speech and Debate team’s 2002 one-act competition performance of For Whom the Southern Belle Tolls by Christopher Durang.A major accomplishment was leading and writing Mountain Ridge High School’s application for the prestigious A+ School of Excellence award from the Arizona Educational Foundation in 2002, marking the first time the school received this honor. This recognition highlighted the school’s dedication to fostering educational excellence and community involvement.Additionally, I volunteered for three years with Arizona Theatre Company as part of the Tony Award-winning Wasserstein Project, which deepened students’ engagement with theatre. My involvement eventually led to my transition to a full-time role as Education Coordinator at ATC in 2004, where I further pursued my passion for education and the arts.
Jen Spencer Skills
Marketing
Public Relations
Press Releases
Event Planning
Blogging
Management
Social Media
Marketing Strategy
Leadership
Online Marketing
Copywriting
Sales
Lead Generation
Crm
Publicity
Social Media Marketing
Corporate Communications
Marketing Communications
Media Relations
Email Marketing
Corporate Branding
Writing
Brand Development
Web Marketing
Newsletters
Event Management
Seo
Advertising
Digital Marketing
Facebook
Direct Marketing
Media Buying
Social Networking
Content Development
Sales Strategy
Budgets
Copy Editing
Direct Mail
Brand Management
Content Management
Graphic Design
Online Advertising
Content Strategy
Creative Writing
Media Planning
Website Development
Mobile Marketing
Jen Spencer Education Details
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The Wharton SchoolExecutive Development Program -
University Of ArizonaBachelor'S Degree
Frequently Asked Questions about Jen Spencer
What company does Jen Spencer work for?
Jen Spencer works for Booth
What is Jen Spencer's role at the current company?
Jen Spencer's current role is Chief Growth Officer.
What is Jen Spencer's email address?
Jen Spencer's email address is js****@****und.com
What is Jen Spencer's direct phone number?
Jen Spencer's direct phone number is +162333*****
What schools did Jen Spencer attend?
Jen Spencer attended The Wharton School, University Of Arizona.
What are some of Jen Spencer's interests?
Jen Spencer has interest in Arts And Culture, Health.
What skills is Jen Spencer known for?
Jen Spencer has skills like Marketing, Public Relations, Press Releases, Event Planning, Blogging, Management, Social Media, Marketing Strategy, Leadership, Online Marketing, Copywriting, Sales.
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