Leading a number of accounts covering B2B, B2C and public sectors. Responsible for the creative and strategic direction of marketing activities to deliver real ROI and exceed client expectations.Key achievements:• Promoted four times since joining to now manage a team• Delivering great results for diverse clients that range from up and coming challenger brands to £multi-million marker leaders• Growing annual agency turnover by identifying new sales opportunities for existing client growth• Winning Marketing & PR Agency of the Year twice• Shortlisted for Employee of the Year

Executing a clear PR and social strategy that positions the contractor accountant and sister umbrella company (Parasol) as the number one choice for freelancers and recruiters.Key achievements:• Reacting quickly to breaking news to secure media interviews for senior management• Creating specialist financial and recruitment content that positions the group as an industry thought leader• Assisting the digital team to boost search rankings, website traffic and direct sign ups

After taking all PR activities back in-house, the role was to establish brand authority in a competitive marketplace to ultimately increase customer numbers and average order values, both in-store and online.Key achievements:• Working closely with key industry influencers e.g. Sarah Beeny• Writing winning award submissions that included:i. Entrepreneur of the Year at the National Business Awardsii. Entrepreneur of the Year at the Growing Business Awardsiii. Sunday Times Fast Tack 100iv. MEN Business of the Year• Planning and delivering a full internal comms plan to a team of 150 staff• Event managing new showroom launches• Planning and executing TV, radio and online advertising campaigns alongside the video team

Delivering marketing activities during a number of in-house roles, including assisting a team of business improvement coaches launching a new start up with copywriting and website development services.

Voluntary position assisting the club’s PR and communications department.Work involved:• Implementing advertising campaigns for fixtures/product launches• Online copywriting• Organising events aimed to increase engagement and drive match day ticket sales• Liaising with clients and journalists concerning promotional activities• Identifying and establishing new business contacts and advertising opportunities