Manager, Blood Donor Recruitment Programme
Singapore
• Relationship management with key accounts to ensure sustainability in blood programme. (Key Accounts include ExxonMobil Singapore, Aon Singapore, Keppel Corporation, SMRT Corporation, etc)• Understand clientele’s demands on Corporate Social Responsibility (CSR), strategise on meeting their constraints and generate positive impact for their stakeholders.• Generate quality leads and build new accounts through proactive lead generation.• Cold calling, promote and develop value proposition to attract interest in driving CSR activities. • Deliver educational talks to increase awareness and raise brand profile to audiences of 100+ pax per session on a monthly basis.Key Achievements:• Improved lead generation activities, increase the clientele base and develop new accounts for more than 27 SMEs and 8 local MNCs.• Co-created key CSR initiatives with numerous MNCs leading to successful campaigns in recruiting blood donors.• Project Manager for World Blood Donor Day Event 2015, which attracted turnout of over 10,000 pax.