• Manage a national team on daily content production concentrated on business and name, image and likeness coverage.• In 2023, On3 NIL and business content generated 5.6 million sessions and 4.2 million unique users, an increase of more than 300% from 2022.• Orchestrated the launch of the On3 NIL and Sports Business Newsletter that organically grew to more than 10,000 engaged subscribers in less than a year.• Expanded On3's NIL and business coverage through breaking news and feature… Show more • Manage a national team on daily content production concentrated on business and name, image and likeness coverage.• In 2023, On3 NIL and business content generated 5.6 million sessions and 4.2 million unique users, an increase of more than 300% from 2022.• Orchestrated the launch of the On3 NIL and Sports Business Newsletter that organically grew to more than 10,000 engaged subscribers in less than a year.• Expanded On3's NIL and business coverage through breaking news and feature reporting, columns, social media interaction, television appearances and national and local radio interviews.• Maintained the On3 NIL social media account that eclipsed more than 33,000 followers. Show less

• Transformed digital properties for Kansas City's highest-rated television station into the most trafficked news website and highest-engaged social media channels in the market.• Won the 2020 Edward R. Murrow Award for Excellence in Social Media and Multimedia.• From 2018 through July 2021, KMBC.com generated 267 million combined sessions and 44 million video views, and KMBC’s social media accounts produced 45 million engagements.• Coordinated digital coverage of two Super Bowls… Show more • Transformed digital properties for Kansas City's highest-rated television station into the most trafficked news website and highest-engaged social media channels in the market.• Won the 2020 Edward R. Murrow Award for Excellence in Social Media and Multimedia.• From 2018 through July 2021, KMBC.com generated 267 million combined sessions and 44 million video views, and KMBC’s social media accounts produced 45 million engagements.• Coordinated digital coverage of two Super Bowls, the COVID pandemic and multiple election cycles. Show less

• Launched ESPN's RecruitingNation, a multimillion-dollar initiative that generated more than 50 million page views over five years and sold thousands of ESPN Insider subscriptions.• Hired award-winning staff of more than 30 writers and editors while directing every aspect of the initiative, including business and product development, creation of editorial standards, public relations and marketing procedures, digital content planning and production structure and social media strategy.•… Show more • Launched ESPN's RecruitingNation, a multimillion-dollar initiative that generated more than 50 million page views over five years and sold thousands of ESPN Insider subscriptions.• Hired award-winning staff of more than 30 writers and editors while directing every aspect of the initiative, including business and product development, creation of editorial standards, public relations and marketing procedures, digital content planning and production structure and social media strategy.• Expanded ESPN’s coverage through breaking news and feature reporting, columns, social media interaction, SportsCenter appearances and national and local radio work. Show less

• Played a key role in Rivals.com’s growth and eventual $100 million sale to Yahoo! by leading a national staff on daily content production and contributing to advertising sales, event operations, public relations, marketing, product development, social media growth and talent acquisition.• Founded and managed Rivals.com’s Junior Day outreach program. The events, held on college campuses nationwide, educated more than 20,000 student-athletes on the recruiting process.• Editor of… Show more • Played a key role in Rivals.com’s growth and eventual $100 million sale to Yahoo! by leading a national staff on daily content production and contributing to advertising sales, event operations, public relations, marketing, product development, social media growth and talent acquisition.• Founded and managed Rivals.com’s Junior Day outreach program. The events, held on college campuses nationwide, educated more than 20,000 student-athletes on the recruiting process.• Editor of Rivals.com annual recruiting magazines before transitioning publication to digital format.• Operated a hyper-focused team website that produced more than 5,000 subscribers. Show less

• Worked as a high school and Kansas State University beat writer.• Worked for a year as a copy editor.• Editor and designer of Jason Whitlock’s Fantasy Football Guide.