Jeremy L. Email & Phone Number

Cincinnati, OH, US

Jacksonville, FL, US

Racine, WI, US

• Presented an eComm Strategy campaign to drive SC Johnson’s eCommerce business at Kroger to Senior leadership, which will be implemented in the 2024 fiscal year
• Supported the SC Johnson Sales Team at Kroger with a variety of digital/e-commerce and brick-and-mortar projects on a total business of $150 million+ for brands like Ziploc, Glade, and Scrubbing Bubbles
• Worked with SC Johnson Shopper Marketing and Kroger Digital to direct traffic to Kroger.com and increase digital awareness for SCJ products through product listing, key word search, and digital promotions
• Utilized syndicated data (IRI, Market 6, and 84.51 Stratum) and internal SCJ systems to develop reporting and scorecards

Düsseldorf, North Rhine-Westphalia, DE

• Presented a promotion analysis of Henkel’s hair color assortment and successfully implemented a $5 million+ category assortment and in-store/digital promotional strategy at Kroger nationwide for 2023
• Supported the Henkel Beauty Sales Team at Kroger & Meijer with a variety of digital/e-commerce and brick-and-mortar for brands like Dial, Schwarzkopf, and Got2b
• Collaborated with Henkel E-commerce to direct traffic to Kroger.com and increase digital awareness for Henkel products
• Employed category databases (IRI, Market 6, 84.51 Stratum, Numerator, Kantar, and 84.51 Prism) and internal Henkel systems to develop reporting and scorecards

Cincinnati, OH, US

• Performed SWOT analyses of all social media accounts to maximize the Dean’s presence in the Cincinnati community and beyond
• Responsible for creating original content representing the Dean in a manner that reflected the mission of the college and the Jesuit heritage of the university on Facebook, Instagram, Twitter, and LinkedIn
• Created monthly reports for the Dean to analyze the effectiveness of created content, focusing on engagement, and increase of followers by 100% or 100 plus using social media marketing strategies to manage his.

Cincinnati, OH, US

• Executed social media marketing strategies across multiple channels to increase customer touch points on Facebook, Instagram, Twitter, and LinkedIn
• Conducted social media audits to incorporate best practices with the goal of increasing admission after before & after each post
• Researched and integrated social media analytics to generate and present recommendations to administration for digital optimization
• Monitored marketing metrics and provided monthly reports to analyze the impact on admissions through the increase of followers and engagement by 75% with all social media content

Cincinnati, Ohio, US

• Led a team of six classmates in representing J.M. Smucker and analyzing their coffee sales at Kroger to formulate category recommendations
• Used IRI to develop a category report and presentation on how to maintain strong coffee sales at Kroger using the Marketing Mix (assortment, merchandising, and in-store, and digital promotions)
• Presented to Kroger’s category team and successfully proposed an assortment strategy at Kroger, which increased assortment of Folgers and Dunkin coffee at Kroger nationwide

Cincinnati, Ohio, US

• Creation of social media content that highlight entrepreneurship events on LinkedIn and Instagram
• Responsible for promoting featured speakers to increase attendance and followers
• Development of graphic design elements following company’s branding standards

Cincinnati, OH, US

• Generation of social media content that highlight entrepreneurship events on LinkedIn and Instagram
• Charged with promoting featured speakers to increase attendance and followers
• Fabrication of graphic design elements following company’s branding standards