As the Chief Growth Officer - Conversion Marketing at Trigger Digital, I lead a team of marketing specialists who formulate and execute performance marketing plans that deliver more than "impressions" and "CTR's". We use data-driven strategies and cutting-edge tools to encourage specific actions for our clients, such as form fills, click to calls, location visits, and purchases.With over 20 years of experience in marketing, sales, and media, I have a proven track record of generating revenue and growth for diverse businesses, from local radio stations to national ecommerce brands. I leverage my expertise in D2C strategy, ecommerce management, conversion optimization, lead generation, SEM, SEO, SavantDSP, and paid social to create and optimize campaigns that reach and engage target audiences across multiple channels and platforms. I am passionate about delivering value, results, and satisfaction for my clients and my team.