Develops and coordinates the execution of marketing and community investment campaign initiatives in collaboration with the credit union’s sales and service functions.Manages different resources (budgets, calendars, vendors, deliverables etc.) for each campaign and ensures initiatives are tactically executed across digital and traditional marketing platforms.Works with sales, service and external marketing partners to translate business needs into supporting marketing campaign… Show more Develops and coordinates the execution of marketing and community investment campaign initiatives in collaboration with the credit union’s sales and service functions.Manages different resources (budgets, calendars, vendors, deliverables etc.) for each campaign and ensures initiatives are tactically executed across digital and traditional marketing platforms.Works with sales, service and external marketing partners to translate business needs into supporting marketing campaign strategy and tactics (action items, timelines etc.)Oversees campaign calendar to ensure appropriate coverage across key segments and product lines.Formulates media plans in conjunction with the Lake View Credit Union executive and management team to better support campaign initiatives.Oversees media placement, timelines, and allocated budgets for each campaign.Oversees or liaises directly with agencies to ensure timely, effective execution of campaign promotional and communication tactics.Presents marketing analytics evidence informed recommendations to optimize future campaign performance.Executes and assists the development of targeted personalized member campaigns (segmentation, offers, triggered programs, etc.) in conjunction with sales and service.Supports community investment vision to produce compelling member- and prospect-focused events as required.Coordinates tactical marketing and product/service launch initiatives, optimizing all promotional and communication channels (digital and traditional).Works collaboratively with sales and service across multiple social media platforms to improve member engagement and support sales growth in new and traditional media. Show less

Research, prospect and establish leads for corporate relationships followed by an introductory meeting to examine needs and solutions.Prepare and present proposals to corporate decision makers.Stakeholder engagement, liaising with the regional business community.Work closely with management team to ensure contractual fulfillment with an emphasis towards maximizing cross promotional opportunities.Manage expense budgets related to the implementation and execution… Show more Research, prospect and establish leads for corporate relationships followed by an introductory meeting to examine needs and solutions.Prepare and present proposals to corporate decision makers.Stakeholder engagement, liaising with the regional business community.Work closely with management team to ensure contractual fulfillment with an emphasis towards maximizing cross promotional opportunities.Manage expense budgets related to the implementation and execution of corporate partnership agreements.Prepare weekly activity reports.Work closely with other departments within the organization on corporate partner related programs including event operations, community relations, public relations, ticket sales, marketing, and facility operations. Show less

Responsible for the successful leadership and management of the organization according to the strategic direction set by the Board of Directors.Participate with the Board of Directors in developing a vision and strategic plan to guide the organization.Identify, assess, and inform the Board of Directors of internal and external issues that affect the organization.Act as a professional advisor to the Board of Director on all aspects of the organization's… Show more Responsible for the successful leadership and management of the organization according to the strategic direction set by the Board of Directors.Participate with the Board of Directors in developing a vision and strategic plan to guide the organization.Identify, assess, and inform the Board of Directors of internal and external issues that affect the organization.Act as a professional advisor to the Board of Director on all aspects of the organization's activities.Foster effective team work between the Board and the Executive Director and between the Communications and Events Coordinator and staff.Act as a spokesperson for the organization.Conduct official correspondence on behalf of the Board as appropriate and jointly with the Board when appropriate.Represent the organization at community activities to enhance the organization's community profile.Program planning and management.Work with staff and Board to prepare a comprehensive budget.Communicate with stakeholders to keep them informed of the work of the organization and to identify changes in the community served by the organizationEstablish good working relationships and collaborative arrangements with community groups, funders, politicians, and other organizations to help achieve the goals of the organization Show less