Jerold Williams Email & Phone Number

Washington Dc

Washington D.C. Metro Area

Washington D.C. Metro Area

Manages the workflow of the entire creative lifecycle for all creative projects to ensure quality products are delivered on time and on budget.

Manage creative resource, schedules and capacity of the Bank Creative team; optimizes tools to track schedules and capacity. Runs review of job schedules and job status in a weekly Bank Consumer Creative status meeting; Runs prioritization of existing and future jobs in a weekly Bank Consumer Brand prioritization meeting.Keeps up to speed on work coming our team’s way through either MMAO or KMI CBMG governance. Attends relevant meetings for these processes on behalf of the team; uses information from this participation to update capacity and prioritization tracking. Represents creative team in operations and process assessments (change control, kaizen, etc…). Does creative team’s part in maintaining KnowledgeLink audit readiness.Fields all requests for creative resources, channeling them into our acceptable pipelines (MMAO, KMI or Bring-to-Life). Hold resource requesters accountable for representing their requests in Prioritization; brings Brand Strategy into the loop to manage requests that have not come from them. Also holds the line on applying proper process protocol to all requests. Facilitates negotiation of prioritization order of all work coming from various requestors.Knows what the priorities are for Bank Consumer Brand, the business and the company; focuses attention appropriately. Uses Clarity to provide data and reports that help the larger Brand team achieve its goals or understand progress.

Responsible for Partnering with UMUC's Marketing organization to manage the transition from one advertising agency of record to multiple agencies of record.The role was responsible for maintaining a cross-functional view on all primary working teams, including:• Historical Data transfer• New Data Feed setup• Online and Offline asset transfer• Information transfer and new agency on-boarding with multiple agencies• Developing schedules, roadmaps, timing and next steps• Calling out interdependencies between multiple work streams and working to with each to resolve issues• Identifying and calling out risk to the schedule and providing risk mitigation solutions• Liaising with internal staff and agency staff to coordinate delivery schedules and deliverables• Organized the development of a Budget Management tool for tracking advertising budgets spend

• Management of PSA national campaign for the Consumer Protection Safety Commission on Pool Safety of $1.5 MM • Responsible for the selection and management of the distribution vendor of the national PSA including tv, radio, print, out-of-home and online (generating over a quarter billion impressions on tv and radio airings from July –December)• Production management with outside vendors to produce out-of-home• Responsible for project management of creative/creative services department creating PSA advertising components• External management of media buying service in pool safety national publications• Internal coordination of ad materials and collateral materials for printing and distribution• External coordination with search firm to develop keywords for SEO, PPC

• Manage group of project managers (15 people)• On-line and offline project management • Responsible for project management of creative/creative services department for a full service marketing/communications firm• Responsible for the agency’s overall creative quality control • Oversaw all hiring of project manager’s and editorial services department• Development of creative workflow process• Management of graphics studio (8 people)• Managing multi-offices (New York, Chicago, Austin) • Responsible for developing and implementing process and procedures for on-time delivery• Developing and manage project budgets and timelines• Responsible for resources allocations within the team and the agencyClients: Audi of America, Novo Nordisk DELL, Time Warner Cable, AARP, Microsoft, Humira, Bayer, Mediumme, Vanguard, and Samsung

• Project management of on-line and offline projects• Responsible for project management of creative/creative services department • Responsible for the agency’s overall creative quality control • Develop new business presentation materials with outside vendor• Oversee all hiring for creative services department• Hire and manage freelancers/budget• Maintain creative supplies budget• Managing multi-office projects • Responsible for developing process and procedures best practices for agency• Responsible for handling multiple projects/campaigns independently • Working with outside resources locally, regionally and internationallyClients: Time Warner Cable, GlaxoSmithKline, Nextel, AARP, Microsoft, and Capital One, AOL, Pittsburg Corning GlassBlock/FoamGlas, Beacon House Foundation

• Responsible for management of creative and creative services department at $200MM+ marketing/communications firm. Including traffic, print production, graphic art studio, art buying, broadcast production departments (50 people)• Maintain and budget department supplies• Creative department office management• Responsible for coordinating creative/creative services department performance evaluations and salary reviews• Developed procedures and processes for more seamlessworkflow through departments• Trafficking ad materials (locally, nationally, internationally)• Responsible for researching award shows and organizing materialsClients: Volkswagen, ExxonMobil, McDonald’s, BearingPoint (formerly KPMG Consulting), CHOICE Hotels International, Colonial Williamsburg STIHL, BBC America, The Washington Post, PNC Bank

• Strategic planning • Developed marketing manual for 150 field centers of Precision Tune Auto Care centers• Launched integrated marketing campaign including print, radio, television and direct mail• Developed global campaigns for Sterling SoftwareClients: Precision Tune Auto Care, Chevy Chase Bank, Luray Caverns, Sterling Software, Platinum Technologies

• Worked directly with EVP to manage creative department (staff of 10)• Implemented procedures to monitor freelance expenses• Worked with clients to develop creative strategies• Organized jobs with service bureaus to ensure deadlinesClients: Pizza Hut, Children’s Hospital, Aseptic Packaging Council, and SWATCH Watch

Criminal Justice

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