Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long termPlanning and execution of all communications and media actions on all channels, including online and social mediaAssisting with product development, pricing and new product launches as well as developing new business opportunitiesCreating and managing promotional collateral to establish and maintain product brandingManaging the budget for… Show more Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long termPlanning and execution of all communications and media actions on all channels, including online and social mediaAssisting with product development, pricing and new product launches as well as developing new business opportunitiesCreating and managing promotional collateral to establish and maintain product brandingManaging the budget for advertising and promotional itemsCompetitor and customer insights analysisAnalysis of sales forecasts and relevant financials and reporting on product sales Show less