Jerome Adams Email & Phone Number

Silver Spring, Md, Us

Santa Monica, California, Us

Tech Sports Media startup with over 110MM followers across social platforms:- Executed on eCommerce strategy and launched NBA Finals apparel merchandise across social channels including Instagram

Wedemark, Hanover, De

Head of eCommerce, Americas 4/2021-2/2022Head of eCommerce, North America and Australia/New Zealand 7/2019 - 3/2021Head of eCommerce, North America 11/2016-5/2019- Drove North America revenue by 311% for headphones, microphones and soundbars- Launched and grew over 8 3P Marketplaces including Amazon, eBay, Best Buy Canada into multi-million dollar business- Generated new revenue streams such as Affiliate Marketing and Employee Purchase Programs (EPP)- Presented multi-million dollar new business development opportunity to Senior Management

Calabasas, Ca, Us

Video Games Brand Marketing including Virtual Reality, Crowdfunding, etc.- Launched company first VR game with Oculus/Facebook- Launched company first Early Access game with #1 positioning on Steam charts- Managed partnerships developers and industry contacts at Oculus, Google VR, NVIDIA, and others.

Long Island City, New York, Us

- Launched re-designed website with external agency including wireframing, creative and commerce (Magento)- Managed digital marketing including overall CRM, sales, social engagement through HubSpot

Consulting assignments for Clients include Sony Pictures Home Entertainment, ITV Global Entertainment, Catalog Spree and others.- Strategy: develop “big picture” vision, brand management and development strategies to help them explore new opportunities and capitalize on emerging tech media, both domestic and international- Marketing: develop integrated marketing and advertising campaign plans to drive brand awareness, attract new consumers and increase engagement and loyalty among existing consumers, including use of Social Media and Apps- Partnership and Creative Management: work with internal and external partners (i.e., FIFA, Ad Agencies) to develop innovative creative assets and campaigns and manage process from highly matrixed organizations to smaller companies- Industry Analysis: “always on” and constantly consuming Digital and Mobile industry news/trends and incorporating learnings into actionable insights and strategies for Clients and sharing with others via Twitter

Los Angeles, Ca, Us

Oversaw long-range strategic planning and marketing plan development for key brands including multi-billion dollar #1 Preschool Dora the Explorer during this one-year assignment; crafted property plans to build ratings and drive revenues enterprise-wide. Led cross-functional team to manage brand development, from defining creative strategy and artwork design through implementation; Managed digital strategy.

Culver City, Ca, Us

Held positions of International Marketing and Television Marketing (Domestic) at Sony Pictures Home EntertainmentInternational MarketingConceptualized, developed and executed first global catalog marketing strategy and DVD campaign in 20+ countries, capitalizing on 2010 FIFA World Cup sponsorship generating over $100MM in revenue; served as contact for communications and managed strategic international partner relations, including creative approval. Managed external agency, oversaw asset creation, and prepared sales presentations and P&Ls. Presented at bimonthly meetings in London and Zurich. Oversaw strategy development, creative plans and execution across multiple divisions for kids, TV and catalog international titlesDomestic TV MarketingOversaw marketing strategy development and launch plans for top-tier EMMY winning television DVD / Blu-ray titles including Damages, Seinfeld, Community; managed Sony Pictures Television relationship regarding content development partnership.

Burbank, Ca, Us

Managed multi-billion franchises including Hannah Montana, High School Musical, Handy Manny and initiatives such as launching Disney XD channel and Friends for Change pro-social program

Los Angeles, Ca, Us

Rapidly promoted through multiple multidimensional roles: Senior Director, Packaged & Sporting Goods, Seasonal & Novelty Toys, AmusementNegotiated and executed licensing deals for 50 licensees including Kellogg’s, General Mills, Colgate-Palmolive, etc for approx. $400 Million retail dollar business. Managed relationship with Nick Ad Sales and Promotions Marketing to generate incremental media revenue for companySenior Director, Planning & Development, Entertainment ProductsIdentified and developed new Home Video/DVD, Publishing, Records and Social Expressions strategies and business opportunities.Director, Global Marketing & Brand ManagementManaged all aspects of CP marketing, advertising and strategy for over 10 preschool brands valued at over $2 Billion retail sales. Director, Advertising & PromotionsManaged advertising and promotions process and budgets across 15 Nick and Nick Jr. properties including TV, Online, Print.Manager, Advertising & PromotionsManaged advertising and promotions process and budgets across 15 Nick and Nick Jr. properties including TV, Online, Print.

Mba, Marketing

Ba, Public Relations

Certificate, Namic Executive Leadership Development Program