I am a Marketing Manager at AlpenPartner, a leading cross-border e-commerce company, and a Content Creator with a strong online presence on platforms like RED, Bilibili, and TikTok. I graduated from Michigan State University with a Bachelor's degree in Hospitality Administration/Management and Business Administration and Management in 2018. My core competencies include social media strategy, content marketing, and digital marketing.In my current role, I lead the company's social media initiatives, amplifying brand presence and interactions on platforms like RED, notably for elite brands such as Dallmayr and Wolfsblut. I also conceptualized a co-branding campaign for Dallmayr in collaboration with Tencent, synchronized with an upcoming reality TV show debuting in late November. In addition, I utilize Aurora to gauge paid campaign efficacy on RED, focusing on metrics such as CTR, CPM, and ROI. As a Content Creator, I have partnered with elite brands such as Nike, Farfetch, Chanel, Givenchy, and more, amassing a following of over 222.3K on RED, 60K on Bilibili, and 60K on TikTok, receiving notable media recognition. I am passionate about creating engaging and authentic content that resonates with my audience and showcases my diverse perspectives and experiences. I am motivated by the opportunity to work with a dynamic and innovative team that values collaboration, creativity, and growth.