Jerry Goodman Email & Phone Number

Boca Raton, Fl, Us

New York, Ny, Us

At OnTrac MD we have created a platform for sensor based smart monitoring devices and solutions that can remotely collect, assess and archive clinical data

Marietta, Georgia, Us

Sourced by CEO to lead product launch and commercialization, and advise board on overall planning, direction, and coordination of operations for sustainable growth and profitability. Integral in CRM early development and onboarding, including creating client strategy and closing contracts with multiple group purchasing organizations. Created inventory management SOP’s.➢ Transformed global commercial strategy and go-to-market plan, forecasted to triple baseline annual business; improved alignment, assessed market readiness, and outlined launch playbook. ➢ Forged crucial relationships to facilitate commercialization; sourced and negotiated contracts with international distributors resulting in 125% revenue growth, with OEM customers representing 30% incremental growth. ➢ Led multiple technology & customer-driven innovations including customer heat mapping software to optimize geographic channel segmentation, online distributor portal for information exchange, and virtual training programs. ➢ Implemented sales analytics dashboards that provided internal vantage point for sales, ordering, and commissions.

Marietta, Georgia, Us

Consulting firm that transformed Healthcare and Life Sciences businesses by providing strategic insight on building new capabilities and leveraging resources to increase or create revenue streams, reduce costs, or reposition in the marketplace. ➣ Executed plan to launch new Durable Medical Equipment (DME) service and identified a $10M incremental revenue source, generating opportunity for a large Midwest children’s hospital. ➣ Grew Durable Medical Equipment (DME) revenue from zero-dollar base to $2.5M annually by re-engineering business model for Roper St. Francis, an integrated delivery network (IDN). ➣ Developed business model to deliver incremental revenue growth $10M+ by providing business process re-engineering and automation that maximized payer coverage for Hinsdale Orthopedics, Ortho Texas, and Methodist Sports Medicine.

Armonk, New York, Ny, Us

Directed GTM strategy with $73M P&L. Coordinated pipeline generation, business development, delivery, and client success. Focus included AI, Digital Transformation and iX, Process Automation, Data Analytics, Human Capital Transformation, Internet of Things, ERP, and Cloud. Developed relationships with C-level executives across healthcare and life sciences industry. ➢ Executed growth plan focused on increasing pipeline and accelerating client engagement; delivering $73M in new logo signings from providers and medical device companies like Johnson & Johnson, Kaiser, and Northwell Health.➢ Increased pipeline with key players by 50% by leveraging executive engagement, call plans, and push marketing. ➢ Restructured fragmented legacy client engagement practices into “One Company” approach; promoted simplification, optimized human capital allocation, shortened return timelines, and enhanced client satisfaction.

Princeton, New Jersey, Us

Senior Vice President of $500M medical instrument manufacturer. Sourced to lead creation of new Professional Affairs division focused on boosting P&L goals. Created an innovative and compliant approach to educating and building lasting high-level relationships with life sciences and healthcare key opinion leaders and provider senior executives. ➣ Increased clinician training rate by 50%, and rate/speed of product adoption by 20%. Reduced education costs by 10% by contracting with preferred lab and course sites based on capability, service, quality, cost, and geographic need. ➣ Led due diligence and integration for acquisitions and built fair market value rate schedules, validating costs associated with engaging KOL’s. ➣ Increased ROI associated with priority initiatives by transitioning processes from paper to electronic. Utilized analytics to create and deliver innovative, accessible, and cost-effective clinician education programs.

Watford, Hertfordshire, Gb

Smith & Nephew is a $6B Global Medical Technology and Biologic Business. Executive Leadership positions over a 12 year period included Division SVP ($1B P&L). Positions Held: Senior Vice President Sales (Corporate Executive) - Orthopedics, Trauma, ExtremitiesPresident - Healthcare Systems Senior Vice President - General Manager Capital SBU Vice President - General Manager Sports MedicineSenior Vice President - Professional AffairsVice President of National AccountsVice President of US Arthroscopy Sales

Drove hundred-million-dollar incremental revenue and profit, and established brand equity by executing commercialization strategies focused on GPOs, IDNs, cooperatives, and proprietary hospital chains.➢ Created and executed commercialization strategies focused on Group Purchasing Organizations, Integrated Delivery Networks, Cooperatives, and Proprietary Hospital Chains.