Lead Industrial Designer
CurrentResponsible for displayer and peripheral products OBM new architecture study (OLED/new OD/Co-Branding/Sound bar/Subwoofer)Own brand Philips maintenance support from brand touchpoints to mass productionLead high-end projects and bridge with brand contact window to complete projectsBridging the developing gaps between OBM and Own brand PhilipsCross- functional team works on innovation programsMarket research and benchmarking (Annual new line delving/CES/IFA/Computex)Product concept planning/model making reviewInternational design competitionCAD/CAID StylingCMF/MUS selectionWith all concerns in product feasibility