Mr. Guttman is President of the Lexicon Group, a management consulting firm totally dedicated to the private, public and not-for-profit publishing sectors. Lexicon has Alliance Partners in Vancouver CA, London UK, Tokyo JP and Bogota CO. Mr. Guttman has an extensive operations, research and management background in publishing. His experience includes launching new publications, both print and online, a thorough knowledge of management techniques as well as financial and budgetary controls, corporate development, product development, marketing and advertising sales management for both print and digital, organizational analysis, market research and information systems, fulfillment and physical distribution.He is also experienced in strategic operations and personnel utilization. He is adept at identifying client's needs, selecting key problem areas, recommending alternatives for problem resolution, and aiding client companies in implementing solutions to improve profits.Mr. Guttman is a graduate of The Wharton School of Finance and Commerce. He is fluent in Italian, French and Spanish as well as German. Mr. Guttman served on active duty with the US Army's Psychological Operations Unit. His biographical background can be found in "Who's Who in the East".Specialties: Publishing ConsultantAssociation PublishingBook ConsultingMagazine Consulting Print/OnlineMagazine LaunchBusiness Planning & DevelopmentDigital & Ancillary MerchandiseFulfillment Operations Audit, Search & ImplementationAdvertising GrowthConversion Rate Optimization (Boostmyprofit)Programmatic AdvertisingInformation TechnologySoftware Selection/ImplementationMergers and AcquisitionsPrinting Selection/NegotiationSocial MediaLicensingContinuing EducationReader SurveysPrint to Digital TransitionCirculation GrowthFund Raising TechnologyExecutive SearchCompany Valuation/DivestitureInternational PresenceLead Generation
Listed skills include Publishing, Magazines, Marketing, Business Development, and 44 others.