Jerry Lawrence Email & Phone Number

Highly successful, growth minded SEO Expert & Digital Marketing enthusiast with 7+ years of Search Engine Optimization (SEO), SEM, Web Analytics, & Digital Marketing experience. SEO & Digital Marketing experience: Director of SEO & Web Analytics, Webmaster, Web Marketing Manager, Online Marketing Manager, SEO Specialist, SEO Engineer, SEO Manager, Digital Marketing & SEO Consultant, e-Commerce General Manager and 2-time small business owner.Proven track record for developing successful Business and Digital Marketing Strategies for B2B & B2C organizations of all sizes. SEO, SEM, & Digital Marketing Skills:* Seach Engine Optimization - On-Page SEO, Off-Page SEO, Technical SEO, MOZ, BrightEdge Certified, SEMrush Certified, Google Search Console, Bing Webmaster Tools, Raven Tools, Link Building, Article SEO, Video SEO, & Image SEO* Web Analytics - Google Analytics Certified, Omniture SiteCatalyst, Adobe Analytics, Google Data Studio* Search Engine Marketing (SEM, PPC), Google Adwords Certified, Bing Ads, SEMrush, Amazon Product Ads, Facebook Ads* Social Media Marketing * Content Marketing, Influencer Marketing, Affiliate Marketing, Integrated Marketing* Email Marketing - Constant Contact, Bronto, Mail Chimp, NeoLane* Webmaster - HTML, CSS, ASP.net, php, Abobe Creative Suite* Content Management Systems (CMS), WordPress, Joomla, Drupal, NopCommerce, SDL Tridion* Salesforce, Eloqua, MS Office, Google Drive* Project Management - Base Camp, Asana* User Experience (UX), User Journey * Business Intelligence * Strategic Partnerships* Vendor Management* Contract NegotiationsSpecialties: SEO, SEM, Web Analytics, Social Media, Digital Marketing, Integrated Marketing, Entrepreneurial Drive, Business Strategy, Marketing strategy, Management & Team Leadership.

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  Marketing Specialist

  Catena Media

  Apr 2016 - Present

  Work closely with marketing departments as an owner of 3rd party marketing technology systems. • Tracking specialist with an experience in end-to-end tracking testing, QA, reporting, optimization and solution definition. • Work with both internal and external parties to ensure that technical and campaign related issues are handled quickly and appropriately with advertisers• Assist in the technical aspects of advertiser integration (both new and ongoing) by providing necessary technical guidance to the advertiser• Focus on account management through campaign performance analysis and performing ongoing optimization of campaigns to ensure quality for the advertisers• Work closely on a day to day basis with an Account Manager to maximizing advertiser relationships and successes with ongoing campaigns and new opportunities• Manage campaigns on an ad severing platform

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  Soas University Of London

  Marketing