Jerry (Yang) Yu Email & Phone Number

San Jose, Ca, Us

Santa Clara, California, Us

San Jose, Ca, Us

Leading technical product manager team to define next generation data storage solutions with semiconductor and eHDD technology customized for hyperscale datacenters for cloud and enterprise application. • Developing technical design-in strategy and material, go-to-market plans and business cases for product adoption and business performance targeting key enterprise and cloud customers. Developing customer relationship through in-depth technical collaboration with strategic datacenter customers for cloud and enterprise applications such as AWS S3, Microsoft Azure and Google Cloud systems. • Articulating message with strategy to customers, building collateral and working with sales and marketing teams to ensure product design-in success for business enablement. Building business cases with scenarios, risk assessment and mitigation plan along the program milestones and checkpoints. Analyzing business volume, product cost, ASP and margin estimation for Go-to-Market plan creation. • Identification of new market or segment opportunities, product enhancements, and line extensions. Development of strategy and documentation to support the approval, design, development and launch of the product. Identification, specification and prioritization of features, functionality and capabilities. Definition and implementation of strategies to counter competitors. Facilitating development and implementation of high impact and differentiated product positioning and messaging.• Leading the product roadmap and product spec development with cross functional teams. Authoring the technical product requirement documents (MRD & PRD) for next generation capacity enterprise products.

- Covering $2B strategic customers, led the team for the design-in, customization and qualification of storage and memory semiconductor solutions for mobile, computer and datacenter server products. Managing the oversea engineering teams and projects to fulfill customers’ engineering demands. - Leading the cross-functional engineering teams successfully designed-in, customized and qualified for several generations of storage and memory products for mobile and computer products for consumer applications and server products for datacenter applications. Managing the qualification project milestone/schedules, firmware schedule, deliverable, failure analysis and component sample support.- Worked closely with engineering teams and program managers of customers to define and customize semiconductor solutions for system integration needs of smartphones, tablets, computer and server products, jointly validate the device firmware and production test software for mass production, and align the technical spec and development strategy. Working closely with sales and operation teams for business and marketing strategy decision making to achieve company business objectives- Provided semiconductor solutions and aligning the technical roadmaps with customers based on the business requirements, program schedule and technical specification. Supporting customers on technical analysis, failure investigation and issue resolution. Driving technical action items to timely closure. Engaging with NPI/PRQ programs from the technical feasibility study and development kickoff, to the handoff for MP and post MP support. - Familiar with semiconductor fab, assembly and test process and technology. Familiar with semiconductor design, simulation, SI/PI and packaging technology. Familiar with platform and product validation and qualification methodology. Familiar with mobile and computer product architecture and technology.

- Responsible for engineering collaboration with Intel, Qualcomm and Nvidia for memory and storage subsystem technology alignment, new feature design-in, solution enabling and platform validation. - Experienced with architect firmware behavior, performance and quality requirements for eMMC and UFS features. Managed remote teams to ensure that the requirements are well understood, set priorities for requirements to ensure that solution timelines are met and ensured that the deliverable meets the customer’s expectations.- Experienced with the OS host software development for Flash solution vertical optimization. Experienced with Linux, Android, Chrome OS host Flash drivers, block IO and file systems. Worked closely with SoC vendors and OEMs on Flash software and hardware subsystem design, optimization for eMMC and UFS.- Worked with customers and defined specifications for new features of eMMC and UFS. Managed the quality and timelines of software projects. Supported customers on new Flash feature enabling and issue resolution. Involved in new Flash architecture research.

Waterloo, Ontario, Ca

- Worked in BlackBerry handheld hardware R&D Silicon Platform Group. Involved in the silicon platform development and validation with various CPU interfaces and component subsystems. Involved in the storage and memory subsystem design, validation and verification for several generation of BlackBerry mobile products. - Familiar with ARM CPU and subsystem architecture. Experienced with product development and high speed interface design and validation with several generations of Qualcomm, TI, Marvell, Freescale, Samsung and Intel application processors and baseband processors.- Led the memory component integration and qualification and managed the mobile DRAM and Flash subsystem design and validation projects. Drove day to day technical activities including technical requirement definition, memory subsystem design review, test software specification and implementation, memory interface and component qualification plan and execution, and failure analysis- Hands on experience with the subsystem design, layout, SI simulation, timing analysis, driver and test software implementation for memory, storage, WIFI, LCD interfaces around the application processors. Strong technical debugging skills. Experienced SoC debugging and bring up. Experienced embedded software development, driver development, test software implementation and automation. - Worked closely with product development teams, software teams, commodity management, component engineering and QA teams on product development, new component integration, qualification, product ramping and sustaining over the products life cycle. Led and accomplished several generations of projects for mobile DRAM and Flash component integration, qualification and technology transition.

Kista, Stockholm, Se

Bachelor Of Applied Science, Electronics Engineering

Mba, Technical Marketing, Innovation And Entrepreneurship