Jesper Åström

Jesper Åström Email and Phone Number

Founder @ ELSA Growth Company
Stockholm County, Sweden
Jesper Åström's Location
Stockholm, Stockholm County, Sweden, Sweden
Jesper Åström's Contact Details

Jesper Åström work email

Jesper Åström personal email

Jesper Åström phone numbers

About Jesper Åström

I'm a Global "Growth Engineer" with more than 45 000 hours of experience launching tactical campaigns in digital channels.Growth Engineering means that you focus on the technical, business, and marketing sides of growth.I am an expert in building viral loops that increase the LTV of your customers, decrease blended CAC, and increase your growth rate significantly.During the past 10 years, I have developed a strong process to make use of analytics to build high-value audiences that support performance marketing, sales, and lead capture for my clients. In 2017 I wrote and published the tactical book "The System" which focuses on viral mechanics, behavior, and technology. It has been downloaded over 11 000 times to date.I have experience with building effective marketing for both B2B and B2C clients.I held an advisory role in the fashion technology startup apprl.com until it was acquired by Klarna. Likewise in my most recent agency, The Domain Was Taken until it was acquired by People People People, and in the Swedish Crypto Currency Exchange Trijo until it was acquired by Arcane Crypto. I've also held a 10-year collaboration with the school Hyper Island which is referred to as "the digital Harvard" and delivers workshops and educational sessions with both long-term students as well as Master Class participants and have been a part of the development of new formats such as Labs and online courses.I always see our journey together as a learning journey. I have the methodologies that make it fun and enjoyable as well as the energy to make you experience a proactive consultant.#growthmarketing #growth #digitalmarketing #marketing

Jesper Åström's Current Company Details
ELSA Growth Company

Elsa Growth Company

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Founder
Stockholm County, Sweden
Jesper Åström Work Experience Details
  • Elsa Growth Company
    Founder
    Elsa Growth Company
    Stockholm County, Sweden
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  • Elsa Growth Company
    Head Of Growth
    Elsa Growth Company Jan 2023 - Present
    Growth tactics, web development, viral loops, performance marketing & analytics.Focus on building a growth company that helps businesses, nations, and organisations grow. We start with the basics and ABC to build linear growth that is easy to understand.We then move on to creating organic, and viral growth built through user journeys full of value.This means we take responsibility for your growth from start to finish.With a focus on proactive communication with our clients, easy-to-use data, and kindness we actually think we have something unique to offer to the market.
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  • The Social Few
    Advisory Board Member
    The Social Few Aug 2022 - Present
    Stockholm, Stockholm County, Se
    The Social Few is a data-driven growth agency with cutting-edge digital expertise. We work towards enabling a more inclusive society. We focus on minority groups and non-normative perspectives in order to future-proof organizations by including more perspectives. By doing so we aim to understand and reflect the society we live in.
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  • Aimfor
    Board Member
    Aimfor Jul 2021 - Present
    Södermalm, Stockholm County, Se
    Aimfor help people & companies grow.
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  • Svea Solar
    Global Growth Marketing Lead
    Svea Solar Jan 2022 - Dec 2022
    Bromma, Stockholm County, Se
    Focus on scaleability, growth loops and expansion.- Growth strategy and tactics (LEAN, AARRR, JTBD etc)- Growth process design and setup- Tactics: Content & technical SEO, Martech, SMM, Performance advertising, CRO, Growth loops
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  • The Domain Was Taken
    Advisor & Sr. Growth Consultant
    The Domain Was Taken May 2019 - Jan 2022
    Stockholm, Stockholm County, Se
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  • The Domain Was Taken
    Head Of Growth | Co-Founder
    The Domain Was Taken Mar 2018 - May 2019
    Stockholm, Stockholm County, Se
    Acquired by PPP in 2019.The Domain Was Taken (TDWT) is a problem solving, data-driven PR and insights agency. That means we focus on solving the challenges you are facing by analysing all accessible information at our disposal.- Clients in APAC, Europe and USA- Implementation of growth strategy and tactics (LEAN, AARRR, JTBD etc)- Setup of growth process design and setup- Tactics: Content & technical SEO, Martech, SMM, Performance advertising, CRO, Growth loops- Team managementWe help you find agents who can carry your tailored message to the right audience and change their minds, and behavior. By ignoring tradition we create change that impacts culture as well as business results. We have a strong ethical base and we evaluate incoming assignments based on the notion that “not everything that can be done, should be done”. We will tailor a solution together with you, that fits your purposes and match the world you operate in.
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  • Trijo
    Growth Advisor
    Trijo Jan 2018 - Jan 2022
    Stockholm, Se
    Acquired by Arcane Crypto in 2021.- Implementation of growth strategy- Creation and implementation of growth loops and user acquisition- Customer onboarding and viral mechanics- Email and notification marketing- Link acquisition strategy, tactics for search engine optimisationBuying and selling digital currencies should not be difficult, it should be as simple as paying in the supermarket. We aim to make it that way.
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  • Apprl
    Growth Advisor
    Apprl Sep 2013 - Jul 2021
    Stockholm, Stockholm, Se
    Acquired by Klarna in 2021.- Growth strategy & tactics- Recruitment of marketing talent- Advise on KPIs, growth mechanics, and partnerships- Competence lead for new marketing recruitsApprl.com is a website enabling social shopping in the fashion industry. We work with a series of bloggers, fashion media publishers and lifestyle magazines to give them new revenue streams through the editorial content they produce. Banner ads are a segment of the past when users demand selection, recommendation and curation. Apprl.com provides the technology that simplifies this process for everyone and gives credit to the publishers who create the arena where fashion can be enjoyed and consumed.I work with growth, meaning I use digital tactics to improve the product experience for our users, giving them a reason to come back and use our services more.
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  • Hyper Island
    Industry Representative, Dmoc & Social Lab Designer, Master Class Speaker
    Hyper Island May 2010 - Feb 2020
    Stockholm, Stockholm County, Se
    I have been working with Hyper Island for the past few years holding classes in digital marketing, growth and data. Since 2012 I have been more extensively involved in the educational activities developing educational programs, labs & online courses in collaboration with the school.2017: DDS + HIMC speaker + DMOC2016: DDS + Social Lab STHLM + HIMC speaker + Design & Delivery of DMOC2015: DDS + Social Lab STHLM/Singapore + HIMC speaker2014: DDS + Social Lab Singapore + HIMC speaker2013: DDS Stockholm Program steering committee & Social Lab Singapore + HIMC speaker2012: Industry Project Leader for SQUARED Project 22012: Module Leader - "The Game of ME" DDS 132012: Program development of Digital Data Strategist (DDS) program2010/11: Lecturer on eCommerce programThe collaboration with Hyper Island is highly inspirational and a great source for ideas and discussion about where the industry is heading.
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  • Berghs School Of Communication
    Industry Leader - Data Driven Marketing | Growth Marketing Programme
    Berghs School Of Communication Sep 2019 - Oct 2019
    Stockholm, Se
    - Lecturer and coach for groups of students- Growth strategies and models for growth- Digital tactics and growth mechanicsIndustry leader for the Data Driven Marketing module within the Growth Marketing Programme. Responsible to design the learning journey and populate the module with interesting, engaging and educational teachers, content etc so that the students meet the expected learning outcomes.
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  • Superdrive
    Head Of Digital Tactics & Growth
    Superdrive Jan 2014 - Mar 2018
    Tokyo, 東京都, Jp
    Insight-led marketing automation in Asia.- B2B Growth strategy and tactics in APAC region- Implementation of Martech stack to support growth and collaboration- Creative campaign mechanics and activation for major brandsPut simply, we speed up the process of machine based learning through consumer-led discovery. We recommend actions based on these insights and subsequently run tests on content, site design, messaging and social platforms to confirm what resonates the most with your customers and your business.I work from Sweden, whilst the main office is in Tokyo, Japan.
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  • For Sure
    Head Of Growth & Tactics | Co-Founder
    For Sure Aug 2013 - Jan 2017
    Stockholm & London, Stockholm, Se
    Problem-solving using digital concepts, tools, and mechanics to drive results and transformative solutions for clients in the European, Asian, and North American markets.- Digital event marketing- Digital campaign management- Viral campaign creation- Performance marketing (SMM, SEM)- Data and analytics focus- Search engine optimization (SEO)
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  • Monkey Dancers Ab
    Head Of Growth | Co-Founder
    Monkey Dancers Ab Sep 2011 - Sep 2013
    Digital creative director & partner for Monkey Dancers AB. A consulting company building global gamification platforms, social campaigns and marketing solutions for companies, universities and organizations.We focus on traceable and data driven applications that build short term positive ROI and long term scalability for our clients.
  • Honesty
    Digital Director | Partner
    Honesty Nov 2009 - Aug 2011
    Stockholm, Stockholm County, Se
    Digital Director at & partner of an ad-agency in Stockholm. Main responsibility is to advice clients on how to make use of the online buzz created through "traditional" marketing. I help you turn chatter into money. I have never been in a team such as the one I'm in right now and I challenge you to challenge us.
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  • Berghs School Of Communication
    Lecturer
    Berghs School Of Communication Feb 2009 - Apr 2011
    Stockholm, Se
    Lectures about SEO, conversion and social media at Berghs School of Communication. One of the world's most prized advertising schools.
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  • H&M
    Global New Media & Digital Tactics
    H&M Aug 2009 - Nov 2009
    Stockholm, Stockholm County, Se
    Worked with SEO & SEM in H&Ms global marketing team.- Set up of H&M Global's first Google Search ad campaign- Set up the first user-generated start page for HM.com in collaboration with lookbook.nu- Created the first viral campaign mechanics for major campaign
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  • Bloggmode.Se
    Developer | Co-Founder
    Bloggmode.Se Oct 2008 - Oct 2009
    Stockholm, Stockholms Län, Se
    Founded Bloggmode.se in 2008. Focusing on making good Swedish fashion blogs available in a new way for ordinary users. At the same time providing a place where current and future fashion bloggers can get inspiration by providing resources to them, helping out with technical inquiries etc.Launch date - wednesday, 4th february, 2009
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  • Web Guide Partner
    Social Media
    Web Guide Partner Feb 2009 - Aug 2009
    Stockholm, Se
    Specialist in social media integration. Creative business development in social media and search engine independent viral solutions.E-marketingOpt-in strategy, segmentation of target audiences, drop basket messaging and action based notification. Social NetworkingTests and implementation of strategy, KPIs and dialogue marketing methods to build links and acquire converting traffic.Using social networks as a CRM for user feedback and segmentation of offers.Microblog promotionAutomation and segmentation of offers to better suit the dialogue format of social networks. Setup of basic monitoring and self service direct response posibilities.Other - Un-brandjack trademarks- Video promotion strategies- Plan and educate in posibilities of viral tools and content- Setting strategy and promotion posibilities for 10 languages- Affiliate marketing through social networks and microblogs
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  • Hallvarsson & Halvarsson
    Digital Media Specialist
    Hallvarsson & Halvarsson Dec 2007 - Feb 2009
    Stockholm, Stockholm County, Se
    Online media specialist, consulting Swedens most prominent companies on how to work with social media such as blogs and social networks as well as social bookmarking, SEM and SEO.Other work duties included- Setting up social media KPIs- Building brands through social media- Protecting search engine result pages- SEO strategy and visibility
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  • Cosmos Communications
    Product Manager
    Cosmos Communications Jan 2007 - Jan 2008
    Us
    Manager and product developer for student segment of Cosmos product portfolio. Added products with viral elements and promoted the added value to the cards end users as its man success factor. Also established a knowledge base about Web 2.0 and how products can be launched within social networks and through social interaction between users.Responsibilities also included managing the customer service, negotiating deals with student unions and making sure the sales team had popular products that suited the needs for our clients.
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  • Communityworld
    Project Manager
    Communityworld Jun 2006 - Jan 2007
    Worked as project manager for a social network on the Internet. Worked with viral campaign strategies and e-marketing. Involved closely in the process leading to the project being launched and put in a prosperous environment of companies.
  • Freefund Sverige Ab
    Indata Manager/Webmaster
    Freefund Sverige Ab Sep 1999 - Jun 2001
    Started out as an employee working with administering data of Swedens funds available for applications by students. Worked my way up through the company and found myself as the manager for the team I started out working along side. Given the nature of the industry, I aimed to broaden my knowledge base and towards the end of my career at freefund I worked as a webmaster, producing content to the website and administering E-marketing strategies.As for many companies in 2001, the financial burden got to heavy and freefund was put out of business in early June that year. I begun studying at Göteborg University that same year.

Jesper Åström Skills

Online Marketing Social Media Marketing Digital Marketing Seo Digital Strategy Sem Digital Media Web Analytics E Commerce Email Marketing Affiliate Marketing Social Media Conversion Optimization Online Advertising Web 2.0 Tactics Advertising Strategy New Media Smo Blogging Web Marketing Viral Marketing Google Analytics Web Strategy Google Adwords Social Media Measurement Link Building Marketing Public Relations Copywriting Web Project Management Seo Copywriting Online Reputation Management Wordpress Keyword Research Landing Page Optimization Ppc Crm Mobile Marketing Facebook Social Marketing Content Strategy Lecturing Organic Search Marketing Online Tactical Communications Flexible Approach Statistics

Jesper Åström Education Details

  • University Of Gothenburg
    University Of Gothenburg
    Statistics & Public Administration
  • International School Of Brussels
    International School Of Brussels
    Social Anthropology

Frequently Asked Questions about Jesper Åström

What company does Jesper Åström work for?

Jesper Åström works for Elsa Growth Company

What is Jesper Åström's role at the current company?

Jesper Åström's current role is Founder.

What is Jesper Åström's email address?

Jesper Åström's email address is je****@****ail.com

What is Jesper Åström's direct phone number?

Jesper Åström's direct phone number is +81 3-6455*****

What schools did Jesper Åström attend?

Jesper Åström attended University Of Gothenburg, International School Of Brussels.

What are some of Jesper Åström's interests?

Jesper Åström has interest in Mathematics, Children, Viral Marketing, Blogs, Poker, Intreguing Puzzles, Semantic Internet, Eating Good Food, Seo, Web 2.

What skills is Jesper Åström known for?

Jesper Åström has skills like Online Marketing, Social Media Marketing, Digital Marketing, Seo, Digital Strategy, Sem, Digital Media, Web Analytics, E Commerce, Email Marketing, Affiliate Marketing, Social Media.

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