Jesper Vilstrup Email and Phone Number
Jesper Vilstrup work email
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Jesper Vilstrup personal email
I am a global executive with 20+ years of business and leadership experience from both strong consumer brands and FMCG companies. Currently I am working as CEO in Juliana Drivhuse, which is one of the world’s leading greenhouse and orangery manufactures for private use. Further to this I have the following experience:- 7 years as CEO in LEGO House building and scaling it from an idea to an award-winning world-class LEGO experience center.- 14 years in the LEGO Group in various global marketing, business, and senior leadership positions.- 8 years in DANDY A/S, a family-owned chewing gum company.I am known to be an open, visible, and approachable leader and I can relate to employees across the organization. People are my passion and I love building and developing teams and individuals and make talent flourish. My teams have often referred to me as a “solid rock” because I keep calm and stay focused under pressure and everyone in my organization will know what to expect from me.I deliver strong results by defining clear objectives and setting a strategic direction that everyone can relate to. Together with my team, I build and implement a reliable plan and adjust the plan continuously to meet changing situations and emerging needs. Equally important, I take pride in building an inclusive culture and strengthen the relationships and interaction between employees with the purpose of creating the very best place to work. My overall philosophy is that a happy and motivated team will deliver better business results.I am a value-based person, and my core values are empathy, integrity, and presence. I have an optimistic and positive mindset. Life must be fun and meaningful and taking responsibility for my own mindset and actions are prerequisites for living the life I want. Being balanced as a person is key priority for me.I have gained valuable international and cultural experience from living and working in Denmark, USA, Switzerland, and the Baltics. This combined with various job responsibilities have formed a holistic approach and a broad end-to-end understanding.
Juliana Drivhuse A/S
View- Website:
- juliana.com
- Employees:
- 42
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CeoJuliana Drivhuse A/S May 2023 - PresentOdense, South Denmark, DenmarkJuliana Drivhuse is one of the world’s leading greenhouse and orangery manufactures for private use. It is a family-owned company with headquarter and production in Odense, Denmark, as well as subsidiaries in Great Britain and Germany. The activities include design, development, manufacturing, marketing and sales of greenhouses, orangeries, and mailboxes. The brands Halls, Juliana, Gabriel Ash (greenhouses/orangeries) and Allux (mailboxes) are distributed globally through a network of partners,… Show more Juliana Drivhuse is one of the world’s leading greenhouse and orangery manufactures for private use. It is a family-owned company with headquarter and production in Odense, Denmark, as well as subsidiaries in Great Britain and Germany. The activities include design, development, manufacturing, marketing and sales of greenhouses, orangeries, and mailboxes. The brands Halls, Juliana, Gabriel Ash (greenhouses/orangeries) and Allux (mailboxes) are distributed globally through a network of partners, retailers, garden centers, showrooms, etc. Show less
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Board MemberNic. Christiansen Gruppen May 2019 - PresentKolding, South Denmark, Denmark -
Board MemberMuseum Kolding Jan 2021 - Aug 2023Kolding, South Denmark, Denmark -
Managing Director & Senior Vice PresidentLego House May 2015 - Oct 2022Billund, South Denmark, DenmarkLEGO House is an experience center and brand lighthouse located in Billund. The purpose of the house is to inspire and engage LEGO fans of all ages in creative and fun LEGO activities founded on learning-through-play. LEGO House is an independent business unit generating 120 mDKK in revenue from admission, food & beverage and retail. The house welcomes 250.000-300.000 guests annually with a Net Promotor Score of 85.From 2015 to 2017, I was responsible for building and establishing LEGO… Show more LEGO House is an experience center and brand lighthouse located in Billund. The purpose of the house is to inspire and engage LEGO fans of all ages in creative and fun LEGO activities founded on learning-through-play. LEGO House is an independent business unit generating 120 mDKK in revenue from admission, food & beverage and retail. The house welcomes 250.000-300.000 guests annually with a Net Promotor Score of 85.From 2015 to 2017, I was responsible for building and establishing LEGO House. It was a dream of 3rd generation LEGO owner Kjeld Kirk Kristiansen and I worked closely with him to make his dream come alive. This included building the house, developing the guest experiences, setting up the organization, and defining the business- and operating model.LEGO House opened to the public in September 2017. Over the next five-year period, I was leading LEGO House as the CEO turning it from a vision into an award-winning world-class attraction with an outstanding guest and employee experience. The organization counted 200-300 employees depending on time of year through a leadership team of 7 leaders reporting directly to me. I was reporting to the Chair of the LEGO House Advisory Board. Show less -
Vice President, Lego Consumer Marketing AgencyLego Group Aug 2012 - Apr 2015Billund, DenmarkI was responsible for the LEGO Group’s full-service marketing agency which was an integrated business unit developing approx. 80% of all global consumer facing campaigns, content, and digital solutions. Through the leadership team consisting of 5 leaders, I was leading a team of 300+ employees with a very broad set of competencies – based in Denmark, US, China, and UK. I was overseeing a cost budget of approx. 250 mDKK and member of the Global Marketing Leadership Team. -
Vice President, Lego Digital GamesLego Group Jan 2011 - Aug 2012Billund, DenmarkI was responsible for the LEGO Group’s digital games area which included console games (video games), online games (MMOG/LPW) and mobile games. I was leading a team of 120 employees across Denmark and US through a leadership team of 5 leaders in direct report. Most of the organization was in US, and during 2011, I was spending approx. 30% of my time in the LEGO Games development studio in Colorado.
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Senior Marketing Director, Nordic/BeneluxLego Group Jan 2010 - Dec 2010Billund, DenmarkI was responsible for consumer, trade and in-store marketing in the Nordic and Benelux countries. This included leadership of 30 employees across 5 countries – 9 direct reports. I was member of the Nordic/Benelux Leadership Team and Global Marketing Leadership Team and responsible for a marketing budget of 150+ mDKK.
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Senior Marketing Director, Product & Marketing DevelopmentLego Group Nov 2005 - Dec 2009Billund, DenmarkI was global marketing responsible for product group comprising LEGO action figures (BIONICLE, LEGO Hero Factory), LEGO Racers, LEGO Sports, and LEGO Technic. This included P&L responsibility for product group turnover of approx. 1.8 bDKK and direct leadership of 11 marketing specialists. I was member of Global Marketing Leadership Team.
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Senior Director, Lego In-House AgencyLego Group Apr 2004 - Oct 2005Billund, DenmarkI was responsible for the LEGO Group’s internal advertising agency. This included leadership of organization comprising 75 employees through a leadership team of 6 leaders and a cost budget of approx. 50 mDKK.
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Director, Trade & In-Store MarketingLego Group Nov 2001 - Mar 2004Billund, DenmarkI was responsible for development of global trade and in-store marketing materials. This included leadership of organization comprising 15 employees and development of global initiatives supporting local focus areas within trade and in-store marketing.
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General Manager, Stimorol Latvia & EstoniaDandy A/S Jan 2000 - Oct 2001Riga, LatviaI was offered to move to Riga to take on the role as General Manager with responsibility for the daily management of the local DANDY offices in Riga and Tallinn, incl. distribution of STIMOROL and DIROL chewing gum. This included leadership of organization comprising 40 employees in Latvia and 20 in Estonia through a leadership team, P&L responsibility for approx. 35 mDKK turnover, management of local distributors and direct contact to the largest retail customers, training and motivation of… Show more I was offered to move to Riga to take on the role as General Manager with responsibility for the daily management of the local DANDY offices in Riga and Tallinn, incl. distribution of STIMOROL and DIROL chewing gum. This included leadership of organization comprising 40 employees in Latvia and 20 in Estonia through a leadership team, P&L responsibility for approx. 35 mDKK turnover, management of local distributors and direct contact to the largest retail customers, training and motivation of sales force, and development and implementation of marketing plans. Show less
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International In-Store ManagerDandy A/S Jan 1998 - Dec 1999Vejle Area, DenmarkI took on a newly established role as responsible for development of in-store and display material to be used across all DANDY markets. I worked closely with market areas and did extensive travelling in especially Eastern Europe.
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Various Marketing PositionsDandy A/S Aug 1993 - Dec 1997Vejle Area, Denmark
Jesper Vilstrup Skills
Jesper Vilstrup Education Details
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Borsen Board Education -
General Management -
Marketing Management
Frequently Asked Questions about Jesper Vilstrup
What company does Jesper Vilstrup work for?
Jesper Vilstrup works for Juliana Drivhuse A/s
What is Jesper Vilstrup's role at the current company?
Jesper Vilstrup's current role is CEO at Juliana Drivhuse.
What is Jesper Vilstrup's email address?
Jesper Vilstrup's email address is je****@****ego.com
What schools did Jesper Vilstrup attend?
Jesper Vilstrup attended Copenhagen Business School, Imd (International Institute For Management Development) - Business Programs, Syddansk Universitet - University Of Southern Denmark.
What skills is Jesper Vilstrup known for?
Jesper Vilstrup has skills like Marketing Management, Marketing Strategy, Strategy, Management, Fmcg, Product Development, Leadership, Digital Marketing, Integrated Marketing, Business Strategy, Customer Insight, Marketing.
Who are Jesper Vilstrup's colleagues?
Jesper Vilstrup's colleagues are Kenneth Christensen, Peter Sørensen, Jamie Snell, Klaus Lillesø, Pernille Paaske Nielsen, Jesper Lange, Andreas Hartmann.
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