Responded to and implemented all tour requests in the UMMA Collections, coordinating with university departments, local organizations, and volunteer docents to organize tours.Assisted in the day-to-day operations of K-12 visits, and programs for docents such as workshops and professional development days.

Managed and organized public programming such as UMMA Pop Up Music Series, planning and coordinating weekly performances; responsibilities include booking, negotiating payments, and promoting local musicians to participate in the music series.Assisted with the promotion and organization of weekly Education and Outreach museum events.Managed social media accounts, including Instagram and Tumblr, to promote programs and events.

Developed design concepts for fundraising campaigns including Giving Blueday and Victors for Michigan, working closely with lead designers and the Director of Creative Services on marketing and branding needs for print and web, such as social media graphics, posters, and graphical elements for campaign publications.Developed wireframes and low-fidelity prototypes for new Social Impact website; main features include browsing and filtering content, registering for events, and navigation between pages

Partnered with the Executive Director of Libraries and Digital Initiatives and Technology Librarian to redesign the Ryerson & Burnham Digital Archival website to be more modern and user-friendly. Conducted user interviews and usability tests to understand users’ wants, needs, and frustrations with the existing website, developing personas and scenarios based on user research to inform designs.Developing low to high-fi designs to create a fully-functioning prototype to hand off to developers as a final deliverable.

Assisted local Ann Arbor businesses and nonprofits with advertising, marketing, and branding needs, designing deliverables such as logos, brand identity, print/digital media, and other visual conceptsCollaborated with client teams to ensure all client needs are met

Conceptualized a brand identity for the City of Dayton, developing concepts for a new City logo and flag, and presenting deliverables to City Council bi-weeklyDeveloped City marketing materials such as employee recruitment and visitor brochuresConducted a heuristic evaluation of the City’s municipal website to provide City leaders withsuggestions on ways to improve usability and user satisfaction

Assisted with the development, coordination, promotion, maintenance and evaluation of the program's events and projectsAssisted the marketing/communications staff with the Erb website redesign using Wordpress and routinely updated database using CRM tool

Conceptualize and execute professional photoshoots for SHEI's monthly online magazine, SHIFTManage a team of stylists and photographers by organizing meeting dates, securing shoot locations, acquiring models and props

Competed in 2016 National Student Advertising CompetitionAssisted in the development of a new marketing campaign for SnappleWorked closely with team director to come up with a slogan, commercial ideas, print ads,marking campaign bookPersonally designed 4 print ads for the campaign