Jessalyne Dixon Email & Phone Number

Sacramento, Ca, Us

El Dorado Hills, Ca, Us

● Leads collateral across channels: web, proprietary technology, email, and socials.● Uses market analysis for effective marketing and impactful sales campaigns.● Supports sales team initiatives.● Works internally with teams on process improvements.● Develops strategy to enhance user experience.● Stays updated on emerging services and industry trends.● Collaborates on projects with internal and external teams.

● Utilize Adobe Creative Suite to create marketing collateral for clients. ● Collaborate with clients to create vision, conceive designs, and consistently meet deadlines and requirements.● Create proposals and contracts for different design projects.● Manage and complete several projects simultaneously.

Sacramento, Ca, Us

Impacted by reduction of force ● Promoted company brand identity through creation of print and digital media.● Managed booking, shipping, materials, calendars, and personnel for all company tradeshows.● Managed promotional goods inventory and ordering.● Assist with developing sales and technical presentations, and updating company website.● Curated & prepped photos and videos, and updated asset database.● Helped develop corporate social media campaigns.● Coordinated journal advertising schedules and deliverables.● Managed association membership renewals and committee assignments.

Mather, California, Us

● Prepared & managed marketing & events budget.● Managed Marketing KPIs and associated reporting for monthly Quality Management meetings.● Developed & executed event strategy, including industry trade shows, and attend events as needed.● Ensured a consistent company image throughout all divisions, product lines, promotional materials, and events.● Managed company-related internal and external communications and established corporate tone.● Created technical publications, forms and communications templates.● Managed & planned corporate events in collaboration with other team members. ● Managed company merchandise store, all inventory, budgeting, vendor relationships & provided customer service to employees and used internal feedback to create a valuable employee experience.● Planned, sourced, bought, and stocked all client & employee seasonal gifts. ● Developed and maintained a visually consistent onboarding experience for all new team members.● Worked with HR to create brand-related employee training program.● Built relationships with department leaders to anticipate and accommodate various needs.● Collaborated with sales team to create campaigns as needed.● Managed preparation of marketing packages for prospective customers and project proposals.● Created & managed content library for use across all platforms. ● Managed marketing files, such as proposal templates, business profiles, brochures, resumes, photos and narratives.● Managed company website and social media accounts.● Trained & managed direct reports.● Directed, coordinated, and motivated employees to achieve goals and objectives.

Mather, California, Us

● Brand management & development on all internal & outward-facing collateral.● Event management & planning for tradeshows, recruiting & internal events.● Social media management, strategy & planning.● Researched & developed cut sheets for product advertising.● Sales team support including communication with clients, proposal writing, creating presentations.● Established company standards to improve employee experience & culture.● Introduced efficient processes across all departments.● Internal auditing for ISO: 9001:2015 certification.● Managed & presented Sales & Marketing Department KPI metrics.● Website updates.● RFP's & Prequals.

El Dorado Hills, Ca, Us

● Collaborated with Sales Leadership, VP & CEO to bring creative ideas to fruition.● Managed several projects simultaneously while meeting strict deadlines.● Established new systems to improve daily processes and efficiency.● Organized and planned social media and marketing campaigns according to company sales directives.● Designed and tested new UI web page and award winning Apple TV applications with remote development team.

Mendocino, Us

● Created dynamic social media graphics to increase event ticket sales and brand awareness.● Designed and prepared all files for print.● Communicated daily with a large team and hundreds of vendors and sponsors.

● Managed social media and customer service departments. ● Created press releases, oversaw all public relations. ● Organized and planned social media and blog calendars.● Created all branding and style guides. ● Discovered and implemented new systems to improve customer service and efficiency. ● Reviewed resumes and conducted interviews.

● Maintained, serviced and corrected any issues with all printing and cutting equipment. ● Motivated, trained, and assisted production team in daily tasks. ● Invented the first branded wholesale / retail packaging in the company’s history, sourced manufacturers, continued management of accounts.● Illustrated thousands of images to be sold across multiple products.● Developed new product categories with extensive testing.

● Analyzed out of date practices and adapted them for maximum efficiency, saving over $700 a week.● Operated and maintained printing and cutting equipment. ● Engineered new batching systems to streamline processes.

● Co-founded company, hired and trained new employees, lead team. ● Managed multiple staging/ design projects simultaneously. ● Met with realtors to walk through homes on the market and discussed their needs and expectations. ● Planned and purchased furniture, objects and art thoughtfully and appropriately according to project from spatial recognition. ● Conceptualized and created storyboards for clients and pitched ideas at meetings. ● Created and managed all company branding, logo design and website design. ● Prepared proposals for potential home staging projects.● Consistently kept all warehouse inventory organized and clean.

● Concept design.● Installed Christmas props at Ghirardelli Square, Crocker Galleria and Marriott Hotel.● Window display design, production and installation at Stonestown and Serramonte malls.

Us

● Quality control of product● Packing and shipping.● Art file preparation. ● Web asset creation through Photoshop actions.● Database and file organization.

San Francisco, California, Us

● Assisted lead designers in staging multi-million dollar homes. ● Chose and carefully packed appropriate home accessories. ● Cataloged and photographed inventory for records. ● Maintained warehouse and materials library organization. ● Floral Design.

Dallas, Texas, Us

● Executed and maintained visual and merchandise presentation standards. ● Conceptualized and implemented in-store displays.

Carrollton, Tx, Us

● Worked with clients and prepared their files for print. ● Maintained internal file database. ● Vinyl cutting and weeding.● Operated various large format printing and production equipment.● Measured and cut substrates with power tools and flatbed cutter. ● Used multiple software systems for printing and cutting programs.

New York, Ny, Us

● Assisted head stylists in numerous fashion shows including impulse and teen vogue.● Oversaw fellow dressers to ensure a flawless flow of models.

Los Angeles, Ca, Us

● Prepared kits for fellow students' classes. ● Maintained organization of student store. ● Cashiered.

● Facilitated exhibit designer in installation of displays at Moscone Center for International gift fair.● Creatively displayed hardline products from various national and international vendors.

● Bookseller/special orders.● Reviewed databases and managed statistical data to improve business development process.● Maintained inventory control.● Established a strong client base to exceed sales goals.● Shipping and receiving.● Cashiered. ● Prepared espresso drinks for customers.

Aa, Visual Communications Professional Designation

Aa, Liberal Arts