Jesse Seo Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

Executed multiple successful paid influencer partnerships on cross-platform channels below the CPM benchmark Exceeded benchmark goal of 130% ROAS/ROI for paid collaborations reaching up to 1052% ROAS/ROI --Maintained weekly spending for paid collaborations at 100% benchmark for our Growth Marketing initiatives Launched 100+ paid influencer partnerships on TikTok, Instagram, & YoutubeCreated multiple content briefs focusing on our brand, product, and growth marketing… Show more Executed multiple successful paid influencer partnerships on cross-platform channels below the CPM benchmark Exceeded benchmark goal of 130% ROAS/ROI for paid collaborations reaching up to 1052% ROAS/ROI --Maintained weekly spending for paid collaborations at 100% benchmark for our Growth Marketing initiatives Launched 100+ paid influencer partnerships on TikTok, Instagram, & YoutubeCreated multiple content briefs focusing on our brand, product, and growth marketing initiativesOwn an extensive roster of influencers, celebrities, influencer agencies, & managers.Monitored crucial performance metrics, tracked campaign effectiveness, and produced insightful reportsCollaborated in the development and implementation of brand marketing campaigns across diverse channels, encompassing digital & social mediaParticipate in social media and community management for our global Instagram and TikTok account Conducted comprehensive market research and competitive analysis to pinpoint emerging trends, consumer preferences, and avenues for brand differentiation.Supported the planning and execution of brand events, product launches, and experiential marketing initiatives to bolster brand awareness and foster engagement such as Coachella, Anime Expo, and the Jujutsu Kaisen Global Event Familiarity with managing influencer contractual agreements and facilitating payments. Show less

Los Angeles, California, United States

Evaluate pivotal performance indicators and conduct comprehensive channel audits to gauge channel growth and vitality.My strategic directives on pivotal content pieces have generated over $8 million in revenue.Enhance content effectiveness through the utilization of search engine optimization tools, thereby augmenting channel visibility and performance.Cultivate partnerships with clients to ensure the attainment of benchmark goals for audience expansion and revenue… Show more Evaluate pivotal performance indicators and conduct comprehensive channel audits to gauge channel growth and vitality.My strategic directives on pivotal content pieces have generated over $8 million in revenue.Enhance content effectiveness through the utilization of search engine optimization tools, thereby augmenting channel visibility and performance.Cultivate partnerships with clients to ensure the attainment of benchmark goals for audience expansion and revenue generation.Spearheaded the launch of numerous channels, notably contributing to the rapid growth of Viacom's Love & Hip Hop channel, amassing 1.1 million subscribers.Collaborate with cross-functional partners including Policy Engineering, Vendor Operations, and Analytics to drive cohesive marketing strategies.Channel Manager Portfolio includes VH1, LOGO, WE TV, ALLBLK, Access Hollywood, RuPaul's Drag Race, and Love & Hip Hop.Supported the execution of multi-channel marketing campaigns, including email, social media, and paid advertising. Conduct market research and competitive analysis to identify industry trends and potential growth opportunities. Show less

Marina Del Rey, California

Manage, optimize, and upload content for client's Youtube channelsLead strategy for channel cohesiveness & monitor channel growth Generate creative assets including thumbnails and channel art using PhotoshopVideo editing for upload and optimization using Final Cut ProTrack audience engagement to continuously diversify channel strategy for Youtube-specific goalsNavigated through various social media platforms (Instagram, Twitter, TikTok) to assist client's audience development

Greater Los Angeles Area

Frequently updated review log for verification of product placement partnershipsUsed Critical Mention to run reports on trending topics on all media outletsAssisted in creation of client partnerships for product placement including Pilot Pen, Bumble, LACOSTEPerformed Social Media Manager role for events including creating and producing content and analyzing engagement

Greater Los Angeles Area

Produced digital content for the University Times website such as Editorial writing pieces, campus lifestyle review, and on-campus student involvement.Created content for the University Times nest such as podcast, editorials, and stand up story coverage.Collaborated with the University Times production team to fulfill multi-faced duties that included news reporting, creative and editorial features, and well as fact-checking and proofreading of submissions by peers.Field reporting on… Show more Produced digital content for the University Times website such as Editorial writing pieces, campus lifestyle review, and on-campus student involvement.Created content for the University Times nest such as podcast, editorials, and stand up story coverage.Collaborated with the University Times production team to fulfill multi-faced duties that included news reporting, creative and editorial features, and well as fact-checking and proofreading of submissions by peers.Field reporting on screen that included the coverage of events such as The Amber Rose SlutWalk, Chinatown summer nights festival, and City halls protests.Produced and created a podcast for UT website with peers that discussed entertainment news as well as sports and hard news.Shot and edited content for Golden Eagle News using Camera equipment and using Adobe premiere pro and Pro tools for editing. Show less

Greater Los Angeles Area

Trending content research and analysis for daily insight on trending videos and content on various social platforms.Content strategy planning for help in the development of content for our digital influencers to maximize and broaden their content.YouTube channel optimization for our creators who are in need of growth on their platform.Audience growth analysis to keep track of most well-received content from our digital influencers.Interpreting YouTube analytics for optimization… Show more Trending content research and analysis for daily insight on trending videos and content on various social platforms.Content strategy planning for help in the development of content for our digital influencers to maximize and broaden their content.YouTube channel optimization for our creators who are in need of growth on their platform.Audience growth analysis to keep track of most well-received content from our digital influencers.Interpreting YouTube analytics for optimization of channel growth. Copywriting research for content creators.Contributing audience development material for the creator facing newsletterCreating audience development reports for daily reports and responses to produced content from social creators.Participating in client meetings and team meetings for a better understanding of industry lingo and etiquette. Other duties as assigned/desired. Show less

Greater Los Angeles Area

Created Editorial Calendars for content creators/talent to maximize their daily schedule and content creation for the day.Communication With Digital Influencers and Brands for opportunities such as brand collaborations and sponsorships for compensation.Assisted In Creation of App Development to broaden platform for creators, Brand campaigns for sponsored content, Dossier, And Media Kits for branding and outreach to companies.PR/Marketing Research and Outreach to gather contact… Show more Created Editorial Calendars for content creators/talent to maximize their daily schedule and content creation for the day.Communication With Digital Influencers and Brands for opportunities such as brand collaborations and sponsorships for compensation.Assisted In Creation of App Development to broaden platform for creators, Brand campaigns for sponsored content, Dossier, And Media Kits for branding and outreach to companies.PR/Marketing Research and Outreach to gather contact information from brands and heads in charge of organizations, primarily marketing teams.Heavy Power-Point Presentations and Excel Sheets for maintaining detailed administrative and procedural processes that reduce redundancy, improve accuracy and efficiency and achieve the organizational objective. Handled and coded team expenses to keep track of daily expenses.Industry research for Youtube, Instagram, and Facebook for upkeep on the newest updates and platform enhancements that would benefit digital influencers.Pitched Creators to brands for partnerships for both product placement in videos both dedicated and mentioned.Calculated Youtube and Instagram engagement rates for brand partnership rates.Extensive research on digital creators to find influencers that best fit the description of the desired candidate for brand collaborations.Created mood boards for creator content for better expressive and creative post. Show less