Jesse Alaniz Email and Phone Number
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I plan strategically. I invest with purpose. I measure impact. I design stories to build brand awareness. I integrate online strategies with offline activities. I bring in good, economical leads. I iterate to bring down CPL and CAC.I test tactics to drive up CLTV. I help sales professionals close more deals faster. I prospect and design prospecting strategies. I help increase customer lifetime value. I develop content to help people and build affinity.
The Bug Master Pest Control & Disinfecting
View- Website:
- thebugmaster.com
- Employees:
- 9
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Director Of MarketingThe Bug Master Pest Control & DisinfectingAustin, Tx, Us
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Director Of MarketingThe Bug Master Pest Control & Disinfecting Aug 2016 - PresentAustin, Tx, UsB2B Successes: I have created an online presence that has delivered inbound leads such as: --- Tesla Giga Factory--- Meta (Facebook)--- Revol Greens--- Evolve Living--- University of Texas ICC--- The Weston--- Millionaire Austin--- EISD--- Riata Apartments--- Barton Creek Square--- Zydeco Development Corporation--- City of Belton--- TDC Builders--- ECR TX--- Structura--- Lighthouse Solar--- Austin Presbyterian Seminary School--- Cabo San Lucas ApartmentsB2C Successes:- Consistent cost per lead (CPL) year-over-year- Diverse marketing mix to absorb market changes- Using a marketing mix that's been honed to produce consistent, economical leads week-over-week.- Enabling field sales professionals to be close more deal faster via diligent research, prospecting, and partnership.- Worked with Sales Manager and Inside Sales professionals to improve closing rate. - Employing strategic branding to build lead confidence so they close faster and at a higher rate. -
Digital Marketing DirectorAshley Furniture Homestores - Hch Feb 2015 - Jul 2016Here I impacted a minimum of $8.3 million in revenue utilizing the following strategies, tactics, and channels:• Inbound and Outbound Digital Strategy• Paid, Earned, and Owned Customer Acquisition• Reputation Management • Social Media Marketing• Email Marketing• Text (SMS) Marketing• Content Creation and Curation• Search Engine Marketing (SEM)• Search Engine Optimization (SEO)• Database Segmentation and Management• Lead Generation and Scoring• Marketing Automation• Agency Management• Digital Budget OptimizationAshley Furniture HomeStore is the #1 selling furniture brand in the world and the #1 retailer of furniture and bedding in the United States. Hill Country Holdings (HCH), one of the largest independent owners of Ashley Furniture Homestores, operates 29 stores throughout Texas, Seattle, Oregon, and Idaho with over $300 million in revenue.
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Marketing DirectorHeist Digital Jan 2013 - Feb 2015Heist Digital is a digital marketing agency. My focus here was to create engaging and effective B2B, B2C, and B2G marketing strategies that leverage customers to take action. • Lead prospecting, development, and qualifying • SWOT analysis • Agency management • Developed integrated marketing campaigns • Lead generation to micro-site landing page development • Managed and segmented databases with over 42,000 contacts • Built online and offline identities for numerous clients across various industries • Responsible for growing clients’ email and mobile marketing databases • Built numerous websites • Provided ongoing support and maintenance for clients’ websites • Developed clients’ social media profiles (Facebook, LinkedIn, Twitter, Pinterest & Instagram) • Managed designers, content writers, and SEO professionals for various projects
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Social Media DirectorLittlefield Corporation Sep 2011 - Jul 2013At Littlefield Corporation, I built marketing department that focused on customer acquisition, recapture, and retention via strategically-selected marketing channels and campaigns. My strategies and tactics were applied throughout Littlefield’s 37-hall portfolio that stretched across four states. I also directed the corporate online presence. My responsibilities included: • Managed a team of 3 marketing specialists • Developed and executed all inbound marketing campaigns • Ensured brand consistency throughout all media and campaigns • Devised and executed social strategy to increase customer awareness and retention • Built online presence for close to 40 locations • Developed various campaigns to attract and capture new customers • Built and segmented a database of close to 20,000 players across four states • Grew social media followers by an average of 35% per quarter • Routinely surpassed a 90% engagement rate through social channels • Identified lost business and engaged using multi-channel promotions • Captured customer mobile numbers via OSP’s for promotions and updates • Procured customer emails for promotions and location updates • Developed various loyalty programs for customer retention • Created static and digital signage consistent with online presence and campaigns. • Trained managers across the portfolio to ensure a consistent brand voice • Directed online video presence to increase visibility and search rankings • Interacted with customer base to develop “Brand Ambassadors” • Worked in tandem with location managers to resolve online customer conflicts
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New Media ManagerMexic-Arte Museum Sep 2007 - Aug 2011Austin, Tx, UsI worked at Mexic-Arte Musuem for close to four years. In that time, I managed every facet of online and offline marketing for the Museum brand, exhibits, events, and fundraisers. My duties included:• Managed all online & offline media• Website design, development, and maintenance• Created online fundraising campaigns• Brand development & design• Managed contract designers and photographers• Worked in concert with Executive Director to execute mission• Contracted printers• Trained Interns• Email Marketing• Implemented Online Fundraising • Socal Media Marketing• Planning and design of exhibition graphics• Developed Museum Store Signage• Transitioned museum to a digital marketing strategy
Jesse Alaniz Skills
Jesse Alaniz Education Details
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Illinois Institute Of TechnologyElectrical Engineering
Frequently Asked Questions about Jesse Alaniz
What company does Jesse Alaniz work for?
Jesse Alaniz works for The Bug Master Pest Control & Disinfecting
What is Jesse Alaniz's role at the current company?
Jesse Alaniz's current role is Director of Marketing.
What is Jesse Alaniz's email address?
Jesse Alaniz's email address is ja****@****eld.com
What is Jesse Alaniz's direct phone number?
Jesse Alaniz's direct phone number is +151283*****
What schools did Jesse Alaniz attend?
Jesse Alaniz attended Illinois Institute Of Technology.
What skills is Jesse Alaniz known for?
Jesse Alaniz has skills like Social Media Marketing, Social Media, Marketing, Seo, Email Marketing, Digital Marketing, Marketing Strategy, Web Design, Brand Development, Facebook, Management, Leadership.
Who are Jesse Alaniz's colleagues?
Jesse Alaniz's colleagues are Michael Fox, Craig Fowler, Art Brewer, Gwen Torres, Ryan Weaver, Clayton Perez, Ashley Ibarra.
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