Jesse Allouf Email & Phone Number

New York, NY, US

New York, New York, US

I establish the marketing direction and serve as a trusted advisor to our founders and investors. I routinely present strategies to the Board and develop dashboards and methods to maximize ROI, profit, and cash flow.Typical responsibilities include developing seasonal campaigns and product assortment informed by customer demand and trend data. I manage PR.

London, London, GB

I guided a team of 9 to localize global strategies for US market and coordinated cross-functionally within a matrixed organization. I created branding campaigns for media, print, influencer, and digital channels, and developed A/B Testing frameworks, moving strong performers into production. I also managed Growth Marketing, Brand, Analytics, User.

São Paulo, São Paulo, BR

I held accountability for top-line sales and EBITDA performance with direct influence on cash flow & profitability. This role involved serving as the US Project Leader on UX initiative impacting US, EMEA, and South America web properties. I forecasted sales volume to streamline warehousing and increase sell through. I also created price elasticity and.

New York, NY, US

I prioritized investments using statistical analysis and probability modeling. I mentored 2 direct reports and peers and taught them how to approach business solutions. I also served as a project leader for platform migration to IBM WebSphere on all marketing initiatives. My work commonly required managing various relationships. I engaged, educated, and.

New York, NY, US

In this role, I determined email marketing strategy and managed the budget and marketing calendar, including promotional cadence. This included implementing win back, trigger, and retention programs to increase CLTV (Customer LifeTime Value). I supported Paid Search and Affiliate operations with program analysis and recommendations.

New York, NY, US

I led the Cost Reduction Committee and focused on continuous improvement opportunities. To do this, I analyzed staff production schedules to inform streamlining of E-commerce merchandising budget. I also introduced an asset management system using Meta data to cut redundancies and repurpose digital content. Additionally, I enforced consistent branding.

I worked on a few web development projects, enhancing relevant skills to prepare for my leap into digital marketing and E-commerce. I designed simple user interfaces and learned valuable coding basics in HTML, CSS, jQuery, Javascript and PHP.

I worked on the Bon Bebee baby business as well as the Electric Lingerie adult business. My favorite way to describe this time in my life is that we made the clothes to make the babies then made the clothes for the babies. It was my first full time job, I did everything from making copies to photo editing and graphic design.

Master Of Business Administration - Mba

Ba, Fine Arts Major, Business Management Minor