Jesse Barlow Email & Phone Number

United States

Richmond, Virginia, United States

Responsible for scriptwriting, storytelling, project management, pre-production logistics, developing client relationships and conducting interviews for the top customized workforce training program in the country.Lead videographers, editors and motion graphics designers to create compelling recruitment videos, and partner with instructional designers to craft interactive training programs on proprietary manufacturing technologies, leadership, collaboration skills, and quality… Show more Responsible for scriptwriting, storytelling, project management, pre-production logistics, developing client relationships and conducting interviews for the top customized workforce training program in the country.Lead videographers, editors and motion graphics designers to create compelling recruitment videos, and partner with instructional designers to craft interactive training programs on proprietary manufacturing technologies, leadership, collaboration skills, and quality systems.Lighting, sound design, cinematography, drone operation, editing and motion graphics. Show less

I drive adoption of emerging technology with content strategy, video, copy and design, with an emphasis on communicating technical and scientific concepts to B2B audiences. I deliver stunning media and content that is mapped to each step in the customer journey, and measure engagement to pivot and continuously shape marketing strategy.𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:I developed and deployed the Video First™ system to streamline writing articles, pillar content and social posts from… Show more I drive adoption of emerging technology with content strategy, video, copy and design, with an emphasis on communicating technical and scientific concepts to B2B audiences. I deliver stunning media and content that is mapped to each step in the customer journey, and measure engagement to pivot and continuously shape marketing strategy.𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:I developed and deployed the Video First™ system to streamline writing articles, pillar content and social posts from video interviews with thought leaders. I produced a 50 video series featuring industry experts resulting in a 16% increase in Nutrition Business Journal subscriptions (Informa). I launched a 26 video series on entrepreneurship in the Colorado natural products community, generating a 22% increase in engagement (ForceBrands) Show less

Denver Metropolitan Area

As a volunteer with the marketing team of one of PMI’s top ten largest professional associations worldwide, I capture thought leadership around the rapidly-advancing field of project management to increase membership and engage existing members. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Produced a 20 video series on project management best practices, resulting in an 40% increase in LinkedIn engagement. As a producer, I developed the concept for a comedy shorts video series, overseeing… Show more As a volunteer with the marketing team of one of PMI’s top ten largest professional associations worldwide, I capture thought leadership around the rapidly-advancing field of project management to increase membership and engage existing members. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Produced a 20 video series on project management best practices, resulting in an 40% increase in LinkedIn engagement. As a producer, I developed the concept for a comedy shorts video series, overseeing scriptwriting, hiring talent and crew and acquiring and managing budget. I outlined a distribution strategy, then vetted and hired a social media manager to increase and analyze engagement with our members and prospects. Show less

Boulder, Colorado

I captured thought leadership around emerging technology by leading teams to produce stunning B2B video. Implementing new approaches like 360VR, remote directing and interactive virtual product launches, I consistently exceeded revenue goals and was responsible for managing $1.3M of projects over four years.𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Led media production and platform configuration for a high-energy project launch where thought leaders nationwide were interviewed to promote… Show more I captured thought leadership around emerging technology by leading teams to produce stunning B2B video. Implementing new approaches like 360VR, remote directing and interactive virtual product launches, I consistently exceeded revenue goals and was responsible for managing $1.3M of projects over four years.𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Led media production and platform configuration for a high-energy project launch where thought leaders nationwide were interviewed to promote groundbreaking technology. The client went on to do $500K of business with our agency based on the project’s success. Spearheaded the production of immersive 360 virtual reality (VR) site tours of R&D and manufacturing facilities, reducing the cost of in-person visits by 85%. Captured thought leadership and groundbreaking footage of a revolutionary mobile lab that brings subject matter experts and hands-on technology demonstrations to practitioners nationwide, eliminating the need for travel and conferences for sales teams and customers.Combined 360VR video and interactive 3D objects to create a virtual surgery experience for conferences. Show less

Greater Denver Area

Awarded competitive grant for producing documentary on electric vehicles supporting Colorado’s adoption of the Zero Energy Vehicle (ZEV) standard. The fellowship supports 10 young entrepreneurs and emerging business leaders from across the country who seek to make the world a better place through projects that are good for the economy and good for the environment. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:The films supported Governor Polis’ administration in passing the The Zero Energy Vehicle… Show more Awarded competitive grant for producing documentary on electric vehicles supporting Colorado’s adoption of the Zero Energy Vehicle (ZEV) standard. The fellowship supports 10 young entrepreneurs and emerging business leaders from across the country who seek to make the world a better place through projects that are good for the economy and good for the environment. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:The films supported Governor Polis’ administration in passing the The Zero Energy Vehicle standard to expand electric vehicle consumer choice in Colorado. 2020 Colorado Environmental Film Festival Official Selection. Captured key industry thought leadership interviews from Colorado Energy Office Executive Director, electric vehicles charging experts and mobility and transportation consultants. Show less

Greater Denver Area

Responsible for developing content marketing assets for three distinct audiences across the buyer’s journey, driving lead generation and customer engagement. Established inbound marketing workflow and implemented HubSpot marketing automation. Spearheaded a complete rebrand to include messaging platform, style guide, logo design and website. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Hyper focused and aligned messaging strategy by developing three personas through in-person, remote and… Show more Responsible for developing content marketing assets for three distinct audiences across the buyer’s journey, driving lead generation and customer engagement. Established inbound marketing workflow and implemented HubSpot marketing automation. Spearheaded a complete rebrand to include messaging platform, style guide, logo design and website. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Hyper focused and aligned messaging strategy by developing three personas through in-person, remote and survey-based research. Produced, filmed and edited a 60 video library optimized for SEO throughout the sales funnel. Developed and deployed two blogs per month, social media posts 5x per week and quarterly pillar content, eBooks, webinars and case studies. Show less

Denver, Colorado

Video creative for investigative journalism-style documentaries around complex social issues for clients including The Bill and Melinda Gates Foundation, Kaiser Permanente, Colorado Department of Health and Environment, Human Rights Watch, National Governors Association and The Colorado Trust. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Delivered a series of social impact videos focused on health equity for people impacted by climate change, disabilities and immigration. Weaved together… Show more Video creative for investigative journalism-style documentaries around complex social issues for clients including The Bill and Melinda Gates Foundation, Kaiser Permanente, Colorado Department of Health and Environment, Human Rights Watch, National Governors Association and The Colorado Trust. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Delivered a series of social impact videos focused on health equity for people impacted by climate change, disabilities and immigration. Weaved together interviews with refugees and immigrants to tell the story of building a supportive community around common purpose. Led technical innovation in using 360VR to deliver immersive experiences beyond standard video. Show less

Kaiserslautern, Germany And San Antonio, Tx

Led international 10 person team of developers, designers, user experience researchers, copywriters and video producers to modernize publishing and user experience by migrating 87 marketing teams worldwide to an enterprise content management system and website. I strengthened strategic relationships with executive leadership, marketing managers, program directors, public affairs and content contributors across 24 time zones. Standardized global brand usage and content format, streamlined… Show more Led international 10 person team of developers, designers, user experience researchers, copywriters and video producers to modernize publishing and user experience by migrating 87 marketing teams worldwide to an enterprise content management system and website. I strengthened strategic relationships with executive leadership, marketing managers, program directors, public affairs and content contributors across 24 time zones. Standardized global brand usage and content format, streamlined publishing and approval workflow and developed training to ensure consistency in copywriting and visual media. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Reduced annual web costs from $5.12M to $1.95M and increased advertising CPM to $9.Transformed our marketing team to a user-centered focus by incorporating user experience research, minimum viable products and rapid prototyping. Solicited and oversaw 6 international contracts totaling $800,000. Implemented new methodologies such as mobile-first design, remote research, information architecture mapping and analytics audits. Show less

Gresham, Oregon

Taught students to strategically craft content and put their work online using HTML, CSS, Dreamweaver and WordPress. Image optimization, media file formats and typography are covered as students prepare their work for display on the web. Developed an original curriculum engaging students to think beyond code and design to consider content strategy and user experience when producing content for the web.

Carbondale, Il

Tasked with building clientele and research staff, I elevated video, print and web to a professional standard. I gave a dignified voice to clinicians, parents and children to tell the success stories of autism treatment. I wrote my thesis on historical clinical uses of photography and film to situate my work in a broader context. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Produced four clinical testimonial videos resulting in a 22% increase in referrals from physicians and therapists and a 15%… Show more Tasked with building clientele and research staff, I elevated video, print and web to a professional standard. I gave a dignified voice to clinicians, parents and children to tell the success stories of autism treatment. I wrote my thesis on historical clinical uses of photography and film to situate my work in a broader context. 𝗔𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀:Produced four clinical testimonial videos resulting in a 22% increase in referrals from physicians and therapists and a 15% increase in graduate students applying for practicums at Center for Behavioral Analysis and Speech Language Pathology. Redesigned website and wrote copy, then tested with parents and clinicians to ensure a positive and seamless user experience. Upgraded to cinematic video equipment that enhanced professionalism and quality. Show less

Heidelberg, Germany

Led website design and coding, implemented content structure, maintained brand standards and developed CMS training for website reaching 200,000 community members.

M.S, Professional Media And Media Management, 3.919

Media arts studio work in video, documentary, motion graphics and web, with theory coursework in media technology history, visual culture.

B.A., Communication And Media Studies, 3.672 Magna Cum Laude

Activities and Societies: Zeta Beta Tau Vice President Philosophy Club Liberal arts communication major emphasizing media. Art minor.