Jesse is Founder & CEO of EDS Strategy. EDS Strategy is an in store product demonstration, merchandising and sales consulting firm. Most brands we represent are F&B brands within the natural / organic sector. We advocate for our clients and expand their reach through Education, Demonstrating and Selling. Our demos are second to none and we represent our brands in top national and independent retailers across the US.

- Perform product demonstrations of natural and organic food products at specialty retailers across New Jersey and Pennsylvania including nutritional supplements, nutrition bars and high end olive oils and cheeses. -Responsible for training store associates on new products and ensuring signage compliance-Advocate for brands through obtaining better location in retail set

Actively trade the E-Mini S&P and Nasdaq, and futures markets in addition to crude oil futures and currency markets. Trading involves discipline, and the need to react to change both quickly and logically. Execute buy and sell orders on futures contracts using technical analysis methods. Anticipate future prices and managed risk in fast paced electronically traded leveraged environment while simultaneously evaluating market data.

-Executive Team Leader (Assistant Store Manager) at high - volume $47 million / year Target store centrally located in the metro Philadelphia market. Attracts diverse client base from South NJ and Philadelphia. -Four direct reports, (non-exempt managers) and ~55 indirect reports. -Full responsibility of Guest Experience throughout the entire store, including front end checklanes, customer service, Target Cafe / Licensed Starbucks Store in addition to merchandise updates & conducting third & final in-person interview for these areas.-Responsible for driving Target debit/credit apps-Control payroll expenses / approve time off requests -Responsible for total store operations during Leader on Duty shifts. (including opening / closing building)Lead AM & PM Team huddlesAccomplishments- Overall customer experience metrics, started at a low of 79/100 experienced a consistent, steady weekly increase since my arrival at this store. Score rose ABOVE 90(above company standard) - Recognized by District Leadership for exceeding key customer service loyalty metrics. - Consistently ranked #1 out of 11 stores in district for debit/credit card applications-Guest Service desk issues addressed by retraining on best practices- Implemented a tiered recognition program for Team Members for obtaining Target debit/credit cards.-Implemented new routine for team to address low "store appearance" metrics. - Frequently hold in-person statuses with each Team Leader to discuss operations, sales, any team issues, and guest satisfaction metrics. Focused on making sure Team Leaders hold individuals to high standards and lead by example. Follow up with Team Leaders on information discussed at prior statuses. - Work cross-functionally with Salesfloor, Logistics (trailer unload) and Asset Protection-Collaborate with Starbucks Licensed Stores District Manager on best practices and SBUX merchandise presentation. Removed licensed Starbucks from non-compliance with Starbucks standards.

Manager in Training Program and promoted to Assistant Manager. Responsible for leading store associates to deliver superior customer service at high - volume (2.5 million) store. Maintain company presentation standards and lead by example. This includes coaching associates on proper customer service behaviors in addition to training on loss prevention / asset protection policies. This constant communication with associates show that they have enormous influence on creating a positive in-store shopping experience and reducing shrink. - Trained associates on the in-store iPad ordering system which is a new company initiative. Became the #1 store in iPad transactions in the district among all Abercrombie and Fitch, Hollister, and Abercrombie kids stores.- During my time at Abercrombie & Fitch, the store Asset Protection audit score rose from approx. 71 (failing score) to an 87.1 (above passing). This success is due to ongoing training with associates, working with our Asset Protection team, and reinforcing the proper AP procedures among other managers during management meetings by leveraging my work in / knowledge of loss prevention. ** Also identified lead for internal investigation and assisted Asset Protection Agent / Investigator throughout the investigation in order to bring case to resolution. - Store Audit score (based on store operations / recruiting) went from a low of 2.75 (out of 5) to a 4 (out of 5) -Recruit and interview candidates for store associate positions. -Prepare and drop deposit during closing shifts.-Additional training: Completed A&F Diversity & Inclusion Training Level 3 (training and exam) Inclusive Thinking Training (training and exam)- A few times per week, I utilize my second language skills in Spanish to communicate with customers who do not speak English.

Natural/Organic Food Industry -Sold high-end fair-trade and natural/organic brands to specialty retail customers across NJ/PA, especially at Whole Foods Market. Demonstrated at every Whole Foods Market in New Jersey and 4 in Pennsylvania. -Educated customers on product benefits to facilitate greater unit sales and repeat business, in addition to overcoming objections. Obtained qualitative insights at the retail level. -Excel in this fast-paced environment and enjoyed interactions with customers and the store teams. I developed relationships with department leaders at 20 stores across NJ/PA region, and simplified the firm’s demonstration feedback report for clients.

-Researched the competitive landscape to devise innovative methods to further retail brand engagement.-Identified content for case studies in order to better focus discussion with client, performed ethnographic research, audience persona development & assisted with powerpoint preparation and organization.

Team Leadership / Management. - Promoted to the first-ever Audience Services Specialist, (Student Supervisor/ Team Leader) assisting TCNJ Center for the Arts leadership team recruit, interview, select and develop student staff including House Managers, Box Office Cashiers, and Photographers. - Managed an ever-changing calendar of performances, lead a team of 15 student employees and attended select events.-Lead team training on ways to professionally interact with guests, and foster a positive experience at performing arts events. -Play integral role in department re-branding effort & spearheaded Facebook & Twitter social media initiatives through developing the Center's voice. -Designed the "Event Discovery" form to streamline and simplify pre-event communications for college faculty/staff. -Assisted with succession planning by identifying highest-potential individuals in each position for promotion. - Ensured Audience Services team consistently delivered an excellent guest experience at events through on-going coaching.

-Increase level of guest satisfaction by managing front of house operations during on-campus performances and large-scale events. -Attend to guest concerns, and supervise ushers.-Compose event debriefing for Director of Arts Facilities, and Dean of Arts and Communication.

Provided superior customer service and exceeded sales goals at the #1 grossing Lenscrafters location in North America. (Princeton, NJ location)

-As the youngest plain-clothes agent, interacted with guests and employees to increase company profitability.-Apprehended, interviewed and processed solicitors and shoplifters. Performed compliance audits and plain-clothes surveillance.

(Summer 2006 & 2007)As the youngest intern, assisted processing of forfeiture case research and forfeiture evidence collection.