Jesse W. Email & Phone Number

Dublin, Ca, Us

I've dedicated the past decade to helping startups, nonprofits, solopreneurs, and local businesses leverage digital marketing strategies and content frameworks to gain visibility, traffic, leads, customers and raving fans.With limited resources, I've designed, launched, and managed B2C and B2B campaigns. My well-rounded skill set enables me to strategize, execute, measure, and optimize the marketing campaigns from start to finish while aligning with the company’s objectives.As a freelancer, I help businesses with their sales funnels, copywriting, emails, social media and lead management. I brainstorm with them and then install proven methods and frameworks. C5 Method is a content marketing process I built that stands for Curate, Create, Convert, Circulate, and Connect. Most founders and leaders get a big “aha” when we discuss it. My R4 framework helps business growth from the top to the bottom of the funnel with Reputation, Resell, Reach, and Retargeting. Applying this strategy helps enhance the customer journey from message creation to amplification. When we work together, I will leverage my training, resources, and communication skills to apply the needed mix of strategy with execution for both digital and traditional methods. I will help integrate new platforms and automation while expanding marketing channels.My goal is to help get businesses to the next level of influence and authority in their industry within their market by creating a systematic content strategy and leverage marketing automation systems....Some things I've done: I've managed directory listings, presentation materials, Google profiles, onsite and offsite SEO, direct mail, Social Media content, digital and print brochures, lead magnet creation, trade shows/expos, redesigned and updated websites, optimized funnels and blogs, video scripts and production, and campaigns through Tiktok, Instagram, Facebook, Youtube and other channels. What digital marketing area do you need help with?

Pleasanton, Ca, Us

My role is woven throughout our three-step process of Ideation, Activation, and Implementation. I play a key role in building strategic projects along with the CEO, Project Manager, and Operations Manager of 7 health clinic locations. Here are some of the projects I accomplished:⇢ Film, edit, publish & optimize video ad creatives across 8 ad sets, in both English and Spanish.⇢ Collab with marketing team to drive 420 inbound leads monthly to top of funnel. This resulted in 140 new patients monthly, and one of the fastest growing chiropractic clinics in the nation. ⇢ Trained, managed, and rallied three team members: SDR, social media, and video editor⇢ Book new patient appointments on the phone at a close rate of 68%.⇢ Built a flow to recapture abandon cart patients to 10-touch sequence that converts at 52% with email, SMS, and phone messaging. ⇢ Increased lead flow by 28% with web chat and sms (was zero). ⇢ Designed a robust recruiting process, interviewing more than 200 candidates in less than 3 months, including career path rubric, position pay scales, job descriptions, quarterly reviews, and interview scorecards. ⇢ Created Google Apps Scripts, Webhooks, CRM automations, workflows and triggers to increase efficiencies on a variety of processes from marketing, operations, analytics, and optimization. ⇢ Optimize Local Profiles such as Yelp, Google Business, and YEXT for 12% increase in traffic.⇢ Created landing pages, websites, marketing collateral, lead magnets, value stacks, sales sheets for high ticket closing. ⇢ Built SEO, multi-language translation, and basic split testing for landing pages. ⇢ Leverage creative tools and Canva, CapCut, and Descript to produce 10-20 videos monthly for multichannel platforms, each video getting 2-10K views consistently. ⇢ Convert 36% of IG/FB messenger leads with AI bot, and speed to lead messaging.⇢ My last project was building the marketing tech setup for 4 new locations, launching March of 2024

Santa Clara, California, Us

⇢ Designed and implemented company-wide recruiting, hiring, and onboarding systems resulting in expanding the team across three departments to position the company for further growth.⇢ Working with the executive team, built a new invoice and collections system that multiplied accounts receivables by 3X in 6 months, improving the construction revenue chase.⇢ Developed marketing creatives to increase lead conversion and worked with sales team to achieve 53.84% revenue growth in 18 months. ⇢ Helped execute on business development initiatives with networking events, ads, and database outreach. We saw an increase in qualified leads through multiple platforms (paid and organic) and outbound efforts.⇢ I unfortunately had to leave due to some personal health issues.

⇢ The top privately owned real estate company in the East Bay which extended its reach across the country and around the globe with it’s affiliation with ERA. ⇢ Comprised of five offices representing San Jose and the entire East Bay with approximately 250 sales professionals, Legacy Real Estate & Associates was founded in 1971 and was led by a fantastic broker Bill Aboumrad. ⇢ I was privileged to be part of the Best Bay Team led by Bryan Van Heusen which has a powerful team selling 50+ homes in the San Francisco Bay Area every year. I left the team to pursue some other ventures and career opportunities. ⇢ We were able to list and sell properties with our proven marketing plan of action, that generated results of: sell prices 3-5% more than the market average, selling faster than the market by 10 days on average, and selling 4-5x more homes than the market average. ⇢ Managed inbound and outbound marketing initiatives, digital and print assets, and sales material increasing revenue by 3X in five years. ⇢ I leveraged my network, process, and negotiation training from powerful business coaching to create business systems from start to finish. ⇢ I co-authored a book summarizing my decade in real estate and the lessons I learned. It's called, "Extreme Agents Blueprint". I also spent time investing in real estate with my partners in California and Florida. I'm always open to discuss opportunities: Ideal properties are multi-family, condo/townhomes, 2-4 units and single-family homes. If you are a buyer or seller I'm looking to connect people. Great investment properties that come across my desk frequently. I have been in the real estate industry since 2004 with more than $150M in residential transactions.

Redwood City, Ca, Us

⇢ Created infographics, high quality resources and content to generate links to company websites. ⇢ Optimized internal pages of sites for search engines (SEO). ⇢ Planned, coordinated, executed, tracked, and analyzed link-building initiatives with the marketing team. ⇢ Managed specs of design with freelancers getting content written for promotion on the company blog. ⇢ Cold calling and emailing blog/news outlets for link requests.⇢ Submitting sites to relevant directories and syndicating content to article sites. ⇢ Managed affiliates on ClickBank and Commission Junction⇢ Recruited affiliates to internal company platform by reaching out via phone, email, and social media. ⇢ Monitored competitive affiliate programs.⇢ Ensured affiliate compliance with TOS.⇢ Reported and tracked affiliate metrics.

Fremont, Ca, Us

⇢ Directed the company’s marketing plan, objectives, and initiatives. ⇢ Created and maintained website and company blog with Hubspot best practices which led to a 4,300% increase in search engine traffic by ranking in the top Google positions for primary keywords. ⇢ Managed online marketing, setup social media, and email marketing drafted B2B and B2C presentations and sales materials and created digital/print content (lead magnets, white papers, ebooks). ⇢ Developed relationships with corporate clients throughout the Bay Area, generate sales for the company, nurture contacts utilizing ACT CRM. ⇢ Planned and executed multiple trade shows and expo booths from start to finish which increased the customer base from leads obtained at those events. ⇢ Maintain all advertising activities including representing the company internally and externally.⇢ Cut marketing expenses by more than 49% by adopting a primarily inbound marketing methodology and reducing outbound marketing costs (goodbye yellow pages).

-Researched and collected data-Analyzed maps, neighborhoods, and sales comparables. -Inspected residential and small income real properties in northern California counties. -Multi-tasked with many assignments, marketed to local mortgage brokers, and managed the entire appraisal process. -Built rapport with customers to advance further sales...and then the market crashed in 2008!!😳

Think Boiler Room: I was tasked with managing the entire sales process through my title was "originator". -Cold-called three to four hours daily-Negotiated with homeowners and lenders-Researched rates and sold the loan-Packaged loan for submission-Followed up and befriended underwriters-Managed entire loan process and closed loans-Trained and mentored five new loan originators with sales scripts and closing techniques

Motivated and trained employees in sales, marketing, and customer service techniques. Managed team of sales reps, and all phases of the sales process. Directed Stoddard’s micro-brewery marketing campaign, as well as I.H.O.P. restaurant campaign. Two “Top Sales” awards at West Coast Sales Conference.

Honors Distinction, Internet Marketing

Real Estate, Appraisal

English