Jesse Echeverria work email
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A well-rounded strategist with agency experience from three distinct, fully-integrated, multicultural advertising agencies in Texas. Now a Paid Media Director at Ogilvy New York with...>> Experience in personal health consumer electronics, telco, luxury fashion, online education, auto and home appliances verticals>> Work with inter-agency cross-channel leads to develop annual integrated go-to-market plans focused on D2C, cross-channel audience testing and DMP compatibility >> Motivated, leader with digital media strategy, buying and planning expertise: TikTok, Snapchat, Facebook/Instagram, Pinterest, LinkedIn, Reddit and Twitter>> Traditional media experience: broadcast, cable, network television and radio>> Background in promotional services: sampling, sweepstakes, coupons, in-store displays, non-traditional media placement, and eventsExtras:-Bilingual: Fluent in Spanish-Integrated, Go-to-Market Strategy successes for brands like Philips, EY and LG-Experience with one of the world's finest media and entertainment conglomerates, Disney-Exceptional work ethic and solid track record at iconic, award-winning integrated creative network, Ogilvy -Experience in independent, Hispanic owned and operated full service advertising agency, Lopez Negrete Communication-Experience in a transcultural, minority owned and certified, Omnicom powered advertising agency, LatinWorks-Experience in an established multicultural, digitally forward, Omnicom-owned advertising agency, Dieste, Inc.-Collaborative spirit and natural team leader, growing a client team of one to 3 (and growing) in under one year -International experience, with strong European network in Brussels, Amsterdam and LondonSpecialties: Prisma Mediaocean, Facebook/Snap/Pinterest/TikTok/LinkedIn/Twitter Ads Manger, AdsOptim, POV Writing, Google Data Studio, Datorama, STRATA/SBMS, DSP and SMMS background, DGit Traffic, Final Cut Pro X, Adobe Photoshop, Adobe Premier, Sprinklr, Asana, Employee Development, Team Leadership
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Director, MediaCircus StreetNew York, Ny, Us -
Media DirectorOgilvy Feb 2022 - PresentNew York, Ny, Us -
Associate Director, MediaOgilvy Jul 2019 - Mar 2022New York, Ny, Us
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Social Media SupervisorOgilvy Jan 2018 - Jul 2019New York, Ny, Us
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Senior Social Media StrategistOgilvy Jan 2017 - Dec 2017New York, Ny, UsStrategically weaving media and content into results driven paid social media that worksPhilips | Personal Care | USA - Philips Norelco- Philips Avent- Philips Sonicare- Philips Kitchen Appliances- Philips Coffee- Philips Beauty
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Paid Social Media StrategistOgilvy Apr 2016 - Dec 2016New York, Ny, UsPhilips | Personal Care | USAAs the North America lead for Philips' Real Time Marketing Center, my main points of contact were at the Philips HQ in Amsterdam. Helping Philips' US market win in paid social media in the Male Grooming and Beauty business verticals was my main goal.
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Paid Social Media Strategist - PlannerSocial Lab Group Apr 2016 - Dec 2016Brussels, BePhilips | Personal Care | Norelco - Sonicare - BeautyReal Time Marketing Center North America LeadExtension of RTMC Amsterdam -
Bilingual Community ManagerDieste Inc. Aug 2013 - Mar 2016Dallas, Tx, UsSocial Media Skills• Campaign tracking and monitoring: Radian6, MutualMind, Sprinklr, and Tagboard• Customer relationship management; respond to comments in order to foster a positive community and add value to user's experience• Crisis/reputation management; monitor issues related with the company that may have an impact via social and need to be addressed• Planning and Research: Google Insights and IconoCulture• Social Measuring: Google Analytics, Twitter Counter, TweetReach, Keyhole, and Hashtracking• Social Media Content Management: Spredfast, Hootsuite, Commun.it and Tweetdeck• Stay abreast of trending topics, social trends, major news to leverage calendar content and be strategic• Gave agency educational sessions on social media protocol and helped brand the agency online, social media presenceAdministrative Skills• Reporting all measuring, listening, industry and competitive trends, and community optimization• Use reporting and listening to generate insights• Summarize insights and conversations to create actionable, client-facing reports that lead to optimization• Communicate and coordinate client service, production and strategyCreative Skills• Create, concept and present multimedia content, social media strategies and programs• Create Vines and social media posts, including creative and copy• Publish orignal branded content for communities • Post relevant content in accordance with content calendar Clients:Nissan, AT&T Wireless and Home Solutions, Hershey's, Head & Shoulders, Gillette, Florida International University, Dallas Pets Alive!, Diocese of Dallas, and the Dieste, Inc. brandMy most recent duties have been- writing creative copy and planning digital and social media strategy for a World Cup 2014 campaign - researching clients, their targets, and market space to formulate a winning brand strategy- maintaining ideation and execution of social editorial calendars (Facebook, Twitter, Newsletters, Instagram, Vine) -
Bilingual Community Manager InternDieste Inc. Jun 2013 - Aug 2013Dallas, Tx, Us
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Assistant Media BuyerLatinworks May 2012 - Feb 2013Austin, Tx, Us• Assist the Media Buying team in the negotiating and placing of all broadcast buys and media, entering rates and make-goods• Ensure that appropriate rates are being received and that ads run correctly, per the approved schedule• Optimize effectiveness of broadcast media schedules by tracking order details and leading maintenance for six active accounts • Assist buying team with matching vendor invoices with purchase orders - determine accuracy of information• Maintain filing system on all invoices, jobs and estimates• Assist with all print billing needs including reconciliations and ad proofing• Work closely with Account Management teams to reconcile media invoices• Maintain confidentiality of financial data and related records• Create client-ready buy recaps and reports, including added value recaps and post analyses• Work directly with the accounting department to provide the status of jobs, AR update and invoice payments • Create and submit payment to all media vendors• Successfully train fellow new assistants in cable and network television traffic measures, flowcharts and procedures • Data entry experience• Proficiency with Microsoft Office products and Outlook• Strong verbal and written communication skills -
Management TraineeEnterprise Holdings Inc. Feb 2012 - May 2012St. Louis, Missouri, Us• Learning how to run a million-dollar business, maximize profits and motivate a team of professionals• Developing new business and maintaining current relationships through B2B marketing• Developing sales and corporate leads• Delivering superior customer service• Implementing proper problems solving sales techniques• Conflict management• Learning daily operations of the branch office• Perform car rental transactions and reservations, managing profit & sales statements• Implement marketing strategy that reaches out to local businesses and community -
Entertainment PerformerWalt Disney World May 2011 - Dec 2011Lake Buena Vista, Florida, UsMy mission is to make a big difference in the lives of guests everyday by delivering the best live entertainment in the world. I provide joy, reflect the uplifting family values of the Walt Disney Company, and display safe quality show. Staying in character and playing the part is essential when preserving and protecting the magic the company creates. These magical moments I create are everlasting memories for the guests. Aside from my character meet and greet duties I have also been trained in Disney's world class shows and parades. I've taken developmental and skills workshops to enhance my abilities (i.e., Stilts, Movement, Head synching, Inline skating, and departmental presentations) -
Entertainment Intern(Character, Parade, Show Performer)The Walt Disney Company Jun 2010 - May 2011Burbank, Ca, Us• Exhibited professional performances with outstanding music and choreography from the experts in the industry• Attended educational seminars taught by company gurus• Created and maintained the show• Learned about the company's cast and entertainment costuming departments, character attendant department and resort entertainmentLadies and Gentlemen, Boys and GirlsI generated Disney magic and brought life Walt Disney's values in ways that renew the spirit, fire the imagination, and touch each heart. -
Promotions InternLopez Negrete Communications Jun 2009 - Aug 2009Houston, Texas, Us• Developed new strategies to deliver event recaps• Collaborated promotion plans & sales strategy development• Organized comprehensive database management• Filled and filed employee invoices• Created quality control databases• Oversaw promotional events on sight• Sat in TV Network presentations (US Hispanic TV Broadcast and Mexican Networks)• Visited Vendor Facilities (i.e., packaging and display firm)• Shadowed Creative, Traffic, Copy, Accounting and Public Relations departments
Jesse Echeverria Skills
Jesse Echeverria Education Details
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Mays Business School - Texas A&M UniversityCommunication -
Disney University - Educational Collegiate CoursesDisney Corporate Communications
Frequently Asked Questions about Jesse Echeverria
What company does Jesse Echeverria work for?
Jesse Echeverria works for Circus Street
What is Jesse Echeverria's role at the current company?
Jesse Echeverria's current role is Director, Media.
What is Jesse Echeverria's email address?
Jesse Echeverria's email address is je****@****ail.com
What is Jesse Echeverria's direct phone number?
Jesse Echeverria's direct phone number is +183292*****
What schools did Jesse Echeverria attend?
Jesse Echeverria attended Mays Business School - Texas A&m University, Disney University - Educational Collegiate Courses.
What are some of Jesse Echeverria's interests?
Jesse Echeverria has interest in Community Theater, Digital Photography, General Market Advertising, Promotions, See 11+see Less, Hispanic Market Advertising, Dance Houston, South American History, South American Literature, International Travel.
What skills is Jesse Echeverria known for?
Jesse Echeverria has skills like Advertising, Social Media Marketing, Marketing, Integrated Marketing, Social Media, Marketing Communications, Facebook, Digital Media, Marketing Strategy, Public Relations, Event Management, Leadership.
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