Jesse Henczel Email & Phone Number

Vancouver, Bc, Ca

Vancouver, British Columbia, Canada

Committed to delivering the best possible pre-purchase product experience, publishing products in full, and maintaining ownership over the Digital Product Catalog. Very comfortable with cross-functional collaboration and communication - ranging from front-end and back-end technical discussions, to creative deliberation and execution. Accountable for: - Product publishing across the entire catalog; in line with the GTM calendar- Written & image-based Digital Product Content on Product Detail Pages - including developing requirements for all existing and new subcategories- High Level Catalog management, leading the development of Navigation & Subcategories- Digital Product management, overseeing the evolution of Product Configuration & Taxonomy- Identifying areas of growth with front & back end Tech partners, writing investment briefs and evolving product management systems & internal process- UAT for new & evolved product software- Overseeing the building of product detail pages and their specifications, materials, and educational based content- Managing the process and work distribution for manual product placement on PLPs- Managing the process for cross sell initiatives on PDPs- Leveraging real time customer insights using digital experience platforms- Utilizing user-data to inform value-driven initiatives that enrich customer experiences, focused on revenue growthExperienced in:- Wrike, project management software- Google Suite, Sheets, Slides, Docs- ContentSquare, digital experience analytics- Contentful, content management system- Heap, digital insights platform- Google Analytics, website reporting & insights- ERP Functionality & Cross Platform Toolings, in-house or off-shelf- Miro, Visual Workspace- Jira, Project & Tracking software

Vancouver, Canada Area

Oversaw key milestone deliverables through Product Design, Development, and Activation. Accountable for:- Building and publishing Product Detail Pages; with product specifications, materials, product features, product care- Building and maintaining product "Goes Well With"- Evolving product taxonomy, and preparing 1900+ SKUs for launch within this time- Managing & auditing digital product content for the most accurate product information- Consultation services to develop internal ERP & Planning systems capabilities with solutions to scale- Circular cross functional lines of communication, evolving, learning & improving together

Vancouver, Canada Area

The fundamentals; the voice of our customers, who they are, and what they want.