• Performed market research, identified, and successfully targeted prospective sponsors in the business communities of respective tours.• Collaborated with senior leadership, developed, executed focused sales strategies with expansion goals and objectives, for both sponsors and acquisition of new members.

• Managed over $750K in annual sales, consistently met or exceeded digital and print sales goals, grew sales by over 50%, and expanded customer base through new relationships.• Maintained existing customer relationships and built new relationships through research, networking, and community interactions.• Created and analyzed customer profiles to identify trends, growth opportunities, and possible obstacles to success.

• Served as key member of team which grew digital advertising sales by over 200% YTY comparison 2013 and 2014 through market expansion and development of relationships.• Developed, successfully implemented robust digital sales strategies focused on increased customer engagement and drove digital marketing sales.• Collaborated with sales leadership to cultivate consultative approach to digital media sales, which resulted in consistently surpassing budgeted sales goals.• Transitioned to Gannett Co., Inc., after its acquisition of South Bend Tribune.

• Hired, developed, trained, managed staff of 25 associates, conducted performance annual assessments, created individual improvement plans and department business plan.• Led team charged with implementation of CRM tool which increased productivity by 50% and resulted in annual savings of $75,000.• Co-designed and successfully implemented the first fraud prevention, screening process for e-commerce site, which resulted in average annual savings of $100,000 in loss prevention.• Served as key member of team, with both Vice President of Technology and Marketing, charged with continuous improvement to e-commerce site and customer experience.• Represented organization in Brazil for interactions with partners of non-profit endeavors.• Reviewed customer satisfaction survey results and addressed any issues.

• Addressed, resolved customer inquiries, and concerns in a timely manner.• Collected and analyzed customer feedback, generated, and provided to management possible improvements to products and services.