Digital marketing consultant focused on helping small businesses increase digital traffic and improve social media engagement to support lead generation opportunities.

* Responsible for the firm’s inbound marketing strategy, utilizing HubSpot to create a strong and consistent online voice through social media and blog posts while also tracking engagement and assisting in our sales funnel process. * Tasked with redesigning the firm website, as well as all three subsidiary websites; Artifice, TMDG and PBMares Wealth Management.* Oversee all inbound and outbound marketing, including budgets and marketing plans, for our nine niche industry specialties… Show more * Responsible for the firm’s inbound marketing strategy, utilizing HubSpot to create a strong and consistent online voice through social media and blog posts while also tracking engagement and assisting in our sales funnel process. * Tasked with redesigning the firm website, as well as all three subsidiary websites; Artifice, TMDG and PBMares Wealth Management.* Oversee all inbound and outbound marketing, including budgets and marketing plans, for our nine niche industry specialties which include: Professional and Technical Services, Not For Profit, Financial Institutions, Government Contracting, Municipal Government, Employee Benefit Plans, Manufacturing and Distribution, Hospitality and Construction.* Responsible for the creation of all Not-for-Profit proposals* Manage and direct all videography and photography for the firmAbout PBMares, LLPPBMares, LLP is an accounting and business consulting firm serving U.S. and international clients, with offices in the Mid-Atlantic. A Top 100 Firm as determined by INSIDE Public Accounting, the firm unlocks opportunity for clients using the right balance of industry, specialty and general business services in the areas of audit and accounting, tax planning and preparation, pension plan design/administration, and owner-managed/corporate financial consulting. In addition, the firm provides additional services through its affiliates: Artifice Forensic Financial Services, LLC, a financial consulting division specializing in fraud investigations and forensic accounting; PBMares Wealth Management, LLC, a registered investment advisor; and TMDG, LLC, a national healthcare consulting firm specializing in medical claims audits. More information is available online at www.pbmares.com. Show less

• Manage staff photographers and interns• Act as creative director for photo shoots • Schedule, coordinate and conduct photo shoots • Select appropriate images and prepare them for use in publications and in digital media• Plan and coordinate project objectives with writers/editors, graphic designers, and web service teams• Produce multimedia presentations, including audio, video and still photography, for online environments including university websites and social… Show more • Manage staff photographers and interns• Act as creative director for photo shoots • Schedule, coordinate and conduct photo shoots • Select appropriate images and prepare them for use in publications and in digital media• Plan and coordinate project objectives with writers/editors, graphic designers, and web service teams• Produce multimedia presentations, including audio, video and still photography, for online environments including university websites and social media• Enhance quality of digital images to prepare them for publication through the latest technologies available • Archive images in a digital repository to make them easily retrievable and searchable by category, key word search, etc. • Lead CNU’s Photography Services Team by supervising staff, managing the budget, administering purchases, maintaining and upgrading equipment.• • Collaborate with Director-level personnel to coordinate all visual and social media needs for the university• Serve on university web services team to design and maintain web content• Co-manage all social media content to include the official University Facebook, Twitter and Instagram accounts Show less

• Manage, edit, and proof all visual content prior to being published and edit visual web content for cnu.edu• Collaborate with Director-level personnel to coordinate all visual needs for the university• Spread the reach and reputation of the university through strategic branding and marketing • Communicate and work closely with the local community, donors, and alumni• Distribute content to media outlets such as local and national newspapers and magazines and maintain official… Show more • Manage, edit, and proof all visual content prior to being published and edit visual web content for cnu.edu• Collaborate with Director-level personnel to coordinate all visual needs for the university• Spread the reach and reputation of the university through strategic branding and marketing • Communicate and work closely with the local community, donors, and alumni• Distribute content to media outlets such as local and national newspapers and magazines and maintain official visual archive• Co-manage all social media content to include the official University Facebook, Twitter, and Instagram accounts• Manage up to 6 student interns on marketing, administrative, photography, and videography projects • Photograph a diverse range of activities including athletic games, campus events, and portraiture • Assist former US Senator, CNU President, Paul S. Trible Jr, in capturing images needed for his administration Show less

• Communicated with diverse constituents across campus and in the local community to identify visual needs • Wrote content for social media updates and captions on print and web content• Photographed campus events to market the university• Established the first photography archive and maintained a daily visual record of life on campus

• Created picturesque journey solely using iPhone 5 and social media application, Instagram• Produced book using Adobe InDesign• Generate the sales of over 100 copies in less than 2 months and established • Curated multiple gallery exhibits to market and promote the book

• Created a fully endowed scholarship at Christopher Newport University in less than two years• Marketed and promoted the scholarship to reach donors across the country• Engaged donors to create a tradition of yearly giving

• Traveled domestically and internationally (Haiti, India, Mexico, Ecuador, Dominican Republic) to work with nonprofits and missionary teams to create visual marketing content• Produced exhibit in Falk Art Gallery displaying the collective need for help around the world • Donated photography for use in Hope for Haiti Now which was a global benefit aired on major television networks world-wide

• Photographed and produced video for 100,000-circulation daily newspaper • Worked closely with photo department to create daily news photographs and online multimedia content