Lead Designer on an 8-person team of UX designers, developers, and researchers revamping a complex financial modeling and accounting SaaS platform for a dev-centric company with $200+ million in recurring revenue that struggled with exponential growth and low usability scoresEstablished a new vision for the entire platform by setting up a LEAN research program, training 6 BAs in persona research, and collaborating with 11 developers and department leads to clarify the problems, identifying key supporters, and establishing the beginnings of a culture shiftDesigned a minimalistic UI for the platform to be clearer for users without needing any code re-architectingBuilt and taught an internal think-tank of advisors to help brainstorm solutions and remove roadblocks, which increased their willingness and ability to advocate for the redesigned application in their departmentsDesigned and tested the company’s first design system, improving discoverability and reducing re-workCentralized source-controlled asset libraries to reduce the average UI change from 365 days to 5 minutes, saving millions of dollars per change, increasing development speed, morale, and innovationReduced required steps to login from 27 to 3, to decrease help desk costs, improve first impressions, and increase satisfaction scoresDesigned, prototyped, and tested 3 new navigation schemas to improve the customers' ability to access their data, generating excitement from senior leaders in advance of the formal approval process or budget discussions

Led and mentored a 4-person UX Design and Research team for the mobile and desktop ecommerce experiences of the Professional Accounts business to help them feel valued and remain productive in a large reorganization  Built relationships with 8 department leads in Customer Service, Product Management, and Analytics, to identify key usability hurdles and prepare the roadmap for the research and design workSimplified the signup process for new professional account holders from 45 to 5 steps, which increased the estimated completion rate from 20% to 87%

Led research, design, and testing efforts for current and new market opportunities as the company pivoted from paper to digital data mining, which shifted the company focus to user-satisfaction scoresStreamlined the entire end-to-end customer journey for the Contact Us workflow, which enabled users to get answers more easily and earned me the "Most Elevated Game" award from the CEODefined the UX team’s processes, roadmaps, hiring strategies, and onboarding process in partnership with the CEO, CTO, CPO, and Product Managers to get designers set up in days and thriving in 1 monthCreated concepts, tested prototypes, and finished designs for a new search-driven navigation schema that increased the discoverability and usability of the entire data archive platform by 500%

Created a customer journey map to facilitate communication between 12 colleagues in Management, Research, Compliance, and Development teams which led to journey maps being used company-wideBuilt functional prototypes with an existing design system to rapidly test, validate, and deliver new workflow concepts for 2 Product Leads, 10 department heads, and 87 developers - changes that were forecasted to reduce new client onboarding by 90% and save millions of dollars per client for TIAA

Helped startups and midsize companies establish their own design cultures, grow their UX teams and understand their users more fully.

Led research and design to define features and roadmaps with Product Manager then built high-fidelity prototypes for developers to expand a European HR recruiting and talent management mobile app into the US labor market

Researched, wireframes and redesigned app used in 65% of US hospitals for discharge planing. Invented learning tool for new users that can also highlight features to experienced users. Preliminary estimates were that it will reduce the learning curve from 6 months to 3 days – and decrease technical support costs by 50%.

Worked closely with the CEO to define the vision, methodology, and milestones for a design-centric startup integrating medical devices and clinical data systems for mobile tablets - which won funding for expanding the UX team from 1 to 5 peopleDeveloped a new hiring system to better illustrate the candidate’s skills which resulted in hiring 4 designers that were perfect fits for the work and cultureConducted over 450 interviews/reviews/brainstorm sessions with clinicians which led to clinicians unanimously approving of the new processes, workflows, and interaction patterns, citing massive increases in accuracy, efficiency, and positive clinical outcomesInvited every team lead into the research/testing sessions and opened up the design process, leading to improved morale across the company, and increased acceptance of Design’s leadershipCreated a new UX that was easy to use, minimalistic, and capable of displaying vast medical record data to save clinicians' time, assuring medical relevance, positive outcomes, and full compliance with all regulations/processes Invented a context-aware, type-ahead search mechanism for diagnosing, prescribing, ordering, and scheduling follow-up appointments resulting in accolades from clinicians and simplifying development since one single interaction mechanism was being used comprehensivelyEvolved the CEO’s vision for a comprehensive spreadsheet of a patient’s entire medical record by adding a patient summary to give clinicians quick access to all primary data, while also increasing their ability to research the full medical record spreadsheet when needed - minimizing the spreadsheet load-time for clinicians and making development of new features easier by streamlining the spreadsheet’s functionalityMentored junior designers and developers in lean research and usability testingPresented design direction at the HealthCare 2.0 summit which led to our system being prototyped with the National Institute of Health in the UK

Small eCommerce company, that took on IBM and Microsoft, and grew exponentially with clients including Best Buy, AT&T, DSW, CVS, JJILL, MACY’S, Dell, EXPEDIA, Louis Vuitton, Neiman Marcus, Adobe, Restoration Hardware, DirectTV, and BMW Set up and managed industry research, lean testing processes, and design efforts to improve the usability of back-end eCommerce Customer Support application, which increased team morale and client satisfaction scoresDesigned innovative usability tests to show the degree to which customers would resist the changes, but also how fast they would adopt them and begin to extrapolate into other areas of the platform - proving that change-averse customers would enthusiastically adopt the new features in as little as 30 minutes - which won full executive approval for the projectDesigned simpler UX by combining disparate tools, data and context into multi-function drop-down menus which reduced call times, page loads, and click rates by 75% per call for Best Buy, Walmart, BMW, and many others using the customer service app, saving $5+ million in added revenue per yearLed vision, wireframing,  prototyping, documentation, and testing of 2 mobile ecommerce apps which were so well regarded that Oracle’s leadership complimented me directly and we were awarded 3 new dev teams - in Cambridge, Belfast, and MinskLed redesign of desktop eCommerce platform that quadrupled the completion rate for the checkout flow, leading to my promotion from contract to full-time Senior UX designer