Jesse Feldman Email & Phone Number

New York, United States

San Francisco, California, Us

San Francisco, California, Us

Acquired by Atlassian for $975M in 2023.Leads Product Marketing, Lifecycle Marketing, and Demand Generation for Loom, building integrated GTM motions that drive self-serve upsell and sales-led enterprise pipeline.

San Francisco, California, Us

A year and a half after joining Mural, I was promoted to leader of solutions product marketing to focus on core positioning for enterprise users and buyers, use cases, target audience insights, enablement, and go-to market program briefs that grow adoption, retention, customer value, and revenue. My team also drives competitive intelligence, product content across the funnel, and customer advocacy.

San Francisco, California, Us

San Francisco, California, Us

New York, New York, Us

Owns Rocketrip's demand generation strategy with a focus on content-centric campaigns that strengthen top-of-funnel awareness, generate qualified leads, and accelerate the sales pipeline. Partners closely with the SDR and AE teams to increase outbound cadence success and enable more effective meetings. Managed and mentored product marketing and digital marketing team members.Acquired by Mondee Holdings in September 2020.

Dallas, Texas, Us

Reported into Director of Product Marketing to support product marketing, content marketing, and growth marketing objectives. Created customer stories, product collateral, and lead generation content.Acquired by Vista Equity Partners in October 2019.

Dallas, Texas, Us

Leads content-centric campaign planning for demand generation, ABM program strategy, social media, digital marketing, SEO, and public relations for a testing and personalization platform. Partners closely with sales and SDR teams to provide messaging and personalized strategies for key account outreach. Works cross-functionally to drive pipeline, increase organic traffic and on-site conversions, and reduce customer churn. Supported the launch of Monetate's new branding and website, and part of the go-forward marketing team after the Kibo (A Vista Company) acquisition.

Short Hills, New Jersey, Us

New York, New York, Us

Supported NewsCred's pivot from content marketing platform to integrated marketing platform with a content strategy targeting all new ICP. Fueled paid, owned, earned channels and demand gen strategies with high-quality articles, ebooks, webinars, and visuals. Responsible for growing leads, building the newsletter audience, and organic traffic channel conversions.

New York, New York, Us

Partnered with our Content Studio technology brand clients to build AND execute thoughtful, creative content strategies that deliver business results. Created actionable analytics reports that go beyond vanity metrics and SEO keywords. Built out teams of freelance talent and content briefs on topics ranging from IOT to gas-leak detecting drones to Comic Con and the archetypes of Westworld. Developed conversion-focused content for across the customer experience, including social tiles and gifs, longreads, ghostwritten executive bylines, infographics, interactive experiences, and documentary-style videos.

New York, Ny, Us

Leads content strategy, content creation, and content marketing for a members-only digital product of marketing insights, case studies, and research. Manages a team of four in-house writers that creates more than 1,000 proprietary content pieces annually. Serves as lead writer for the MKC's promotional emails, web copy, video scripts, blog posts, and member success stories. Defines content governance policies and content taxonomies. Analyzes content promotion and engagement metrics in a monthly report for the C-suite. Co-developed a cross-departmental strategic marketing plans for the MKC, including revised positioning and promotional tactics.

New York, Ny, Us

Responsible for metadata architecture, content taxonomy, and content management for the ANA’s digital insights library. Writes white papers, articles, blog posts, and video scripts designed to educate the ANA's marketer audience. Travels to conferences to capture presentations given by the country's top marketers and transform them into actionable insights, case studies, and intellectual capital. Curates and acquires third-party content based on gap analysis recommendations. Supports the ANA's content marketing strategy across digital and social channels.

New York, Ny, Us

New York, Ny, Us

Edited and acquired commercial fiction -- primarily romance, science fiction, fantasy, and cozy mysteries. Other responsibilities included copywriting, conducting research on competitive titles and industry trends, creating writer for hire projects, negotiating contracts, and maintaining imprint social media presence on Twitter. Worked with bestselling and award-winning (RT and RITA) titles.

New York, Ny, Us

Lynbrook, New York, Us

New York, Ny, Us

Programming For Non-Programmers Bootcamp

Ba, English

Master Of Science, Publishing