Working for clients based in the outdoors, sports and health industries to create a streamlined and professional PR experience.Oversee and manage accounts including Red Bull, Cotopaxi, BUFF USA, DownTek, AlterG, Pursuit Series, Sparta Science, as well as assisting on other company client accounts.Management of event and tradeshow experience, organizing and facilitating media appointments.Continued media relation management with key editorial and freelance contacts.Daily pitching of product, business and trade stories to print and online publications.Conceptualize and carry out PR campaigns in traditional and non-traditional media outlets.Write and distribute press releases, media alerts and key communications for all clients and byproducts thereof.Secure product placement and features in major publications and online entities.Yearly trips to Southern California, Utah and New York for deskside media appointments.Create crisis management and yearly strategy as well as business proposals and plans.Monthly, quarterly and yearly reporting as well as ongoing communications with main accounts.

Agency experience with clients based in the outdoors, sports and health industries.Oversee and manage accounts including Red Bull, DownTek, AlterG, Buff and Cotopaxi.

the projects*, a global brand marketing agency, creates unique and authentic experiences and brand initiatives. As San Francisco Program Manager for Absolut Elyx, I work with local and regional influencers and key players to create a community of advocates, born of veritable interaction and interests. Coordinating locations, experts, hosts and communication for Cocktail Cabinets surrounding premium liquor brand, Absolut, I strive to execute impactful and inventive branding opportunities and events.

Marketing Project Manager for VC backed leading adventure travel website ZOZI.comBuild and manage promotions, events, campaigns, contests and sweepstakes from the ground up.Create, manage and build partnerships and media relations.Design and promote experiential marketing opportunities surrounding the ZOZI Guru program, Merchants, Partners and other ZOZI assets.Live and breath the ZOZI brand through promotion, partnerships, campaigns, activations and experiences.

Events Production company specializing in Sports, Arts, Music and Cultural Festivals.Coordinate and carry out all internal and external communications for the World Ski and Snowboard Festival (WSSF) and Cornucopia Wine and Food Festival.Run social media programming for three major festivals, in addition to our charity partners Write event guide copy, web copy, media kit copy, sponsorship kit copy, e-blasts, press releases, factsheets and backgrounders, daily fresh sheets, daily summaries, event blog, social media all optimized for SEO Prepare A list of media and target with specific pitches Maintain media relationships Host press conference and media receptionsDraft and execute the Communications and Marketing strategy each yearTrack all media; print, broadcast, online and social, and report on coverage post-festivalsIdentify major competing events in market and outline our strengths and differentialsAudit strength of web presence and develop integrated strategy to improve itGenerate over $8 million annually in media coverage for our propertiesBroadcast Host of the Dose.ca Daily Highlights - videos can be seen at http://www.dose.ca/whistler

Pitch, research and create content for this Pacific North West publication

Created and managed the wine and cocktail lists and inventory Hired, trained and oversaw staffCreated press releases and event operationsLevel 1 ISG and Level 2 WSET Wine Certifications

Planned and executed events in the sports industry from 300-1000 people.Created media lists, press releases, crisis management strategyActed as media liaison on siteEvent logistics and operations