Conceptualized and executed social strategies on Instagram, Facebook and TikTok from top to bottom including content creation, analytics, social listening, trend following, competitive analysis, UGC outreach & brand collaborationsIncreased social media reach by +549%, engagement by +63.2% and followers by +563%Created viral content for organic and paid media, with multiple videos reaching 1M+ views and generating an 142% increase in salesCollaborated with influencers (1M+) such as: @sassygran, @bethennyfrankel, @emilylulamay and @sydneyrenayeverhart Strategized and executed successful campaigns with Elton John, QVC and Alpyn Beauty

Manages multiple clients Instagram, TikTok & Pinterest accountsExecutes content strategy by creating and curating engaging content Develops and implements content calendar from top to bottom Boosts growth and engagement organically as well as fostering community with current and potential customersAssists in influencer outreach effortsClients include: TKMG, Winnie Rose Apparel, J.B. Percival Co., Sobeit, Stetson

Successfully markets and sells clothing and accessories for profit through a variety of online outlets including Poshmark, Mercari, and Depop.I have amassed a clientele following of approximately 25k across platforms.Sold 1000+ items of merchandise to a highly engaged audience.Created 35-page business plan to outline brand strategies, financial analysis, and operational needs.

Conceptualized and executed brand strategy including buying merchandise and calculating markups.Create appealing content for TikTok & Instagram for marketing purposes as well as boosting growth and engagement on social media platforms.Scouted by est. $100M business for acquisition.

Collaborated on photo shoots for celebrities, e-commerce and signed models.Pulled pieces at studio services and source designers such as Ksubi, All Saints, With Jean, Anine Bing, Cult Gaia and more to complete looks for shoots and events.

Lead content creation for multiple clients social media accounts. Wrote strategic copy related to brand messaging and product.Developed and maintained social media strategy to maximize brand awareness and encourage organic growth for clients.

Created creative and enticing content for both Instagram and Tiktok to boost engagement as well as grow following and increase reach in recruiting efforts. Facilitated influencer marketing such as outlining and planning all brand partnerships with influencers, influencer agencies and athletes.Conceptualized, directed and employed different strategies and efforts to recruit such as LinkedIn and Craigslist ads.In charge of all recruiting efforts including cold calling and cold messaging through multiple facets such as; Instagram, LinkedIn, and Facebook.

Assist major account teams with compiling media lists, preparing client reports and coverage books, tracking client press mentions and conducting competitive research.Worked on projects for notable beauty brands such as Ever/Body, Heyday and Moxie.