Jessica Bazinet

Jessica Bazinet Email and Phone Number

Digital Marketing Manager @ nu coton
edinburgh, edinburgh, united kingdom
Jessica Bazinet's Location
Toronto, Ontario, Canada, Canada
Jessica Bazinet's Contact Details

Jessica Bazinet personal email

n/a
About Jessica Bazinet

A graduate of Media & Communication at Glasgow Caledonian University, I have 6 years experience in Digital Marketing with a focus in PPC.I am certified in both Google Analytics Individual Qualification & Google Adwords Certification.

Jessica Bazinet's Current Company Details
nu coton

Nu Coton

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Digital Marketing Manager
edinburgh, edinburgh, united kingdom
Website:
nucoton.co.uk
Employees:
3
Jessica Bazinet Work Experience Details
  • Nu Coton
    Digital Marketing Manager
    Nu Coton Jun 2023 - Present
    • Successfully managed a diverse portfolio of clients, demonstrating adaptability and a keen understanding of individual client needs and goals• Effectively managed a variety of budgets, optimizing resource allocation to maximize ROI for clients• Created and managed comprehensive client reports, providing transparent insights into campaign performance and key metric• Conducted in-depth audits covering CRO, SEO and PPC, providing key insights to the client along with implementation strategies• Mentored team members to enhance their skills and contribute to a high-performing marketing team
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  • Classforkids
    Conversion Rate Optimisation Strategist
    Classforkids Apr 2022 - Nov 2023
    • Create key insights channel reports for the full marketing team using HubSpot & Google Data Studio (Looker Studio).• A/B test campaigns and web pages and provide recommendations based on results.• Work with the head of brand to create web pages using UX and behavioural data.• Strategize, manage, and measure all organic activity, providing keyword trackers and performance reports.• Manage and optimise the Paid Search activity across multiple websites.I create detailed channel reports using HubSpot and Google Data Studio and analyse data performance trends from Google Analytics and the HubSpot CRM. I manage all organic activity while implementing. In addition to this, I manage the Paid and Organic Search activity and provide keyword recommendations to the content team for the on-page content.
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  • Classforkids
    Paid Media Specialist
    Classforkids Dec 2021 - Apr 2023
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  • Wmg Agency
    Ppc Technical Account Manager
    Wmg Agency Aug 2021 - Dec 2021
    • Managed Google Ads accounts for several clients• Provided performance driven strategies and campaign recommendations• Worked with executives to implement account updates• Delivered weekly and monthly performance reports to clientsUsing platforms such as Google Data Studio, I provided weekly/monthly/yearly performance insights to clients along with detailed campaign analysis. In addition to managing the Paid Search activity, I also provided campaign strategies for Paid Social, Display, Shopping and YouTube based on client requirements.
  • Killstar
    Digital Search Manager
    Killstar May 2020 - Aug 2021
    Glasgow, Scotland, United Kingdom
    • Forecasted and implemented budgets for paid media channels including PPC, Display and Paid Social• Strategized and executed key campaigns across paid & organic channels• Weekly & monthly reporting on performance to the head management team• Launched bi-weekly and seasonal collection campaigns across multiple brandsI developed strategies across Paid Social, PPC and Email Marketing to increase relevancy and personalisation by utilising the full purchase funnel. I worked closely with the e-commerce team to provide UX recommendations based on each channel's data insights and measured performance of all campaign activity.
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  • Rha (Rha Technologies Ltd.)
    Digital Marketing Manager
    Rha (Rha Technologies Ltd.) Aug 2017 - May 2020
    Glasgow, United Kingdom
    • Managed all digital marketing channels including PPC, SEO, Display, Email, Affiliates, Paid Social & Amazon• Managed the team's budget across a variety of channels & platforms• Created digital strategies across all channels using analytical tools & CRM data• Created the digital strategy with forecasts and measure performanceI oversaw the day-to-day of all digital activity and performed on-going account optimisations while closely monitoring campaign performance. In addition to managing digital marketing for the international e-commerce website, I also managed and optimised the AMS (Amazon Marketing Services) and Seller Central paid channels.
  • Equator
    Ppc Manager
    Equator Mar 2015 - Aug 2017
    Glasgow, United Kingdom
    • Managed PPC and SEO campaigns and budgets for a variety of clients & industries• Built performance based monthly reports for client utilising Analytics, AdWords & Bing to measure performance of clients' campaigns• Promoted channel integration when measuring performance & creating strategies.My role included managing clients’ Paid ad accounts and budgets while working directly with the clients to achieve KPIs. I provided the clients with key strategies, forecasted proposals and reports analysing all campaign performances with recommendations.
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  • Occa-Home
    Digital Marketing Assistant
    Occa-Home Sep 2012 - Feb 2015
    Glasgow, United Kingdom
    • Managed PPC, Display, Email & Affiliates and created marketing strategies• Created detailed reports for management on all channels, including traffic & revenue• Used Google Trends to create a content strategy across multiple channelsI created, launched, optimised, and measured all campaign activity while working closely with other departments to create assets and branded messaging. I reported directly to the head of marketing and CEO, providing the business with key insights and analysis.
  • Waterstones
    Bookseller
    Waterstones Oct 2009 - Sep 2012
    Glasgow, United Kingdom
    • Booking and organizing in-store and external events• Liaising with publishers and customers regarding stock for events and in-store• Managing and organizing allocated section in-store• Ensuring all author and publisher requirements are met for events• Creating and managing store social media websites (Facebook, Twitter)• Promoting events on website and social media websites
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  • Idox Plc
    Administrative Assistant
    Idox Plc Apr 2006 - Aug 2008
    Glasgow, United Kingdom
    • Data capture of planning applications for councils• Ensuring all documents have been scanned and indexed to meet clients' requirements• Meeting and exceeding SLA (Service Level Agreement)• Quality checking electronic documents • Publishing planning applications online to enable public access
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  • Rightsrouter
    Label Relations Manager
    Rightsrouter Feb 2005 - Jun 2006
    Glasgow, United Kingdom
    • Contract Management for digital download services• Establishing company revenue by generating invoices for both labels & licensees• Liaising with licensees, labels & downloading services to ensure essential metadata is correct• Answering queries on both invoicing & metadata requirements• Facilitating flow of information between licensees & rights holders
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Jessica Bazinet Skills

Digital Marketing Social Media Google Analytics Ppc Seo Social Media Marketing Facebook Online Advertising Email Marketing Management Online Marketing Affiliate Marketing Social Networking Customer Service Blogging Administrative Assistants Content Management Google Adwords Mailchimp Data Analysis Keyword Research Affiliate Management Html Bing Ads

Jessica Bazinet Education Details

Frequently Asked Questions about Jessica Bazinet

What company does Jessica Bazinet work for?

Jessica Bazinet works for Nu Coton

What is Jessica Bazinet's role at the current company?

Jessica Bazinet's current role is Digital Marketing Manager.

What is Jessica Bazinet's email address?

Jessica Bazinet's email address is je****@****qtr.com

What schools did Jessica Bazinet attend?

Jessica Bazinet attended Glasgow Caledonian University.

What skills is Jessica Bazinet known for?

Jessica Bazinet has skills like Digital Marketing, Social Media, Google Analytics, Ppc, Seo, Social Media Marketing, Facebook, Online Advertising, Email Marketing, Management, Online Marketing, Affiliate Marketing.

Who are Jessica Bazinet's colleagues?

Jessica Bazinet's colleagues are Alanis Macleod, Rachael Bews, Samuel Warnock.

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