As Brand Manager, I am responsible for developing and executing strategic brand plans to increase brand awareness, engagement, and loyalty. This involves conducting market research and analysis to identify customer needs and preferences, collaborating with cross-functional teams to ensure consistency of brand messaging and positioning, managing the brand's marketing budget, and creating and overseeing the development of marketing materials such as advertising campaigns, social media content, and event marketing. Additionally, I monitor and analyze brand performance metrics and maintains brand guidelines across all marketing channels and touchpoints. Building and maintaining relationships with external partners, identifying opportunities for growth, and staying up-to-date on industry trends.

Responsible for developing, implementing, and monitoring marketing initiatives to increase exposure and drive sales. Lead rebranding efforts and played a key role in all new product/system rollouts, including Delivery, Paytronix, Display Kit, and Kuusoft. Managed the brand's social media presence and online reputation, coordinated sponsorships and collaborations, and served as a brand liaison for all marketing-related partnerships.

Oversaw daily operations, including people management, customer service functions, and inventory control. Supervised, scheduled, and delegated tasks to the food service crew, ensuring productivity and compliance with regulations. Utilized various channels to promote the restaurant and its products, resulting in increased sales each year. Reviewed and reformatted inventory count spreadsheets using Excel to improve efficiency and accuracy.

Responsible for greeting and assisting customers by taking orders, answering questions, and resolving concerns. Maintained updated product knowledge and made recommendations based on preferences and dietary needs.Additionally, adhered to proper food handling, safety, and sanitation standards to ensure the health and safety of customers. Promoted to Shift Leader after short amount of time for demonstrating competency in leadership and accountability.