- Created and managed the content calendar for 30 different clients each month: strategized blog topics based on keyword research and trending topics.- Managed a team of freelance writers: distributed topics, briefs, and keywords, scheduled due dates, and edited blog posts to ensure they were SEO optimized.- Researched and wrote original blog posts, service pages and web copy for multiple clients.- Uploaded content using a CMS: added meta titles, meta descriptions, meta URL's, images and alt tags.- Researched and created social media strategies for 7 different clients using Instagram, Facebook, LinkedIn, and Google My Business.- Performed SEO, content, UX & UI audits for prospective clients.

- Researched and wrote original blog posts for multiple clients in the healthcare, education, food and drink, maintenance, storage and design fields. - Marketed blog posts on social media platforms such as Facebook, Instagram, Twitter and LinkedIn. - Lead blog optimization to edit past content material and increase SEO rankings. - Experience with Wordpress, Yoast, SEMRush, Hubspot, and Creative Hub.

- Monitored and clipped media using platforms such as Meltwater, MRP, Klear and Press Reader- Researched and wrote pitches for clients such as Consonant Skincare, The Distillery District, STK Toronto and Vitamix Canada - Created media lists for multiple clients including influencers, journalists and media personnel and created mail mergers to contact these individuals - Assisted with organizing and greeting media and influencers at events such as Air Canada Rouge pop-up (May 2019), Soda Stream Global News Broadcast Segment (June 2019) and Google Hub talk (June 2019)- Researched and sourced materials, props and event spaces for clients

- Supervised and motivated a team of marketers to promote prep sessions among students on campus - Formed and nurtured relationships with student group executives and fellow marketers- Managed marketing on campus: events, postering, promo/booth tables, announcements, and social media promotions on platforms such as Facebook, Instagram, and Snapchat- Helped bring Instagram follower count from 50 to 350- Pitched and published blog posts on topics related to school, studying and time management

Wrote and published two original articles per month on a number of different topics, including an article about fourth year university that was chosen as article of the week by the magazine editors.

- Promoted Prep101s services on campus by talking to students and participating in student events. - Captured, created, and shared pictures of the interesting moments on campus and promoted them on social media platforms such as Facebook, Instagram, and Snapchat. - Helped bring Instagram follow count from 50 to 350 in a few months. - Assisted and provided students with impeccable customer service: greeted them, collected payment handed out materials, and tallied evaluations to ensure the session ran successfully.

- Wrote and published original articles using WordPress, on topics such as food, tourism, lifestyle and music- Assisted with marketing articles and photos on social media platforms such as Facebook, Instagram and Twitter- Engaged and interacted with followers by commenting, replying, tagging and direct messaging on social media platforms